CYNOPSISDIGITAL
07.13.16
Good morning. It’s Wednesday July 13, 2016, and this is your first early morning digital briefing.
TODAY’S CODEBREAKER
Virtual reality sickness: VR sickness, a feeling similar to motion sickness, is primarily caused by a disconnect between what a user’s eyes are seeing and what the user’s vestibular system – the parts of the inner ear and brain that help control balance and eye movements – is sensing. Some VR users are more susceptible to VR sickness than others.
TOP NEWS
Twitter keeps diving deeper into live programming. The company has inked a deal with Bloomberg Media to stream the shows Bloomberg West, What’d You Miss?, and With All Due Respect, as well as Bloomberg’s markets coverage. The companies will split the ad revenue. The deal comes a day after Twitter teamed with CBS News in a deal to offer live coverage of the Republican and Democratic conventions, and two days after a Re/code story reporting that Twitter is looking to team with several major sports leagues on live-streamed content. Back in April, the company reached a pact with the NFL to live-stream Thursday Night Football games.
NBC’s coverage of the Summer Olympic Games is getting the digital treatment. For the first time, Olympics viewers will be able to watch live coverage via connected TV devices such as the Apple TV and Google Chromecast. Alas, cord-cutters are out of luck: The coverage will be available only to pay-TV customers. And that fact should surprise no one, given that NBCUniversal is owned by Comcast.
Vine, Twitter’s service for short-form video, has been struggling in 2016. First came reports that its top influencers were jumping ship. Partly as a result of its struggles, Vine has instituted some changes this year, such as hiring former music exec Hannah Donovan as General Manager, and upping the service’s max video length. It turns out some more hirings will be in order: Re/code reports that, since Donovan started work in May, a slew of Vine execs have left the company, including Vine’s Head of Engineering, its Head of Business Development and Operations, its Head of User Experience, its Editorial Lead, and its three Product Managers. “Vine is an important part of our strategy, particularly given its vibrant community of creators, and we’re excited about what the future holds with new leadership,” Twitter told Re/code in a statement.
A CYNOPSIS MESSAGE
SAVE THE DATE
Cynopsis Kids !maginations Awards Breakfast
When: Tuesday, September 27
| Where: Yale Club, NY
Cynopsis is pleased to host the 5th Annual Cynopsis Kids !magination Awards. Join us & your industry peers to honor the year’s best in children’s, tween and family programming and marketing. Recognizing outstanding achievements in content creation across platforms, and the campaigns that promote it.
AD TECH
The ad tech company Cadent has partnered with TiVo Research to create a new addressable TV platform. The platform uses set-top box data from TiVo Research’s sample of 2.3 million homes, as well as data from six other TV providers. The platform delivers high-indexed audiences to about 80 million U.S. households. Cadent’s pay-TV technology is currently used by several cable providers, including Comcast, Charter, Time Warner Cable, Bright House Networks, Liberty Global and Rogers Communications. Group M’s Modi Media will be the first client to make use of the new addressable TV platform.
The managed-services programmatic media firm Goodway Group recently announced that it has launched a new anti-fraud initiative. The move comes after Goodway Group undertook a review of its user anomalies and invalid traffic, leading it to remove 13 supply vendors from its ecosystem; Integral Ad Science, a specialist in fraud analysis, then certified that Goodway Group’s campaigns had fraud levels of less than 1% – much lower than he 8.3% industry standard. “Every dollar spent on fraud is not only wasted but supports the bad guys’ efforts in further defeating marketers,” Goodway Group COO Jay Friedman told Cynopsis Digital. “Every dollar Goodway Group saves marketers by preventing fraud works twice. Once by eliminating waste for marketers, and once by preventing fraudsters from furthering their efforts.” You can learn more about the new initiative here.
CYNOPSIS DIGITAL “IT LIST” AWARDS
Entries are now open for the Cynopsis Digital “It List” Awards. We’re seeking fresh thinkers and innovators in digital media who always seem to be one step ahead. Individuals of all titles and years of experience are eligible to be entered, so get started before the August 4 deadline.
VIRTUAL + AUGMENTED REALITY
Facebook’s Oculus announced that all pre-orders of the Rift VR headset have finally been shipped, and that new orders are now being processed and shipped from the Oculus website within two to four days. The headset debuted back in March, but demand initially led to shipping delays as long as three months.
