CYNOPSISDIGITAL
09.14.15
Good morning. It’s Monday September 14, 2015, and this is your first early morning digital briefing.
Watcheroo Premieres and Tune-in Alerts for September 14-20: -
People Now at People.com, Monday-Friday at 8:30a ET and 11:30a ET: Guests include supermodels Chrissy Teigen and Tyra Banks, talk show host Wendy Willams, actor Tituss Burgess, actress Lily Rabe and fashion designer Diane Con Furstenberg.
TODAY’S TOP NEWS
STX Entertainment is looking to up their digital game. And the increasingly powerful film and TV production studio and distributor, which was founded just last year, is doing so at the expense of Yahoo. Kathy Savitt, who serves as Yahoo’s CMO (not to mention manager of its media division), is leaving the Internet company to oversee STX’s digital content strategy as President of Digital. “This was an incredibly important step for us in going digital,” said STX President Sophie Watts. Savitt will assume her new role next month.
Facebook Mentions, the public engagement app used by the Verified Page admins of brands and celebs, will now be available to Verified Profiles as well. Some have noted that this is particularly significant for journalists. Mentions – which includes “Live,” a Periscope-like livestreaming feature – could allow journos to feel far more comfortable posting work-related videos and article links. The reason: Mentions will let them direct posts solely to their followers. In other words, no more clogging their personal friends’ News Feeds with self-promotion.
Awards tend to find their way into Taylor Swift’s possession. The musician took home a Creative Arts Emmy for Original Interactive Program, for AMEX Unstaged: Taylor Swift Experience, a free interactive app that allowed users to explore the mansion from her Blank Space music video.
In other Emmy news, Bravo took home the Multiplatform Storytelling award for The Singles Project. In addition to its run on linear TV, the docu-series aired content on Bravotv.com and on social media. Meanwhile, multiplatform YouTube series Emma Approved won the award for Interactive Programming. The series, an update of Jane Austen’s Emma for the vlogger generation, was created by well-known transmedia storyteller Bernie Su.
OTT + SVOD
Rooster Teeth’s mobile offerings just became more appealing to subscribers – or as the company calls them, sponsors. The sci-fi-and-gaming-oriented production studio, now owned by multichannel YouTube network Fullscreen, has launched video apps for iOS and Android. The apps improve on the studio’s previous foray into mobile: Rooster Teeth’s 2014 app allowed users to stream content, but didn’t provide subscribers with the exclusive programming available on the studio’s website. The new apps featuring premium content available exclusively to sponsors. One such bit of premium content: The gaming-centric Let’s Play Live: The Documentary, premiering September 14.
NEW PROGRAMMING + DEALS
How do you make the transition from digital to linear? It helps if you have over 1.5 million subscribers. Actor/musician Chester See is jumping from YouTube to ABC Family. He’ll star in Over the Top, a dramedy about an aspiring musician who turns to YouTube. Not to be overly speculative, but the show might just be based on See’s real life.
The future is…print? Digital production studio New Form Digital has looked to a book for inspiration, optioning Mitchell Kriegman’s 2014 YA novel Being Audrey Hepburn. (Kriegman is most famous for creating the classic Nickelodeon series Clarissa Explains It All, which ran in the early ‘90s.) The studio intends to adapt the book into a 12-part digital series, slated to debut in 2016.
Jukin Media, the multi-platform media company known for its vast collection of viral videos, is heading abroad. The company has partnered with the international branch of dick clark productions to bring a comedic clip show to linear TV in the UK. Using family friendly viral clips from Jukin’s library, Now That’s What I Call Funny! is slated to run on Viacom International’s Channel 5 this fall.
Multiscreen video specialist Clearleap has partnered with commerce and billing company Zuora. According to the companies, their new platform leverages data to provide prospective and current OTT content providers with insight into subscriber behavior.
A CYNOPSIS MESSAGE
CYNOPSIS DIGITAL is now accepting nominations for the inaugural
HALL OF DISTINCTION, which honors prestigious ongoing work in digital media, to be honored at the
MODEL D awards luncheon on November 13.
