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CYNOPSIS
09.19.14
Good morning. It’s Friday, September 19, 2014, and this is your first early morning briefing.
Tonight’s Premiere:
Science: Hack My Brain at 8p
Today’s Finale:
HGTV: Love It or List It, Too at 9p
Saturday’s Premieres:
DIY: Renovation Realities at 9p
HGTV: Sold on the Spot at 1p and 1:30p
Saturday’s Finales:
CMT: Dog and Beth: On the Hunt at 9p
FYI: Epic Meal at 10p
PBS: The Roosevelts: An Intimate History at 8p
Sunday’s Premieres:
CBS: 60 Minutes at 7:30p, Madam Secretary at 8:30p, The Good Wife at 9:30p
Sunday’s Finales:
Bravo: Don’t Be Tardy at 9:30p
Food: Rachael vs. Guy Kids Cook-Off at 8p
Fox: American Dad at 9:30p
TVGN is rebranding as POP, with fan-fueled programming aimed at “someone who wants to stay connected to that emotion of youth,” Brad Schwartz, the net’s president, entertainment and media, tells Cynopsis. “We noticed in the culture that fandom is blowing up. Scandal fans are ‘gladiators’; Lady Gaga fans are ‘little monsters.’ The opportunity to see the world through a fan’s eyes is a unique lane.” Target audience? “We think of them as a ‘modern grown up,’” says Schwartz. “Someone who has kids later in life, likes to work out, has a lot of disposable income.” TVGN, owned by CBS Corp. and Lionsgate, launches as POP in 1Q15 with 400 hours of original programming that expands on previously announced series including Rock This Boat: New Kids on the Block.
IN THE NEWS
Saturday Night Live alum Darrell Hammond is returning to the late night sketch show as its new announcer, replacing original announcer Don Pardo. Hammond, a regular on SNL from 1995 until 2009 – longer than any other cast member – starts his new role with the 40th season premiere on September 27. Pardo died in August at age 96.
California Governor Jerry Brown signed a bill Thursday that triples annual funding for the state’s Film and TV Tax Credit Program; features with budgets over $75 million and network pilots will be eligible for tax credits. “Thousands of jobs” will result from the new law, intended to keep production in California, said Brown.
Teamsters security guard Amrik Singh Gill, 59, was killed in Vancouver on Monday on the set of TNT’s Falling Skies when a truck rolled down a hill and pinned him against a tree. Production was shut down Tuesday and Wednesday; the accident is under investigation.
Which new shows will viewers be setting their DVRs for in the next few weeks? CBS’s NCIS: New Orleans and Fox’s Gotham are the most-anticipated fall dramas, according to TiVo’s Fall TV Survey. NBC’s Bad Judge and CBS’s The McCarthys topped the comedy ranking.
Bad Judge led Yahoo’s list of most-searched-for new shows, followed by Fox’s Gracepoint, NBC’s A to Z, ABC’s How to Get Away with Murder and CBS’s Stalker.
Which character will get killed off on The Simpsons’ season 26 premiere? Exec producer Al Jean wouldn’t say in a conference call Thursday, but he did insist that unlike resurrected Brian the dog on Family Guy, “When we kill them, they stay dead.” Fox comedy returns Sunday, September 28 at 8p.
Digital TV-video viewing is up, but consumers still prefer watching television the old-fashioned day, according to market research firm Parks Associates. Households spend an average 1.3 hours per week watching video on a tablet and 1.6 hours on a smartphone, said Parks, but still devote almost 20 hours a week to the big screen. “The percentage of video viewership among tablet households has tripled since 2010, rising from 9 percent to 28 percent,” acknowledged Glenn Hower, research analyst. "For smartphone households, the percentage of video viewership doubled from 16 percent in 2010 to 31 percent in 2014… but ultimately neither platform can duplicate the visual experience of the larger TV screen.
Next week! Are you up on the newest TV ratings tools? Cynopsis is holding a training webinar Wednesday, September 24: Understanding the Latest Ratings Advancements, with experts to guide you through. Brad Adgate, SVP, director of research at Horizon Media; Jess Aguirre, SVP, research & media planning, Crown Media Family Networks; Brian Fuhrer, SVP, product leadership at Nielsen; Bruce Goerlich, chief research officer, Rentrak, and Mainak Mazumdar, chief science officer at Simulmedia will be on hand to offer insights. Click here for more info.