PROGRAMMING + CONTENT ACQUISITIONS
BuzzFeed Motion Pictures, BuzzFeed’s video division, has so far specialized in short-form video. Now that’s changing: According to The Hollywood Reporter, BuzzFeed is partnering with Warner Bros. on Brother Orange, a new feature film. The film will be an adaptation of a real-life incident in which BuzzFeed editor Matt Stopera tracked his stolen iPhone to an unknown man in China. (Stopera’s stories on the subject went viral, especially in China.) Flagship Entertainment, a joint venture between Warner Bros. and CMC Holdings that was founded in order to target the Chinese market, will help develop the film.
MOBILE APPS
Looks like the NFL aims to launch a Snapchat Discover channel. The league posted a job ad on LinkedIn seeking a Managing Editor for such a channel. While sports content has run on Snapchat’s Live Stories section in the past, this would mark the first time that a major sports league has had its own spot on Discover, Snapchat’s platform for publisher-controlled channels.
RESEARCH
The ListenFirst Television Interest (TVI) Rating (TM) is a standardized measurement of the most buzzed-about TV programs on linear TV and streaming services. A complement to ListenFirst’s other syndicated data products (such as the ListenFirst Digital Audience Rating – TV), the metrics included in the rating are the purest form of showing interest digitally, since they’re organic actions that are largely unaffected by paid media. Programs that surface on the TVI leaderboards are the most hashtagged on Facebook, Google+, and Tumblr, as well as most searched for on Wikipedia(used as a proxy for organic search volume).
Streaming Series (7/04/16 – 7/10/16)
Source: ListenFirst. The TVI Rating aggregates metrics that measure organically generated activity by fans of the TV show. The metric includes total volume of official hashtag mentions on Facebook, Google+, and Tumblr, along with Wikipedia page views (as a proxy for organic search volume) for a show as a percentage of the total volume of the same activities for all shows.
EXECUTIVE MOVES
You probably think of Lebron James, this year’s NBA Finals MVP, as a legendary basketball player. True – but he’s also the founder of a multi-platform sports media company. And that company, Uninterrupted, is getting a new Executive Producer. The role will go to filmmaker and producer Gotham Chopra, who previously produced sports documentaries such as Showtime’s Kobe Bryant’s Muse and The Little Master, part of ESPN’s 30 for 30 series. (He’s also Deepak Chopra’s son, but that’s neither here nor there.) At Uninterrupted, Chopra will take the lead on developing original programming.
TRIVIA
Facebook bought the virtual reality company Oculus in 2014. How much did Facebook pay for the acquisition? (Email trivia@cynopsis.com with your answer and be sure to include your name, company, city and time zone.)
Our Last Trivia Question: Ian Hecox and Anthony Padilla comprise what web-based comedy duo? Answer: Smosh. Kudos to Susan Nessanbaum-Goldberg-Generate/CA, David Westberg- SAG-AFTRA Federal Credit Union/CA, and Andy Pittman-TAMU/TX
DIGITAL SPOTLIGHT
Want to know what the Tour de France looks like in 360 degrees? Well, you can either go to France and watch the event, or you can check out a 360-degree video here.