Open to those who have demonstrated continuing excellence in engaging audiences and spurring online growth. We are looking for elite innovators with a record of outstanding achievement, creativity and strategic thinking in online communication.
DO YOU HAVE WHAT IT TAKES? SUBMIT NOW!
APPS + GAMES
When you get the high score, people notice. Gaming analytics startup Whally launched a new platform to help game publishers identify gamers who spend the most time and money playing. And the platform does so by analyzing publicly available high scores from more than 190,000 iOS games. “Mobile gaming market intelligence has been dominated by app store ranking and number of installs or downloads,” said Fred Thuard, Whally’s founder. “[P]ublic data on scoring are a serious way to understand player engagement and track user behavior daily.” Whally recently secured seed funding from investors London Venture Partners, Inveready, and Kima Ventures.
Ahead of last night’s premiere of music-based reality series La Banda, Univision launched the interactive Connecta app. Among other features, the app provides original premium content and allows users to offer opinions on the performances of contestants. In addition, social media features will include live trivia and behind-the-scenes content on Snapchat, as well as GIFs and backstage video via Periscope and Facebook.
In conjunction with Friday’s premiere of linear series Z Nation, Syfy released Find Murphy, an online first-person adventure game. Find Murphy features live-action performances from the show’s cast members. It’s available on Syfy.com.
DIGITAL CONTENT CREATORS
16-year-old YouTube star Anthony “Lohanthony” Quintal has released a new curated album. Called Landscapes, the 12-track release is populated by various artists Quintal admires, including Boombox Cartel and Aurora. Landscapes is available on iTunes and Google Play.
Popular YouTube film pundit Grace Randolph has signed on with talent management and brand development company Haber Entertainment. Randolph’s YouTube channel, Beyond the Trailer, has over 430,000 subscribers.
There’s no question YouTube and the like are altering the shape of kids’ programming. “The audience is looking for characters that feel more real and authentic to them, especially since the stars they love are real people online,” Adam Bonnett, EVP, Original Programming, Disney Channels Worldwide, tells Cynopsis. “The original title of K.C. Undercover was Superawesome Katy and she was great at everything and didn’t feel like a real teenager. Zendaya does a fantastic job of making K.C. feel like a real, relatable teenager who just happens to be a great spy.” Staying ahead of the curve helped Bonnett land a Cynopsis Content Leadership Award, to be presented at the Cynopsis Kids !magination Awards breakfast on Friday, September 18th. For details, go here: http://cynopsis.com/event/2015-kids-imagination-awards/.
EXECUTIVE MOVES
Condé Nast Entertainment, Condé Nast’s branded video division, added two new execs. Will Misselbrook will be Head of Branded Entertainment, and Eden Gorcey will serve as Head of Branded Content, Digital Sales, and Strategy. Misselbrook previously served as VP and Director of Global Content Development for Coach. Gorcey worked at Starcom MediaVest Group head of MediaVest Digital Partnerships & Content Solutions.
Reelio, an influencer marketing platform that specializes in connecting brands with popular digital content creators, has hired Dave Dickman as President. Dickman previously served as Global Head of Sales for iAd, Apple’s in-app advertising platform.
Douglas Parker has joined Time Inc. The digital designer was named Executive Creative Director, UX and Visual Design for People and Entertainment Weekly’s digital entertainment group. Previously, Parker served as Digital Creative Director for Bravo and Oxygen. He officially begins his new role today.
A CYNOPSIS MESSAGE
LIVE-BROADCASTING APP PERISCOPE HAS TAKEN THE SOCIAL MEDIA WORLD BY STORM, BOASTING 10M USERS AND 40 YEARS OF WATCH TIME PER DAY
Join our Cynopsis webinar “Harnessing the Power of Periscope” on Tuesday, September 22 to learn how to stake your claim, engage viewers and drive traffic on this wildly popular, Twitter-owned interactive streaming platform.
REGISTER NOW
DIGITAL SPOTLIGHT
Orange Is the New Black, Homeland and other Emmy noms get the kid-reenacted treatment over on mom.me’s YouTube channel. It’s hilarious, but it’s also worth noting that these kids are eerily talented at deconstructing TV storytelling. Check out the future comedians/critics here.
