CYNOPSIS
08.19.14
Good morning. It’s Tuesday, August 19, 2014, and this is your first early morning briefing.
Tonight’s Premieres:
ID: Homicide Hunter: Lt. Joe Kenda at 10p
Syfy: Wizard Wars at 10p
Tonight’s Finales:
TLC: Next Great Baker at 9p
TNT: Perception at 10p
A CYNOPSIS MESSAGE
Cynopsis Sports Business Summit
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Keynotes Announced
Opening Keynote: Ross Greenburg – Executive Producer
Q&A: Scott Greenstein, President/CCO – SiriusXM
Hear speakers from:
ESPN, CBS Sports, NBC Sports Group, HBO Sports, NBA, SiriusXM, Turner Sports, NFL, NASCAR, NHL, Neulion, Omnigon, FOX Sports 1, Telemundo, MLS, Fox Deportes, CSE, Sports Nielsen, USA Today Sports Media Group, Univision and more.
Elizabeth Vargas has checked herself back into a recovery center, the 20/20 co-anchor revealed in a statement. “As so many other recovering alcoholics know, overcoming the disease can be a long and incredibly difficult process,” said Vargas, who entered a treatment facility in 2013. “I feel I have let myself, my co-workers and most importantly my family down and for that I am ashamed and sorry. I am committed to battling and addressing this debilitating disease.” Said ABC, “We stand squarely behind her…and we look forward to having her back at ABC News when she feels ready to return.”
IN THE NEWS
A video shot by a Ferguson, MO resident aired on CNN’s New Day Monday, purportedly showing the aftermath of the Michael Brown shooting. The unarmed black teenager, shot and killed by a police officer August 9, is seen lying dead in the street. The woman taking the video, Piaget Crenshaw, told CNN, “The fact that he got shot in the face, it was something that clicked in me like, no somebody else needs to see this, this isn’t right.” Crenshaw said she waited to release the video out of concern for her safety.
It will be hard to miss NBC’s The Blacklist in the coming weeks. Images of star James Spader, in character as criminal mastermind Red Reddington, will stare out from mock covers on the back of 10 magazines (Vanity Fair, Rolling Stone and the New Yorker among them), and on the front cover of Playboy. Also part of the comprehensive effort: billboards, wallscapes and a roundup of Red one-liners set to AC/DC classic “Back in Black” in heavy rotation on NBC and NBCUniversal cable nets. “The size and scope of this campaign speak to both the importance of the series to NBC and the creative ways in which we can get that message out,” said Len Fogge, president of marketing and digital for NBC Entertainment. Season two of the drama debuts Monday, September 22 at 10p.
Aereo shouldn’t have a chance to argue that it’s a cable company, said a coalition of broadcasters in court papers filed Friday. The streaming service “has been trampling on Plaintiffs’ copyrights for over two years and has collected hundreds of thousands of dollars in subscriber fees while doing so,” broadcasters claim, saying they are “entitled to an injunction protecting their rights.” The Supreme Court ruled against Aereo in June, forcing suspension of service, but it hopes to make the case that it’s a cable company, eligible for a content license that would require it to pay royalties but not the higher fees charged by broadcasters.
Move over, Catherine Bell and Lori Loughlin – there’s a new star ready for a Hallmark Channel close-up. The net has adopted “Happy,” a rescue cat that will make its debut as Team Captain and ambassador during Kitten Bowl II, premiering Super Bowl Sunday, 2015, then star in upcoming movies, series and specials. “’Happy’ reminds us that with shelter pets it’s not about pedigree, it’s about family,” said Bill Abbott, president and CEO, Crown Media Family Networks. “In addition to loving and caring for ‘Happy,’ we look forward to utilizing the cat as an ambassador and star-in-the-making to show the world what incredibly beautiful animals are available at your local shelter.”
National Geographic was number one on digital data company Shareablee’s list of top social media publishers for July, with 46.4 million engaged actions across Facebook, Twitter and Instagram. In (distant) second: Huffington Post, with 12.8 million actions.
Are you going to take the ALS Ice Bucket Challenge and post it? Let us know here.
A CYNOPSIS MESSAGE
Understanding the Latest Ratings Advancements Webinar
Wednesday, September 24, 2014 | 1:30 to 3:00 PM EST | REGISTER NOW!