A CYNOPSIS MESSAGE
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DEMOGRAPHIC VIEWING PATTERNS
October 1st – Hispanics
October 8th – Women (SOLD)
October 15th – Millennials (SOLD)
October 22nd – Men
October 29th - Kids & Tweens
November 11th - African Americans
For further information or to reserve your space please contact Michael Farina | 203-218-6480
PRODUCTION & DEVELOPMENT
Carol Mendelsohn sold a dramedy about a disgraced journalist to ABC, with put-pilot commitment and penalty. The former CSI co-showrunner will exec produce with Julie Weitz through Carol Mendelsohn Prods.’ deal with Sony Pictures Television. Mendelsohn also has a project at NBC.
ABC gave a straight-to-series order for quiz show 500 Questions (wt), from Mark Burnett (Shark Tank) and Warner Bros. unscripted and alternative TV president Mike Darnell. “It is the first network game show to combine what audiences love about serialized unscripted hits with a huge game show event,” said Burnett, who teamed with Darnell for Are You Smarter Than a 5th Grader?. And “Ever since, we have been trying to come up with a game show that would break new ground,” said Darnell. “I think we have finally cracked it.” Series from One Three Media and Warner Horizon Television is slated for 2015.
"My wife has never slept with an escort.” So says USA’s Satisfaction Creator/EP Sean Jablonski in the new Cynsiders column. He says a lot of other interesting stuff too, when it comes to the challenges of writing a post-modern love story.
TNT gave a pilot order to an untitled drama from Michael Bay and Jerry Bruckheimer (Armageddon). The project, originally at HBO, is set in the world of the 1970s Miami drug trade.
A&E is adapting Mexican medical drama Nino Santo with Amblin Television. The project is being written and exec produced by Mauricio Katz and Pedro Peirano, who created the original with Pablo Cruz; Cruz will exec produce with original exec producer Gael Garcia Bernal and Amblin TV’s Darryl Frank and Justin Falvey. “What sets this apart from other format adaptations is that we have the original creative team in place guiding the process to ensure their authentic vision remains intact for the American audience,” said A&E GM David McKillop.
COMING UP
MTV and Logo TV will premiere documentary Laverne Cox Presents: The T Word on Friday, October 17 at 7p, hosted and produced by the Orange Is the New Black star and transgender advocate. Special examines the struggles of seven transgender young people ages 12-24. Immediately following, Cox will answer questions from viewers on “Trans Forum” on Logo and MTV.com.
PBS is running a tribute broadcast of 2010’s Joan Rivers: A Piece of Work on Tuesday, September 23 at 10:30p. It’s the PBS premiere of the documentary, for which the net now has exclusive broadcast rights. After it airs, the film will be available on the American Masters web site for a limited time.
A special episode of Oxygen Media’s Snapped, “Selena: Death of a Superstar,” delves into the 1995 murder of Latin singer Selena Quntanilla-Perez Sunday, October 5 at 9p. Snapped: Killer Couples follows at 10p.
Another show about a performer whose life was cut tragically short, Aaliyah: The Princess of R&B, premieres Saturday, November 15 at 8p. Lifetime original movie stars Alexandra Shipp (House of Anubis) as the actress/singer whose plane crashed after takeoff from a Bahamian runway. Shipp replaced Zendaya Coleman in the title role.
CMT Crossroads: John Legend and Lee Ann Womack merges R&B with country music on Friday, September 26 at 10p, in what CMT calls “one of the most special episodes in franchise history.”
The Weather Channel celebrates “Climate Week” in NYC with a special edition of Weather Center Live: Weather 2050, on Monday, September 22 at 7p. Experts will share their forecast concerns and predictions, with viewer questions culled from Twitter (#wxchannel2050) part of the conversation.
RETURNING SERIES
TLC’s 90 Day Fiance launches season two Sunday, October 19 at 9p. Round one of the reality romance show from Sharp Entertainment was the highest-rated of the season for the net in the W25-54 and A18-49 demos.
FX ordered a second season of Tyrant, slated for summer 2015. On a weekly basis, season one of the drama – now available on FXNOW to for authenticated subscribers – averaged 5.1 million total viewers and 2.3 million A18-49, including linear, time-shifted and non-linear viewing.
BRANDS AND ADVERTISING
Disabling fast forwarding during VOD viewing doesn’t hurt the viewing experience, according to a study conducted by MediaScience for A+E Networks. As expected, ad impact improved dramatically, with recall of ads increasing by over 50 percent when fast forwarding was disabled. But there was also no reduction in program enjoyment and no change in VOD satisfaction or usage intent. ”Far too many assumptions have influenced the resistance of Fast Forward disabling to date,” Julya Fridman, A+E VP, multiplatform & distribution analytics, tells Cynopsis. “In this landmark study we have definitively proven that there is no downside to disabling Fast Forward.We at A+E Networks, see these as very positive findings for the VOD platform and look forward to exploring this proposition further with our strategic partners in the industry.”