See you tomorrow,
David Teich
09.14.15
Roberta Caploe: Associate Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group
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JOB OPENING: ANALYST, BRAVO PROGRAM RES/NYC: Knowledge of Nielsen, proactive thinker and good communication skills needed; 1-2 years relevant exp prefered. Cable ntwk exp a plus. Apply HERE (9/19)
JOB OPENING: MGR, PROMO PLNG/SCHED/Showtime/NYC: Dvlp/optimize digital promo plans w/streaming partners.Schedule/commission/traffic promo elements. 4 +yrs working w/ digital promos, media plng + knwldg of web & mobile tech.Digital analytics acumen. Full info/apply HERE (9/19)
JOB OPENING: DIGITAL AE/FOX HOME TEAM SPORTS/NY, LA & CHI: Drive digital revenue thru sales to agencies & clients directly. Develop innovative digital strategies that expand the scope of HTS client solutions. Min 5 yrs digital/sales/sports exp req. Email resume to: FNGCareers@fox.com (9/19)
JOB OPENING: DIGITAL SALES PLANNER/FOX HOME TEAM SPORTS/LA: Support the sale of HTS digital assets from inception thru post-sale stewardship. Assist AEs on all account needs, incl participation in sales mtgs. 1-2 yrs digital sales exp req. Full info/apply HERE (9/19)
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JOB OPENING: MNGR, CONTENT&PARTNERSHIPS/NYC: Develop & execute cross-platform content solutions in NYC office. 2-3 yrs integrated mrtkting/branded content exp & kwldg. Strong client service, commun, management skills. Full info/apply HERE (9/18)
JOB OPENING: VP, TALENT RELATIONS/BET Networks/LA: Work w/other members of the Orig Prgrmng dept to mng talent on the shows & help bring talent to the network. 10 yrs exp in talent relations and/or casting/talent dvlpmnt w/in ent industry. Full info/apply HERE (9/18)
JOB OPENING: VP SCRIPTED DEVELOPMENT/BET/LA: Head of Original Prgrmng & be resp for all aspects of dvlpmnt. 6+ yrs of scripted dvlpmnt exp at ntwrk or prod co. w/at least 3 yrs exp at the Dir level or higher at a ntwrk, studio, or active prod co. Full info/apply HERE (9/18)
JOB OPENING: PRODUCTION MANAGER/IFC/NYC: SCRIPTED experience is a must! Supervise production on IFC fully scripted originals. 5+ years in production supr/mmgt at ntwk or studio lvl. Full Info/Apply HERE (9/17)
JOB OPENING: MOTION GRAPHICS DESIGNER/REELZ/ALBUQUERQUE: Design and execute on-air graphics as well as digital and print. Must have 3-5 yrs exp w/AE, C4D, Photoshop, Illustrator. Strong design sense is essential. Relocation assistance. Apply at: http://www.reelz.com/careers/ (9/17)
JOB OPENING: DIRECTOR PROGRAM PLANNING/Nickelodeon/NYC: Plan/implement prgrm schedules for cable TV networks that targets Kids/Teens/Adults/Boys. Mng daily long form linear prgrm scheduling ops. 7+ yrs exp prgrm scheduling at brdcst or cbl ntwrk. Full info/apply HERE (9/16)
JOB OPENING: DIR AD SALES RESEARCH (TEMP)/NYC: Serve as an expert on target audiences to all clients-Sales, Research, co-workers & agencies. 4 yrs+ of media research exp. Ad sales rsch exp a must. Full info/apply: www.fuse.tv (9/16)
JOB OPENING: DIGITAL PRODUCER/Sprout/NYC: Manage portfolio of dig projs in interactive, gaming & digital media; Exp w/Agile/Scrum framework and full dev cycle, from concept to delivery; Min. 5 yr exp. Full info/apply HERE (9/16)