See you on tomorrow,
David Teich
07.13.16
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JOB OPENING: EDITOR PRODUCER/IFC/NYC: Create, write, and edit "slightly off" campaigns and promos. 5+ years exp as editor, 2+ years exp as promo editor. Strong knowledge in Avid, Photoshop, After Effects, and Illustrator. Full info/apply HERE (7/25)
JOB OPENING: SR DIR, MKTG CONTENT DISTRIBUTION/Viacom/NYC: Dvlp strategy, creative execution & oversee implementation of Viacom initiatives in conjunction w/various Digital/OTT, cable, satellite and telco dist partners. 7 yrs mktg exp working w/ cross-functional teams. Full info/apply HERE (7/25)
JOB OPENING: SALESPERSON, DIGITAL & BRANDED CONTENT/Authentic Entertainment/Burbank: Must have 3+ yrs experience in Digital, Linear Cable, Broadcast/Syndicated Television and/or Advertising Sales. Motivated Deal Closers only. Send resume/references to: tvdealcloser@gmail.com (7/23)
JOB OPENING: RESEARCH MANAGER/Science Channel/NY: Experienced researcher to utilize Nielsen ratings+ consumer databases to inform/develop network strategy and lead primary research. Skill to turn data into stories. Exp w/Nielsen, 5+ yrs TV rsrch exp. Full info/apply HERE (7/23)
JOB OPENING: CONTENT Specialist/CSI SPORTS/NY: Multimedia co. seeks energetic/driven ind. to license content to int’l networks & operators worldwide. Also work on content acquisition/mktg strat. +7 yrs int’l sales exp. req. in media ind. Sports bckgrnd a +. Res/cvr to Rose: HERE (7/23)
JOB OPENING: ACCOUNT EXECUTIVE/Twentieth Television/NYC: Looking for a strategic, motivated Account Executive to join the dynamic NY sales team. Minimum 1 yr Direct Response experience preferred in sales or planning. BA Degree required. Full info/apply HERE (7/23)
JOB OPENING: ADVANCED ADVERTISING ANALYST/Discovery/NYC: Implement & deploy TV & video data platform w/focus on improvement of targeted delivery of brand impressions and ad campaign optimization on Discovery nets for advertisers. 1+ yrs media indstry exp w/strong attention to detail. Full info/apply HERE (7/23)
JOB OPENING: METADATA & DIGITAL DIST MGR-ENCODING/A+E Networks/Stamford CT: Resp: tech support & administration of all metadata & partner/vendor publishing related req’s; incl XML schema support, new partner on-boarding, publishing error resolution, reporting & UAT support for Prod Full Info/Apply: http://www.aenetworks.com/careers (7/22)
JOB OPENING: SR DIRECTOR, INTEGRATED MEDIA RESEARCH/NFL/Culver City CA: Drive vision, strategy, & execution for rsrch related to NFL media & content. Ideal candidate is creative thinker w/both TV/digital exp. 12+ yrs exp @ media agency, brdcst/cable ntwrk, rsrch supplier, or advertiser. Req# 2172 Full info: www.nfl.com/careers/about (7/22)
JOB OPENING: MGR, MARKETING SOLUTIONS/The Clear Channel Outdoor/NYC: Dvlp mktg strategies & compelling sales stories for clients & their agencies to increase awareness. 3-5 yrs Media mktg exp. Knwlg of digital OOH along w/mobile, social & other forms of media a +. Full info/apply HERE (7/22)
JOB OPENING: PROGRAMMING COORD/WFAA/Dallas: Asst in all aspects of daily prgrming operations & communication. Communicate all prgrmng changes internally/externally (i.e. sales, traffic & TV listing services). 5 yrs exp in TV or related comm field. Full info/apply HERE EOE (7/22)
JOB OPENING: ACCOUNT MGR/WFAA TV/Dallas: TEGNA Media Inc. Co., & ABC Affiliate, has opening for exp’d Accct Mgr to join sales team. Driven & solutions-based candidate to represent our vast range of brdcst/digital products. Min 2 yrs acct service support in media ind. Full info/apply HERE EOE (7/22)
JOB OPENING: TRAFFIC & FORMATTING SPECIALIST/MLB/NYC: Schedule commercial units on broadcast log in accordance with established traffic guidelines and procedures. Min 3-5 yrs of Traffic exp, pref in a nat’l ntwrk. BA deg req’d; Comm or related major is pref’d. Resume HERE (7/21)
JOB OPENING: MGR, BRAND MARKETING/Comedy Central/NYC: Support dvlpmt/execution of off-channel traditional, digital & paid social ad campaigns for original series, specials & tent pole events 3-5 yrs exp brand mktg role TV Ntwk or film studio & comfortable in fast-paced envir. Full info/apply HERE (7/20)
