Title: Unilever Food Solutions Assistant Brand Manager
Location: United Kingdom-United Kingdom (County level)-Leatherhead-Leatherhead Head Office
Job Number: 150007PR
JOB TITLE : Unilever Food Solutions - Assistant Brand Manager
JOB LOCATION : Leatherhead
SALARY: £28,800 - £36,000
BENEFITS : Matched pension scheme, annual bonus, 25 days annual holiday,
family friendly policies, agile working, world-class training, broad opportunities for career development, share scheme plan and more.
TRAVEL : 10%
BACKGROUND:
Every day, around the world, people reach for Unilever products. Our brands are trusted everywhere and, by listening to the people who buy them, we've grown into one of the world's most successful consumer goods companies. On any given day, 2 billion people use Unilever products to look good, feel good and get more out of life.
Operating in 68 different countries, Unilever Food Solutions is the innovative and growing Food service business of Unilever. Through combining a world-class product portfolio, knowledge of our customers and investment in our staff, we deliver year-on-year growth through offering chefs and caterers tailored solutions, helping them to expand their
business and do what they love. We are market leaders in bouillons, tea, dressings, sauces, soups and desserts and have a wealth of knowledge in the areas of nutrition, menu development and food waste which we give to our customers to drive sustainability forward.
• Are you passionate about food and passionate about building relationships with customers and offering them solutions based on their needs?
• Do you want to work with iconic brands?
• Are you ambitious and willing to learn?
• Do you have bags of energy and a desire to succeed?
• Do you want to be part of a successful team?
If the answer to all these questions is YES, then this is a fantastic development opportunity for you!
Unilever is the 3rd most popular UK employer on LinkedIn for a reason. Regardless of experience or role, we encourage ownership of your career and offer a wealth of opportunities to expand your knowledge and network. Right from the start, we give you an extensive induction to our business, products and the job, including time in our professional kitchens. You will also receive all the training that you need to do your job successfully (4 to 5 days a year) and support you to achieve your individual career aspirations and development needs.
Our working culture embraces diversity and acknowledges that work is an activity and not a place and encourages all employees to balance the entirety of their life commitments. As such, we offer generous family-friendly policies (including parental, elderly care and enhanced maternity/paternity leave) and agile working is the norm, facilitated by up-to-date technology to enable you to work from home and elsewhere as long as you get the job done.
JOB PURPOSE:
As an Assistant Brand Manager you will be responsible for the development and execution of a marketing plan for our tea category involving the iconic brands PG Tips and Lyons. You will be pivotal in brand building activities for these brands, working with the marketing manager, sales managers, retail marketers and European Cluster Marketers to deliver ‘best in class’ activations and communications which really add value to our customers in trade as well as operators and of course the consumer.
Day to day, your role will consist of developing activation campaigns for the tea category, briefing, executing and follow up on marketing activities across the tea category. You will work closely with Consumer Insights and Analytics to strengthen our proposition and plans. You will be involved in cross functional business teams. There will be opportunities to lead projects also for adjacent categories in the FOH portfolio.
Your role in owning, developing and delivering strong plans to the market is dependent on your ability to communicate well both written and orally, as well as your passion for driving business growth. In addition, as a marketing professional it is key for you to keep up to date with developments in marketing (eg digital and social media) therefore you will have a full induction and training programme designed for you within Unilever’s leading edge marketing academy.
QUALIFICATIONS AND EXPERIENCE:
Degree level preferable. Education to A level or International Equivalent essential.
Strong experience in marketing ideally, otherwise a role where delivery of marketing initiatives has been included. Ideally suited to someone currently working in Retail Brand Development, Brand Building or Category Management who is looking for a broadened experience in Brand Building.
Experience in the Fast Moving Consumer Goods or Food Service desirable but not essential.
RESPONSIBLITIES:
Own the tea portfolio (Lyons and PG Tips) within the MCO. Analyse and suggest changes to the European Cluster Marketing Mgr.
Own Consumer Experience and Merchandising
Develop and Execute Brand Building Campaigns for Lyons and PG Tips.
Interact and align with Retail colleagues on marketing initiatives and communications.
Collect and feedback insights, issues and trends to the European cluster.
Within the annual planning process, own the tea section, including budget investment and promotional evaluation.
Tailor Concepts that help the customer grow, based on true insights and Brand Performance Standards.
Plan and implement assets in Media and Communications together with the NDC Manager.
KEY COMPETENCIES:
Ability to work both independently and as a team member, and an ability to form long lasting working relationships with a variety of people.
Good communication and project management skills.
Passion for marketing excellence and building brands.
A bias for action and simplicity in processes and interactions.
Strong organisational skills and an ability to meet timelines in a disciplined manner.
Strong IT and numerical skills, particularly in MS Office suite and Excel, but also able to demonstrate an ability to understand and utilise other systems i.e. Sales out, ESRA etc.
KEY RELATIONSHIPS:
Your Line Manager, Marketing Manager Dressings, Spreads and Tea.
Retail Colleagues in the tea category
Trade Channel Marketing Team (6 members of the team)
Wider marketing team, in particular channel and customer marketing managers.
Sales Controllers and National Account Manager
European Cluster Marketing Manager Tea
KEY PERFORMANCE INDICATORS:
Delivery of sales growth and profit targets.
Delivery of annual marketing plan.
Delivery of annual individual goal plan, to be defined in discussion with your line manager.
ADDITIONAL INFORMATION:
Occasional national travel and overnights required.
TO APPLY:
Hear more stories from our Unilever Makers and understand how you can start your own Unilever career at:
http://www.unilever.co.uk/careers-jobs/professionals/ .
Or to apply now, click on “Apply to this job”.
All candidate applications are reviewed in accordance with the criteria outlined for the job role.
Please note that the closing date for the receipt of applications is Friday 19th June 2015
Candidates who have applied online can track their application through the candidate tracking link or, if you have any additional queries, you may contact the Recruitment hotline number on 0800 0284390.
Job: Marketing