JOB OPENING: TALENT AGENT/Top Tier Talent agency/NYC: Quickly growing digital media division seeking self-starter w/a passion for digital & social media; solid knwlg of emerging ‘influencer’-based talent community. Entrepreneurial disposition pref’d. Resume HERE (9/16)
JOB OPENING: SR MGR, CONSUMER MKTG & BRAND STRATEGY/NATGEO/DC: Develop & execute premium, innovative integrated mktg campaigns across all platforms to drive ratings & audience engagement for iconic brand. Min 5 yrs exp with network/TV required. Full info/apply HERE (9/16)
JOB OPENING: MGR, BUSINESS OPERATIONS/Viacom/NYC: Mng implementation & daily operations of Content Dist Bus. Solutions, incl: translate business needs, b2b website & tracking & reporting solutions. BA Deg w/Min 4 yrs relevant industry exp req’d. Full info/apply HERE (9/16)
JOB OPENING: MGR, INTEGRATED MARKETING/Viacom/NYC: Dvlp creative multi-platform integrated mktg programs for various Spike properties incl awards shows & Spike Original Prgrmng. Min 4 yrs Ad Sales &/or mktg exp. Strong orgnztl/time mngmnt skills. Full info/apply HERE (9/16)
JOB OPENING: DIR CONSUMER MKTG/UP TV/ATL: Dvlp/implement multi-platform mktg plans. 10+ yrs Dir/Sr level exp. w/mktg, adv. & promoting orig. prgrms at ad-supported cbl ntwk. Exp. working digital, social, TV, print, outdoor & radio + dev. of key art & other collateral. Resume HERE (9/16)
JOB OPENING: COORD ON-AIR PROMO SCHEDULING (NON-STAFF)/History/NYC: Traffic/sched/mng Promo Scheduling System and daily scheduling of promos on commercial logs. 1 yr exp as Traffic Coord for an ad agency, brdcst ntwk or cable ntwk or exp as an AP. Resume HERE (9/16)
JOB OPENING: PRODUCT SUPPORT SPECIALIST/WO NETWORK/NY: Motivated/exp’d for our newest software pkg. Proven track-rec in cable ntwrk ind. 2+ yrs exp cable ntwrk w/in a sales dept is strongly pref’d or exp at a software co for cable ntwrk prods. Full info/apply HERE (9/16)
JOB OPENING: BUSINESS ANALYST/WO NETWORK/NYC: Mng full proj req’s definition-to writing detailed specs & bus. use cases, workflows etc. Comm effectively w/internal/external resources. 3+ yrs exp cbl ntwrk ind w/focus pricing/plan’g inv. Sales/traff exp a must. Full info/apply HERE (9/16)
JOB OPENING: CLIENT SOLUTIONS MGR PROGRAMMATIC TV/WO NETWORK/NYC: Handle on-boarding & support for a suite of products. 2+ yrs exp brdcst TV, radio, or ntwrk sales or agency buying role, ideally w/exp both buying & selling sides of the ind. Full info/apply HERE (9/16)
JOB OPENING: SENIOR DESIGNER/Nickelodeon/NYC: Conceptualize/execute Nickelodeon Live Action’s Off-Air Property designs that translate the attitude & values of the brand & properties. BA deg pref’d. Approx 5 yrs design/advertising exp. Full info/apply HERE (9/16)
JOB OPENING: DIRECTOR, DIGITAL STRATEGY/CMA/Nashville: Dvlp, mng & oversee the execution & reporting of all digital marketing initiatives. Min 7-10 yrs exp dig mktg, music or ent pref’d. EOE Resume: spinson@cmaworld.com View full job HERE (9/16)
JOB OPENING: LOCAL SPOT AE/ION/NY: Launching spot sales in major east coast mrkts. Experience-agency relationships a MUST. Rare opp to launch TV ad sales with MAJOR established media company. Min 5 yrs exp. EOE See full ad http://www.ionmedianetworks.com (9/16)
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The post 09/14/15: STX recruits Yahoo’s CMO to head digital; Taylor Swift and Bravo take home Emmys; Verified Profiles gain access to Facebook Mentions appeared first on Cynopsis Media.