JOB OPENING: MGR, MARKETING SOCIAL MEDIA ACTIVATION/NICKELODEON VELOCITY/NYC: Creates custom mktg programs across social platforms specific on dvlpng ideas for new bus. partners. 3-6 yrs exp working in social media content development or social media management. Full info/apply HERE (7/20)
JOB OPENING: SR ACCT EXEC/NYC: Dev & exctn dgtl mktg strag, mng day to day client needs. 5 yrs agency &/or live events/sports exp pref’d. Strong kwldg of digital, attn to detail, communication skills. Resume to: http://sitch.co/acct (7/19)
JOB OPENING: VP DEVELOPMENT EXEC/NYC or DC: Calif. based production company wants east coast presence (NY or DC) to develop and sell content for cable networks and OTT. Monthly travel to headquarters required but most of the work is back east. 5 years VP experience required. execjobdevelopment@gmail.com (7/19)
JOB OPENING: MGR. DATA & ANALYSIS/UP TV/ATL: Exp’d Dig. Analyst, w/skills in aud, CRM, content seg, conversion mapping, pd social analysis & ad ops/inventory mgmt. BA deg. & 3+ yrs cable exp. full dig/social lndscpe & how they are successfully mng’d in ent. ind. Resume HERE (7/19)
JOB OPENING: MARKETING MANAGER/ANIMAL PLANET/NYC: Seasoned marketer to develop breakthrough multi-platform campaigns/strategies for APL series and specials, develop/manage brand partnerships. Build/maintain quality network brand identity. 5+ yrs exp, TV exp. pref. Full info/apply HERE (7/19)
JOB OPENING: DIGITAL PROGRAM MGR/Twin Cities PBS/St Paul MN: Lead the effort to define, design, build, test, launch & maintain a digital program for kids. 5+ yrs of applicable digital technology & project mngmnt exp. 3+ yrs applicable exp creating user exp deliverables. Full info/apply HERE (7/18)
JOB OPENING: MANAGER, DIGITAL RESEARCH/NBCU/NYC: NBCU is looking for a Mgr, Digital Ad Sales Research and Strategy for its portfolio of digital entertainment including such premier brands as NBC, USA, Syfy. 4+ yrs’ exp in digital rsrch, web analytics or other new media research. Full info/apply HERE (7/18)
JOB OPENING: RESEARCH ANALYST/ION/NY: Entry level opp for quantitatively savvy candidate to take ownership of reporting & tools. Resp for reg reporting & identifying trends. Nielsen/MRI, 1 yr brdcst or cable/media buying agency exp. BA deg req’d Bus. deg a +. Proficient media math/MS Off. Apply: HERE EOE (7/18)
JOB OPENING: PRODUCER/WRITER/EDITOR/ION/Palm Beach, FL: Integrated mktg. prod to create internal &external facing video projects from pre thru post-prod for advertisers, corp. partners. 5+ yrs exp. Strong writing/communication skills, project mgmt, Adobe Creative Suite. Apply: Jobs@ionmedia.com EOE (7/18)
JOB OPENING: MGR, PRICING & INVENTORY/ION/NYC: Resp for plan building & delivering upfront & scatter deals; build plan to specs as outlined on requests. BS/BA degree. 3+ years relevant exp (Ad sales in Pricing & Plan’g &/or agency buying). Dealmaker user system knwlg a strong + Apply: Jobs@ionmedia.com EOE (7/18)
JOB OPENING: SR SOFTWARE ENGINEER, MOBILE/VIACOM/NYC: Creation of MVC controllers, models, and views that are modular, scalable, optimized and correct. Full info/apply HERE (7/18)
JOB OPENING: SR SOFTWARE ENGINEER/50onRed/Philadelphia PA: Master the overall platform architecture, and not just specific product areas. Full info/apply HERE (7/18)
JOB OPENING: ADMIN ASST TO CCO/Mindshare/NYC: Responsibilities incl answering phones, scheduling, completing expense reports, booking travel and assisting in creative development. Must be a multi tasker in fast moving envir. MS Excell & PP proficient. 1-3 yrs work exp. resume/cover HERE (7/15)
JOB OPENING: FULFILLMENT SPECIALIST/A+E Networks/New York: Client services liaison across multi global territories. High customer service skills, resolve issues. 3-5 yrs exp post prod, knowledge of file, tape audio formats. Must be able to multi task extremely busy work flow. Full info/apply HERE (7/15)
JOB OPENING: DIRECTOR, PROGRAMMING/ANIMAL PLANET/NYC: Top notch go-getter to develop and execute APL network programming strategies + oversee program acquisitions. Passion for tv + scheduling strategy. 10 yrs exp + knwldge TV prgrming landscape. Full info/apply HERE (7/15)