Join Cynopsis for a deep dive into how to read and understand the latest changes in TV ratings. Viewing habits change by the day, it’s more important than ever to be up to speed on state-of-the-art ratings data.
Featured Speakers
Brad Adgate,
SVP, Director of Research, {Horizon Media}
Brian Fuhrer, SVP, Product Leadership & Cross-Platform Audience Meas., {Nielsen}
Bruce Goerlich, Chief Research Officer, {Rentrak}
PRODUCTION & DEVELOPMENT
Keanu Reeves (The Matrix) will star in and exec produce an action drama series form Slingshot Global Media, reports Deadline, based on the book series by Barry Eisler. Chad Stahelski and David Leitch, Reeves’ directors in upcoming film John Wick, and Eisler will also exec produce.
A&E has a taste for former boy band brothers in the food business. On the heels of its hit Wahlburgers, currently in season two Wednesdays at 10p, the net ordered docu-series Lachey’s Bar. Show follows Nick and Drew Lachey (98 Degrees) as they open a bar in their hometown of Cincinnati. Leftfield Entertainment is producing.
NBC ordered a put pilot for The Devil’s Advocate, based on the 1997 Warner Bros. film about a lawyer working for a firm run by the devil. Warner Bros. TV is producing the small-screen project with John Wells Prods.
Get up to speed with the latest in TV measurement on Wednesday, September 24 at Cynopsis’ exclusive training webinar, Understanding the Latest Ratings Advancements. From new metrics to better target your marketing and programming, to how to differentiate among multi platform, media, video, mobile and ad measurements, our agency and research experts will guide you through the latest in measurement science. Brad Adgate, SVP/Director of Research for Horizon Media; Brian Fuhrer, SVP Product Leadership and Cross-Platform TV Audience Measurement at Nielsen, Bruce Goerlich, Chief Research Officer for Rentrak and Mainak Mazumdar, Chief Science Officer for Simulmedia will be presenting. Click here for more info.
COMING UP
The Creative Arts Emmys, handed out Saturday, will air in a two-hour edited version Sunday, August 24 on FXM. Quotes we hope makes the cut include Jane Lynch (Glee), presenting the Emmy for Picture Editing: “As someone who has hosted the Primetime Emmy Awards, this is more than an honor – it’s a setback.”
Starz drama The Missing premieres Saturday, November 15. Thriller follows James Nesbitt (Jekyll) as a father desperately searching for his son.
UP promises a “shocking cliffhanger” for the season six finale of family drama Heartland on Wednesday, August 20 at 9p. But the net’s not keeping us hanging for long – season seven debuts a week later, August 27.
John Lithgow (Third Rock From the Sun) will host Star-Spangled Spectacular: Bicentennial of our National Anthem live from Baltimore on PBS’s Great Performances. American Idol champ Jordin Sparks co-hosts, Saturday, September 13 at 8p.
ABC Family airs the TV premiere of teen phenom Hunger Games on Friday, October 10 at 8p, repeating Saturday, October 11 and Sunday, October 12 at 8p.
Debbie Reynolds will be honored with SAG-AFTRA’s Lifetime Achievement Award during the 21st Annual Screen Actor’s Guild Awards. Ceremony airs live on TNT and TBS January 25.
Missed last week’s news? Get the roundup at In Case You Missed It.
MUSIC MENTIONS
CMT premieres two-hour special, George Strait: The Cowboy Rides Away, including footage from the country music legend’s final concert in Dallas, on Friday, August 29 at 7p. Among those joining “The King of Country Music” onstage: Jason Aldean, Kenny Chesney, Eric Church, Sheryl Crow, Vince Gill, Faith Hill, Alan Jackson, Miranda Lambert and Martina McBride.
Add Jennifer Hudson and pop band Magic to the roster of performers for Fashion Rocks, a live concert “celebrating the powerful relationship between fashion and music” on CBS Tuesday, September 9 at 9p. Previously announced performers include Afrojack, The Band Perry, Duran Duran, KISS, Jennifer Lopez, Miranda Lambert, Nico & Vinz, Rita Ora, Pitbull and Usher.
VH1 is keeping the Love & Hip Hop Atlanta love alive in the off-season with the release of VH1’s Love & Hip Hop: Music From the Series, available digitally and physically. “When we started to notice the incredible sales impact that was happening when a song was placed in the show, we reached out to VH1 to partner with them on this soundtrack,” said Cynthia Sexton, EVP, brand partnerships & licensing, Island, Def Jam, & Republic Records.
