In August 2016, Aumcore (a leading NYC based, global digital marketing agency) announces Digital Marketing Services for small and mid-sized businesses.
Founded in 2010, Aumcore is a company that offers brand strategies in developing a business objective. Their work portfolio features projects and SEO campaigns for small to mid-sized businesses that want to digitally create or improve their business identity.
Examples of past services include brand launching for the healthcare platform MUN (formerly known as Pharmatex) and QSpex, a prescription eyewear company. In both cases, Aumcore has effectively produced both media placement and web development plans to generate successful brand awareness.
Primarily focused on enterprise solutions in the past, Aumcore has announced the addition of services offered for small and medium sized businesses (SMB) to help support the growing community of entrepreneurs in NYC and abroad.
Their passion for ideation and innovation drives their motivation to leverage global-brand experience to help take SMB’s to the next level with the media and strategy expertise needed for success.
There are many instances where Aumcore has taken on technological initiatives as well. In conditions where arrangements of digital operations to implement a new platform were made, Aumcore has stepped up to the plate on numerous occasions.
ScriptSave WellRx turned to Aumcore to build a mobile application for their services in helping individuals find discounted price tags for pharmaceutical drugs. With an expert understanding of the importance of developing brand accessibility for consumers, Aumcore took ScriptSave’s existing network of 62,000 pharmacies to build the app on.
The result was a mobile application platform that not only showed consumers the price options for prescription medications, but it was also easier and faster to determine the pharmacy with the lowest price.
Additionally, the ScriptSave’s app interface developed by the Aumcore mobile platform expanded their features to include drug information, push notifications, and multi-group invitations codes. ScriptSave rose to the top of healthcare applications download list with acclaimed reviews.
Aumcore has performed services for brand development outside of the digital strategy as well. Gloveon, a distributor of medical gloves owned by MUN, came to Aumcore in hopes of expanding their brand into markets outside of the medical industry.
The decision to focus on Gloveon’s existing reputation as a notable brand was emphasized and successfully rebranded with the Aumcore guidance. By creating a tagline and logo design that is indicative of brand identity, Aumcore took on projects of outdoor media and even the packaging design of Gloveon products.
As a company with an established digital and technological footprint, Aumcore specializes in search engine optimization (SEO). To improve their organic search rankings, Knorr, a packaged food company, is one of the brands that worked with Aumcore for an extra push in SEO.
By utilizing their extensive SEO strategies and experiences, Aumcore was able to achieve top organic positions for five core search terms related to Knorr’s customers’ interests. Knorr’s website traffic saw a 250% increase in the US, and a 300% increase in global organic traffic.
Aumcore has also directly worked with small New York based jewelry business lines. In June 2016, Aumcore accepted the challenge of being an SEO guide for jewelers in introducing their brand onto digital platforms. Aumcore gave the companies the full breakdown on the benefits of SEO strategy while implementing their #HealthySEO approach.
With supporting offices located in areas of the US, Europe, and Asia, the 360° business model of Aumcore revolves around the eliciting of different levels of inspiration and insight from their global resources.
As the potentials for the digital market continues to grow rapidly, Aumcore has already made their impression on the standard know-hows of platform integration and design execution for enterprise solutions for an array of brands and businesses, and are now expanding their reach, opening services to SMB professionals.
Aumcore’s target country is the United States. Niraj Patpatia is the CEO of the New York City based headquarters, and has been leveraging digital strategies for retail and service business clients.
With experience in product development and software solutions, Niraj Patpatia offers his technological knowledge to facilitate different approaches to creative thinking and innovative consulting for entrepreneurs. His personal drive in expanding business practices to include small and mid-sized business mainly stems from the potentials of a startup.
Niraj Patpatia, CEO of Aumcore, explains,
One of the key reasons why we have added a focus on working with small and medium sized businesses and starts ups is their focus on innovation and ideas. Startups need the help in building and foundations, so with our expertise in marketing and technology on an enterprise level, we can effectively help take those ideas to the next level.
This mindset is a mode of thinking that has inspired other members of the Aumcore team. While brand strategy and SEO tactics are crucial technical skill sets necessary for any digital marketing agency, Aumcore’s creative passion and business initiatives make up most of their key priorities to building a brand.
About Aumcore
Aumcore is a globally integrated multidisciplinary marketing agency based in NY with an efficient team of Strategic Thinkers, Client-Centric Managers, Creators of Content and Innovative Technologists.
They speak “digital natively” offering complete 360° marketing solutions with a high level of experience in multiple industries (for B2B and DTC business models) including Healthcare, Consumer Products, Finance, Manufacturing, Technology, Start Ups, and many others.
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