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Whenever you feel like you’ve perfected content marketing, a new approach is making its way to the top of the cycle. It is the famed context marketing.  Consumers having received too many messages which don’t actually relate to them and are at a wrong...

Want to write headlines that make a lasting first impression? Your headline is often the first (and only) chance you’ll get to impress a potential reader, subscriber or customer. In this guide, we’ll share 26 tools that’ll help you create better headlines...

Being an entrepreneur can feel intimidating and isolating, especially in the beginning. But thanks to the internet, you don’t have to go it alone. There are a ton of free tools online that can help you grow your business, as well as free trials available...

Becoming a freelancer nearly a decade ago was one of the best decisions I’ve made in my career. It gave me freedom, flexibility, and the chance to learn more about design and development (and marketing, social media, content creation, etc.) than I probably...

You’ve finally taken the plunge and launched your own creative business. Congratulations! Welcome to a new way of working. Now you just have to worry about getting through the first 12 months, so you never have to take a full-time job ever again. Mark...