RETURNING SERIES
Discovery’s Yukon Men is back for season three on Tuesday, September 2 at 9p. Can’t wait? Yukon Men: Wild Lives offers a preview of horrors the guys will be facing (howling wolves, double homicide, a paved road) on Tuesday, August 26 at 9p.
BBC One renewed Happy Valley for season two. The crime drama launches its first season Stateside on Netflix Wednesday, August 20.
TLC picked up more eps of Kate Plus Eight from Figure 8 Films, slated for a December launch. The June two-part special focused on the super-size family averaged over 2.1 million P2+ viewers.
CASTING CALL: Animal Planet’s-My Cat From Hell: Is your cat out of control? Expert behaviorist, Jackson Galaxy can help transform your cat back to the feline you love! Email the issues you are experiencing and include your name, age, city, contact number and cat’s age, breed and photos. Email to: HellCatsCasting@gmail.com
BRANDS AND ADVERTISING
In addition to returning sponsors Allstate, Volkswagen of America, L’Oreal Paris and Hennesy, Telemundo has added Walmart, Colgate Optic White and Bud Light for the 2014 Premios Tu Mondo (Your World Awards). The third annual celebration of U.S. Latin pop culture will be simulcast Thursday, August 21 at 8p on Telemundo and mun2. Sponsorship integrations include telenovela star David Chocarro arriving for the festivities in a 2014 Volkswagen Passat.
Wheel of Fortune is teaming with Banquet, a brand of ConAgra Foods, for a watch and win sweepstakes called “Meal of Fortune” (hee hee). Consumers can enter online, by mail or by collecting game pieces in packages of Banquet products. “Our partnership with Wheel of Fortune helps us further deliver on our promise of providing value to our consumers in a fun, engaging way,” said John Plaso, VP and GM of ConAgra.
Nielsen Catalina Solutions, which links what consumers watch with what they buy, struck a deal with FourthWall Media, a source of cable set-top box data, to expand the size of its single-source dataset to 1.4 million households. “The alliance with FourthWall provides better reliability, stability and predictability to our clients,” said Mike Nazzaro, CEO, Nielsen Catalina Solutions.
Are you for or against Facebook restricting “like-gating,” the practice of forcing users to “like” a page in order to access content? Dan Wade, activation lead for Lockerdome, says the social networking service’s November 5th rule change will prompt changes in social strategy – but that could be for the best. For more, see the latest Cynsiders column.
RATINGS
Sunday’s Big Brother delivered its largest audience of the summer, according to preliminary Nielsen Live + Same Day ratings. The CBS reality show was first in viewers (6.9 million) and among A18-49 (2.1/7).
Sunday’s Wicked Tuna: North vs. South hooked a .7 P25-54 and 1.1 million P2+ in fast nationals for Nat Geo. The series bow was in line with the franchise’s Wicked Tuna season 3 premiere (0.7 P25-54) in February, and also marks the net’s highest-rated August telecast since 2011.
NIELSEN TWITTER TV TOP TEN for the week of 8/11/14
Program, Date, Unique Audience (000), Tweets (000)
WWE Summer Slam (PPV), 8/17, 2806, 404
Pretty Little Liars (ABC Family), 8/12, 2189, 178
WWE Monday Night Raw (USA), 8/11, 1953, 239
Teen Wolf (MTV), 8/11, 1672, 201
Love & Hip Hop: Atlanta (VH1), 8/11, 1497, 471
Keeping Up with the Kardashians (E!), 8/17, 1155, 26
Great White Serial Killer: ExtraSharky (Discovery) 8/11, 1040, 31
WWE Friday Night Smackdown! (Syfy) 8/15, 1030, 44
Lair of the Megashark: ExtraSharky (Discovery) 8/13, 937, 17
Big Brother (CBS), 8/13, 926, 82
Source: Nielsen. Nielsen Social captures relevant tweets from three hours before, during and three hours after an episode’s initial broadcast, local time. Unique Audience measures the audience of relevant Tweets ascribed to an episode from when the Tweets are sent until the end of the broadcast day at 5a. The data includes new/live primetime and late fringe episodes only and excludes sports events.