NBC announced Nissan (tag line: “innovation that excites”) will be the exclusive auto sponsor for The Voice for the next three seasons. Integration includes an app presented by the car company allowing fans to vote for their faves live during broadcast, and sponsorship of the singing competition’s preshow “tailgate” event. “This new three-year partnership with NBC is another way that Nissan is going beyond traditional sponsorships to provide innovation to our consumers with exciting experiences,” said Fred Diaz, SVP, Nissan sales & marketing and operations, Nissan North America, Inc. Season seven of The Voice launches Monday, September 22 at 8p.
The population of affluent Americans ($100,000+ households) grew 8 percent from 2013, according to Ipsos’ latest annual U.S. Affluent Survey for Media and Consumer Insights, reporting that they are early adopters and heavy users of technology, as well as heavy consumers of traditional media. “The Affluent population has grown in size and resources, lifting marketplace spending and media audiences with it,” said Evan Borak, SVP of Ipsos MediaCT and head of its Audience Measurement Group. “It is increasingly clear that Affluent spending is crucial to the health of both luxury and mass brands, across retailers and across platforms.”
CASTING
Aubrey Plaza (Parks and Recreation) will voice the sulky feline in Lifetime’s Grumpy Cat’s Worst Christmas Ever. Live-action holiday movie premieres Saturday, November 29 at 8p.
Zach Gilford (Friday Night Lights) and Jonathan Cake (Desperate Housewives) have been added to the cast of USA pilot Stanistan, from Universal Cable Productions.
MIPCOM MENTION
GRB Entertainment factual shows headed for Cannes next month include Twisted Tales of My 9 to 5, a look at bizarre happenings in the workplace; American M.C., focused on a motorcycle club; Camp Stew, showcasing outdoor wildlife videos, and I’m Asian American And…, a look at the lives of Asians living in the U.S.
LOCAL TV
The Telemundo Station Group is expanding its local news programming with a new 30-minute newscast weekdays at 5:30p beginning Monday, November 3 at 14 of its stations. To support the initiative, the Telemundo Station Group expects to to hire nearly 30 additional employees for the local newsrooms.
HAPPY NEWS
Friday, September 12 in front of family and friends, TV One Sr .Director of Programming, Jubba Seyyid proposed to his girlfriend of two years, Brandi Wilson, Manager, Non-Theatrical Sales & Operations at NBCUniversal. And her answer was…yes!
Want to share happy news – wedding, engagement, new baby – with your industry colleagues? Send details to Lynn@Cynopsis.com.
A CYNOPSIS MESSAGE
Early Bird Rate Ends in…
NEXT WEEK!
Cynopsis Future TV Summit |Thursday, October 16| Grand Hyatt | NYC
Register now to secure the lowest rate!
For sponsor information, please contact Mike Farina (203) 218-6480
For registration information, please contact Pete Romas (203) 899-8483
Thank You To Our Sponsors - Gold: Brightcove, Sliver: TVGN & FreeWheel
RATINGS
With a healthy lead-in from the season finale of America’s Got Talent, NBC’s The Mysteries of Laura debuted with a 2.0/7 rating among A18-49. The procedural starring Debra Messing moves to its regular spot at 8p next week.
In a face-off with Talent, the series premiere of Fox drama Red Band Society scored 1.3/4 among A18-49, holding onto its audience during the hour. Fox projects a Live+7 jump to 2.1 in the demo for the young-skewing series.
Season two of Cedar Cove is lifting Hallmark Channel to the top spot in cable in its Saturday-at-9p time period among HH, W25-54, and total viewers in Live +3 ratings and delivery. With three days of time shifted viewing, the first 9 eps are averaging a 2.3 HH rating, 432,000 among W25-54, and 2.4 million total viewers, an eight percent increase among W25-54 in L+3 compared to the first season.
