CYNOPSISDIGITAL
07.09.15
Good morning. It’s Thursday July 9, 2015, and this is your first early morning digital briefing.
Microsoft is significantly scaling back on its Nokia unit, acquired just 14 months ago, with another major round of layoffs. The Seattle area based company will cut 7,800 jobs to write off $7.6 billion, nearly all the value of its Nokia phone business. “I am committed to our first-party devices including phones,” CEO Satya Nadella wrote in an email to employees. “We are moving from a strategy to grow a standalone phone business to a strategy to grow and create a vibrant Windows ecosystem that includes our first-party device family.” The new plan will focus on three different Microsoft Windows phone customers: business owners who want management apps and security; buyers in the market wanting less expensive phones; and Windows’ users. According to Bloomberg, previous Microsoft CEO Steve Ballmer and the Board of Directors (including Nadella) were not on the same page when the Nokia devices and services unit was first purchased. Last year, Nadella nixed a staggering 18,000 jobs, mostly from the smartphone sector of the biz. In June, Microsoft announced that it would sell its online display advertising business to AOL.
European media company ProSiebenSat.1 is working to build a new multi-channel network through the merger of Studio71 and Collective Digital Studio. The new MCN will be called Collective Studio71 (CS71), and ProSiebenSat.1 will invest $83 million into the project at a valuation of $240 million Christof Wahl (Chair), Sebastian Weil and Ronald Horstman (ProSiebenSat.1), as well as CDS founders Michael Green and Reza Izad will jointly manage CS71. “Through our existing ProSiebenSat.1 partnership, we have been able to greatly increase monetization for our creators in Germany,” said Michael Green, Founder and Chairman of CDS. “The combination of our two MCNs will enable us…to establish the first truly global MCN. There will also be a strong focus on bringing in broadcast partners worldwide.” CDS is known for original web series Epic Meal Time, Video Game High School and Rhett + Link’s Good Mythical Morning. Studio71 created digital series Let’s Play Together, Last Man Standing and The Mansion.
NEW PROGRAMMING + DEALS
Netflix and City in Canada renewed thriller Between for another season. The Canadian series will return with six new episodes next year. Between was the first series with which Netflix veered from its binge-viewer strategy, releasing episodes one week at a time…
…In more Netflix news: Daredevil has found its Elektra. Actress Elodie Yung will play the Marvel character for the second season of the streaming service’s series. Yung will join season two with fellow newcomer and Walking Dead actor Jon Bernthal as The Punisher. Daredevil will return in 2016.
iHeartRadio’s app landed on the AT+T’s U-Verse TV yesterday as the first and only live streaming radio app currently available on the platform. By tuning to channel 532/1532 on U-Verse TV, customers can listen to live radio stations from across the country, search for stations by genre, location and keywords, as well as get personalized recommendations based on their listening habits. iHeartRadio recently integrated on the Pebble Watch, Apple Watch and Honda.
CONTENT MEDIA
The battle between Meerkat and Periscope continues to heat up. Meerkat took another step away from Twitter yesterday, allowing users to sign up with Facebook. However, the FB version doesn’t automatically start a live stream, but rather helps users connect with a larger network of friends and sends notifications to their FB feed when they start live streams. The FB version does include a new “Cameo” feature that lets users invite any of their live stream viewers to take over and make a quick appearance. “It’s a simple yet powerful way to create a deeper human connection with people going from ‘broadcasting to’ toward ‘broadcasting with,’” a blog about the feature wrote. “This is the strongest manifestation of our long-term vision for participatory live-streaming.”
A CYNOPSIS MESSAGE
CYNOPSIS DIGITAL AWARDS:
INNOVATORS. INSPIRERS. CREATORS OF ALL KINDS.
We celebrate those in online video content and advertising who are at the forefront of this new industry, elevating it with their state-of-the-art contributions to branded content, technology, ad campaigns, and original content.
Enter your submissions here
by August 7, 2015
ADVERTISING + AD PLATFORMS
Sony Pictures Television will acquire a 51 percent stake in Internet Media Services (IMS) for $100 million. IMS is a digital marketing and ad-buying firm serving Latin America, and originally began working with Sony Pictures Television in January when it was made the exclusive ad sales representative for Crackle in Latin America. IMS currently has partnerships with Waze, Twitter, LinkedIn, Spotify, iAds and Foursquare.
Simulmedia launched a new arm called SimulX to help advertisers with little TV experience produce campaigns for the medium. "Mobile app and gaming companies are going to be the next big verticals for the TV advertising industry,” said Dave Morgan, Simulmedia Founder and CEO, about the categories SimulX will first focus on. “No media drives app and gaming downloads, sign-ups, and usage like TV, but TV has historically lacked the kind of ROI measurement and optimization that search and social have offered.” To show a campaign’s impact, Simulmedia partnered with Think Gaming, an app store analytics and market intelligence company for mobile games, to determine how TV exposure drives digital actions. To lead the new team, Simulmedia appointed Preetham Mallikarjuna to Senior Vice President of Product Strategy, SimulX.
Computer tech company Lenovo signed a global partnership with Integral Ad Science. Lenovo will require each media agency it works with to exclusively use Integral and its data on future Lenovo ad campaigns. Integral Ad Science is a tech company focused on safe media environments for online advertisers, including ad fraud detection and viewability solutions.