Friday A18-49 Analysis: Univision had the most A18-49 viewers Friday with 1.5/6, according to final primetime national ratings from Nielsen. Uni’s Mi Corazon es Tuyo topped the 8p hour with 1.3/6, followed by .8/4 for ABC’s Shark Tank. Univision maintained the lead with 2.0/8 for the finale of Que Vida Me Robo, versus .9/4 for more Shark Tank. NBC took the top spot at 10p with 1.3/5 for Dateline; Uni settled for second with 1.2/5 for Que Pobres Tan Ricos.
A18-49: UNI 1.5/6, NBC 1.0/4, ABC .9/3, CBS .6/3, TELE .6/2, FOX .5/2, CW .2/1, ION .2/1
Live + Same Day Household Ratings: Friday, August 15, 2014 time period averages. Source: NTI, Galaxy as dated. Live+SD.
CBS: 3.5/7
CSI [r] 3.2/6, Hawaii Five-0 [r] 3.3/7, Blue Bloods 4.1/8
NBC: 3.1/6
Running Wild with Bear Grylls 1.7/3, Dateline 3.8/7
ABC: 2.2/4
Wipeout [r] 1.7/3, Shark Tank [r] 2.3/4, 20/20 2.6/5
UNIVISION: 2.0/4
Mi Corazon Es Tuyo 1.8/4, Que Vida me Robo 2.5/5, Que Pobres Tan Ricos 1.7/3
FOX: 1.1/2
MasterChef [r] 1.0/2, Bones 1.2/2
TELEMUNDO: .8/1
Reina de Corazones .6/1, En Otra Piel .7/1, Senor de los Cielos 1.1 /2
CW: .6/1
Masters of Illusion .7/1, Whose Line Is it Anyway [r] .5/1, Penn & Teller: Fool Us .5/1
ION .6/1
Law & Order: CI .6/1, Law & Order: CI .6/1, Law & Order: CI .7/1
EXECUTIVE MOVES
TVGN expanded its original programming department with the addition of Jessie Surovell as Vice President, Development and the promotion of Kristan Giordano to Vice President, Original Programming. Surovell was previously Executive Director of Development at Shed Media; Giordano had been Executive Producer at TVGN.
Music Choice promoted Mike Corry to Senior Director of Advertising Sales. Corry, who has been with the multi-platform video and music net since 2010, most recently served as Director of Advertising Sales.
The Weather Company named Ed Kozek to the newly created position of Senior Vice President, Product and Engineering, WeatherFX. Kozek and his team will work with ad sales to provide ad solutions for marketers. Kozek had been co-founder and Chief Technology Officer of Ghostery.
Simone Nobili has joined San Francisco-based agency Cutwater as Creative Director. Previously, Nobili was at VITRO in San Diego.
This Day In History: 1969 – Happy 45th birthday, Matthew Perry!
Answer to Our Last Trivia Question: What was the occupation of Phyllis’s never-seen husband, Lars? Dermatologist. Kudos to: Phyllis McQuillan-MSG Media/NYC, Joe Swaney-Cartoon Network/Adult Swim/Atlanta, Dennis Maguire-Apple/Tampa, Selena Spencer-BET Networks/Washington, D.C., Jim Gray-FrogLight Prods./Missoula, MT, Kimberly Austin-Solaris Entertainment/Tarzana, CA, Amy Kessler/San Francisco, Inc./LA, Stephen Kelley-9 Story Entertainment/Toronto.
Today’s Trivia Question: The Mary Tyler Moore Show (1970-1977) theme week:Where was Ted and Georgette’s daughter born? (Email trivia@cynopsis.com with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).
Keep Watching & Reading,
Lynn Leahey @Lynn_Leahey
08.19.14
Roberta Caploe: Editorial Director @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group
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WHAT’S ON TONIGHT – TUESDAY AUGUST 19, 2014
ABC: Extreme Weight Loss, 20/20
CBS: NCIS [r], NCIS: Los Angeles, [r] Person of Interest [r]
CW: Arrow [r], Supernatural [r]
FOX: Family Guy [r], Brooklyn Nine-Nine [r], New Girl [r], The Mindy Project [r]
NBC: Food Fighters, America’s Got Talent
PBS: The Search for Josiah Henson, The Bones of Badger Hole, Frontline [r]
Telemundo: Reina de Corazones, En Otra Piel, El Senor de los Cielos
Univision: Mi Corazon Es Tuyo, Hasta el Fin del Mundo, Que Pobres Tan Ricos
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