Late Night Shows Weekly Average Ratings week of September 8, 2014
NBC: The Tonight Show, 3.87 million total viewers and 1.15/5 A18-49
ABC: Jimmy Kimmel Live, 2.23 million total viewers and .54/3 A18-49
CBS: Late Show, 2.48 million viewers and ..54/3 A18-49
Source: Nielsen, NTI
Broadcast Morning News Shows Weekly Average Ratings week of September 8, 2014
ABC: GMA 5.45 million total viewers; 1.7/14 and 2.06 million A25-54
NBC: Today 4.67 million total viewers; 1.5/12 and 1.81 million A25-54
CBS: This Morning 2.94 million total viewers; .8/6 and 49,000 A25-54
Source: Nielsen, NTI
Sunday Morning News Shows September 14, 2014
CBS: Face the Nation 3.05 million total viewers; .8 and 913,000 A25-54
ABC: This Week 2.89 million total viewers; .8 and 947,000 A25-54
NBC: Meet the Press 2.59 million total viewers; .6 and 668,000 A25-54
CBS: Face the Nation-2 1.66 million total viewers, .4 and 492,000 A25-54
FOX: Fox News Sunday 1.27 million total viewers; .4 and 419,000 A25-54
Source: Nielsen, NTI
Wednesday A18-49 Analysis: NBC had the most A18-49 viewers Wednesday with 2.2/7, according to Nielsen. CBS won 8p with 2.2/8 for Big Brother, followed by 2.0/7 for NBC’s America’s Got Talent. Talent topped 9p with 2.7/8, versus a 1.4/5 average for a pair of ABC’s Modern Familys. NBC’s Mysteries of Laura was first at 10p with 2.0/7, followed by Telemundo’s Senor de los Cielos, with 1.1/4.
A18-49: NBC 2.2/7, FOX 1.4/5, CBS 1.4/5, UNI 1.3/4, ABC 1.1/4, TELE .7/2, CW .4/1, ION .3/1
Live + Same Day Household Ratings: Wednesday, September 17, 2014 time period averages. Source: NTI, Galaxy as dated. Live+SD.
NBC: 7.1/12
America’s Got Talent 7.5/13, Mysteries of Laura 6.5/12
CBS: 3.6/6
Big Brother 44.0/7, Criminal Minds [r] 3.1/5, Extant 3.6/6
FOX: 2.5/4
Hell’s Kitchen 2.4/4, Red Band Society 2.5/4
ABC: 2.3/4
The Middle [r] 2.7/5, The Goldbergs [r] 2.3/4, Modern Family [r] 2.5/4, Modern Family [r] 2.6/5, Nashville [r] 1.7/3
UNIVISION: 1.7/3
Mi Corazon es Tuyo 2.0/3, Hasta Fin del Mundo 1.7/3, Malquerida 1.3/2
TELE: .9/1
Reina de Corazones .5/1, En Otra Piel .9/1, Senor de los Cielos 1.3/2
ION: .7/1
Cold Case .7/1, Cold Case .7/1, Cold Case .7/1
CW: .6/1
Penn & Teller: Fool Us .9/2, The Hundred [r] .4/1
IN MEMORIAM
Publicist Bob Palmer died September after a brief illness. He was 85. The founder of Bob Palmer Public Relations, Palmer represented numerous actors over the years, including Michele Lee, Peter Strauss and Dick Van Dyke.
Friday Fun Fact: “Take Me Out to the Ballgame” was written in 1908 by Jack Norworth and Albert Von Tilzer, who had never been to a baseball game.
This Day In History: 1982 A Carnegie Mellon University professor introduced the first emoticon.
Answer to Our Last Trivia Question: Which 1990s drama featured a never-seen character named Tino? My So-Called Life (1994-95). Kudos to: Anne Loescher-Bounce TV/Atlanta, Laurie Ulster-The Chefs Connection/NYC, Tracy Chenoff-BizBash Media/NYC, Danielle Newman-Pfizer/Madison, NJ, Kristen Simony-Harpo Studios/Chicago, Adam Leston-Weigel Broadcasting/Milwaukee, Jessica Harris-NCC Media/Chicago, Mandi Shulman-Continental Television Sales/Chicago, Susan Nessanbaum-Goldberg-M and S Entertainment/LA, Cammie Buerry-Station Casinos/Las Vegas,
Today’s Trivia Question – One-Season Wonders Theme Week: In which 1990s drama was the main character’s identity erased in an experiment called Project Marathon? (Email trivia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).
Keep Watching & Reading,
Lynn Leahey @Lynn_Leahey
09.19.14
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WHAT’S ON TONIGHT – FRIDAY SEPTEMBER 19, 2014
ABC: Last Man Standing [r], Last Man Standing [r], Shark Tank [r], 20/20 [r]
CBS: Big Brother, Hawaii Five-0 [r], Blue Bloods [r]
CW: Masters of Illusion, Whose Line Is it Anyway? [r], America’s Next Top Model [r]
FOX: Red Band Society [r], Utopia
NBC: The Biggest Loser, Dateline NBC
PBS: The Roosevelts: An Intimate History, The Roosevelts: An Intimate History [r]
Telemundo: Reina de Corazones, En Otra Piel, El Senor de los Cielos
Univision: Mi Corazon Es Tuyo, Hasta el Fin del Mundo, La Malquerida
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