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[UPDATED] A complete run through of the latest and greatest in sync licensing and music supervision in in film, tv, gaming and much more over the past fortnight, courtesy of Synchblog. _________________________________________ Film and TV The Young...
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01/04/17: USA Volleyball lines up new CEO; Rose Bowl blooms; New PGA TOUR Commissioner mulls changesvia
cynopsis
CYNOPSISSPORTS 01.04.17 Good morning. It’s Wednesday January 4, 2017 and this is your first early morning Sports briefing. USA Volleyball named sports media, marketing and business executive Jamie Davis as the organization’s CEO, effective immediately...
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These are the 50 most innovative chief marketing officers in the worldvia
businessinsider
The era of the CMO has arrived. Chief marketing officers are more important to the success of global businesses — and more powerful — than ever before. Marketers are not only executing on corporate strategy, but are also often among the key shapers...
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Sports and Loyalty Marketing Help Papa John’s Bring in the Doughvia
chiefmarketer
When most fans watch the Super Bowl, they root for one team or the other. This year, as Papa John’s Bob Kraut sat in the stands, he knew he’d be a winner no matter what the final score. Not only has the brand been the official pizza of the...
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PURCHASE, N.Y. — PepsiCo, Inc. (NYSE: PEP) today announced it is the exclusive food and beverage launch partner for iTunes Radio, Apple’s new iAd-supported streaming radio service which went live today with iOS 7. On iTunes Radio, PepsiCo...
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10 Ways Machine Learning is Revolutionizing Marketing - Chief Marketer
The stats make the case: 84% of marketing organizations are implementing or expanding AI and machine learning this year. Here's what you need to know.
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The Impact of AI on Brands - Chief Marketer
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