JOB OPENING: MGR, BUSINESS DEVELOPMENT & MEDIA SALES/MINOR LEAGUE BASEBALL/St. Petersburg FL: Achieve nat’l sales goals by initiating leads, designing pkgs & neg agreements. Min 5 yrs exp selling nat’l media & sports platforms, agency/client relationships req’d. 25-40% travel. Resume here HR@MiLB.com (7/15)
JOB OPENING: MGR, AD OPERATIONS/CafeMedia/NYC: Oversee Ad Ops coordinators. Monitor ad delivery & optimize ad campaign performance using MS Excel & proprietary applications. BA/BS deg 2+ yrs exp w/DFP are req’d. Exp w/DFP Sales Mngmnt. DoubleClick Studio, DSPs & SSPs a +. Full info/apply HERE (7/15)
JOB OPENING: HEAD OF SOCIAL/Uninterrupted/Burbank, CA: Build social media team and oversee brand’s online social strtgy. 4+ yrs exp. social strategy. Must have active social presence. Strong kwldg of sports culture preferred. Resumes HERE (7/15)
JOB OPENING: HEAD OF CREATIVE AFFAIRS/WATM/Hollywood: Resp for overseeing the development of all our creative projects, including digital, TV & feature films & in all other elements of our bus. 8-10 yrs exp in development, pref focused on TV & film. Please send resume / CV & CVR: development@wearethemighty.com (7/15)
JOB OPENING: PUBLICIST & JR PUBLICIST/NAT GEO/NY: Develop creative global publicity plans & media strategies for priority shows; pitch/book/cover interviews; write/edit press materials; execute events. TV publicity & ent industry exp required http://bit.ly/28JzFlq (7/15)
JOB OPENING: MANAGER, MARKETING & PUBLIC RELATIONS/TAG PR Agency/NYC: Work w/clients to schedule talent for media opps. Min 3 yrs exp mktg or PR w/demonstrated success, preferably in sports and/or entertainment.Strong oral & written comm skills. Resume to: brian@tagawareness.com (7/15)
JOB OPENING: SENIOR SOFTWARE DATA ENGINEER/Twitter/San Francisco: Build systems with purpose that are well tested, flexible, and maintainable. Full info/apply HERE (7/15)
JOB OPENING: PRODUCTION MGR – ON AIR/EPIX/NYC: Supervise prod workflow of Creative Services dept. Detailed oriented w/exc organizational, multi-tasking, professionalism, and communication skills a must as well as 5+ yrs exp TV/ent ind & strong understanding of prod mngmnt. Full info/apply HERE (7/14)
JOB OPENING: MKTG MGR/EPIX/NYC: Support dept in the execution of upcoming consumer/affiliate marketing initiatives and campaigns. 5yrs of relevant media exp & knwldg of entertainment mktg or agency proj mngmnt. Full info/apply HERE (7/14)
JOB OPENING: SENIOR STORAGE SYSTEMS ENGINEER/Starz/Englewood CO: Responsible for engineering, design, daily administration, documentation, and compliance of all enterprise storage solution in the infrastructure. Full info/apply HERE (7/14)
JOB OPENING: MGR, AUDIENCE/MKT RESEARCH/WNET/NYC: Lead strategy/execution/analysis of viewer analytics, overseeing & delivering insightful reporting & analysis of viewer data. BS/BA Deg &/or equivalent exp. & min 5yrs exp aud analysis, media plan’g/strat. Full info HERE (7/14)
JOB OPENING: NETWORK ARCHITECT/ACTIVE NETWORK/Dallas: Primary responsibility will be to work as a member of a team bringing connectivity to remote offices and staff. Full info/apply HERE (7/14)
JOB OPENING: SALES PLANNER/Crown Media Family Networks/LA: Support the Advertising Sales department by working with Account Execs to service clients on a daily basis. BS req and min 1 yr exp. Apply HERE (7/14)
JOB OPENING: MANAGER, INVENTORY/Crown Media Family Networks/NY: Manage the process of monitoring and tracking all inventory through WideOrbit and Dealmaker for Hallmark Channel & Hallmark Movies and Mysteries. BS req and min 2 yrs exp. Apply HERE (7/14)
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EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at Trish@cynopsis.com
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SITUATION WANTED: CREATIVE DIRECTOR, ON-AIR PROMOS: Emmy award-winner with 15+ years experience in network, cable and agency with writing, producing, editing exp. Newcontentconsultant@yahoo.com (7/22)
E-mail Trish@cynopsis.com or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.
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The post 07/13/16: Vine loses numerous execs; Twitter teams with Bloomberg Media to live-stream programming; NBC to bring Summer Olympics to connected devices appeared first on Cynopsis Media.