VC FUNDING + INVESTORS
Apester, a digital storytelling platform for publishers and interactive native ad unit, raised $5 million in a Series A round of funding. Mangrove Capital Partners (early investors in Skype, Wix, Rdio) led the round, and the former AOL Chief Marketing Officer Tal Simantov, Wix Co-Founder Gigi Kaplan, Silverstein Properties President Tal Kerret and Amdocs Founder Morris Kahn (Wellborn Ventures) also contributed. Apester works with platforms such as AOL, Telegraph, The Huffington Post, The Next Web, Weather.com and the Food Network.
EXECUTIVE MOVES
Acxiom, a data, analytics and software company, appointed Jeremy Allen as President of Marketing Services. Previously, Allen held several positions at Nielsen; his latest role was Executive Vice President of the Marketing Effectiveness division.
A CYNOPSIS MESSAGE
CYNOPSIS KIDS WEBINARS PRESENTS
THE NEW SECRETS OF SUCCESSFUL APPS FOR KIDS
Tuesday, July 21, 2015 I 1:30PM to 3:00PM (ET)
Featured speakers include Linnette Attai, President and Founder
at PlayWell, LLC; Sharon Rechter, EVP Business Development & Marketing
at BabyFirst TV and Moderator Cathy Olson, Editor for Cynopsis Kids
Please click here for more information or contact Trish Pihonak.
DIGITAL SPOTLIGHT OF THE DAY
The DreamWorksTV YouTube channel is looking to target the online gamer, specifically Minecraft players, in its new series PickAxe Tracks. DWTV is taking a cue from the likes of Machinima and Captain Sparklez, who have brought in a massive audience thanks to Minecraft videos. Check out the first vid at www.cynopsis.com/#video.
See you tomorrow,
Jessica Reese @JMarieReese
07.09.15
Roberta Caploe: Associate Publisher @robertacaploe
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JOB OPENING: VP, PRODUCTS & PLATFORMS/FX Networks/LA: Responsible for overseeing the development of FX digital products including FXNOW and Simpsons world. 7+ yrs exp consumer facing Int/ agncy/mktg/product. http://bit.ly/1KvJyka (7/16)
JOB OPENING: PRODUCER, SOCIAL MEDIA/FX Networks/LA: Responsible for the mgmt of FX social network pages and agencies; creation of org content. 3+ yrs exp interactive/social media agncy/mktg. http://bit.ly/1KxEeeo (7/16)
JOB OPENING: EXECUTIVE PRODUCER/WEtv/NYC: Resp for individual orig shows for network from pre-production to air. Oversee the day-to-day prod of series/specials. & dvlp/maint relationship w/core show talent. Min 10yrs exp & tech exp a must. Full info/apply HERE (7/16)
JOB OPENING: VP, PUBLICITY TALENT RELATIONS/AMC & SUNDANCE TV/Santa Monica: Dvlp/implement various comm strategies to support network’s ratings/rev/branding goals. 7+ yrs exp a must in PR or corp comm within cable/brdcst TV or feature films. Full info/apply HERE (7/16)
JOB OPENING: TV EVERYWHERE COORD (TEMP)/AMC/NYC: WordPress exp, tech savvy w/strong familiarity w/websites & mobile apps, orgnzd/detail oriented. Resume HERE: careers@amcnetworks.com (7/16)
JOB OPENING: RESEARCH STRATEGIST/TLC/MD: Energetic critical thinker to analyze/report Nielsen TV ratings, qualitative data & mrkt rsrch stats for TLC. Turn findings into stories. 3+ yrs mktg rsrch exp req’d, Nielsen/TV exp a must. Full info/apply HERE (7/16)
JOB OPENING: STRATEGIC PLAN’G ANALYST/Azteca America/NYC: Must have track rec dvlpng sales plans that meet advrisr & networks’ needs. Support Pricing/Planning dept. various projects.Min 4 yrs exp. Sales Plan’g; ad supported TV ntwrk or Ad Agencies. Resume HERE (7/16)
JOB OPENING: ACCOUNT EXECUTIVE/Azteca America/NYC: Top tiered ad sales pro w/proven track record of consistently exceeding expectations. Generate & increase revenue of new & existing accts. Min 3 yrs Ad Sales exp. BA deg related field or equiv ind exp. Resume HERE (7/16)
JOB OPENING: DIRECTOR BROADCAST ENGINEERING/WRNN-TV, FIOS1 News/Rye Brook NY: Mng tech infrastructure & team for 24/7/365 live News & prod facility. Must be exp’d w/multi-channel master control, live prod & workflow skills. Full info/apply HERE (7/16)
JOB OPENING: MARKETING MGR/CNBC/NYC: Mktg Mgr. to contribute to development & implementation of integrated ad sales mktg strategies & solutions. Ideally 5+ yrs. exp. Full info/apply HERE (7/15)
JOB OPENING: SALES PLANNER/Music Choice/NY: Dvlp/Mgmt of intg. media plans/proposals across Music Choice TV and digital pltfrms. Gen. new biz. BA, 1-2 yrs in media or sales plan’g at an agency or ntwrk media/sales plan’g req’d. Full info/apply HERE (7/15)
JOB OPENING: SR. DIR OR VP DIGITAL DEVELOPMENT/INTERACTIVE MEDIA/Jim Henson Co./LA: For lead & design direction for all online & mobile products; mng websites, games, mobile apps. Exp w/children’s online games/apps & producing successful site & mobile products req’d.Resume: jobpostings@henson.com (7/15)
JOB OPENING: REVENUE ANALYST/iN DEMAND/NYC: Assist with financial statements, budgets, planning & bus dev initiatives Prepare analyses. Bachelor’s in Finance/Acct & 1-3 yrs. Apply: resume@indemand.com (7/14)
JOB OPENING: SOCIAL MEDIA MGR/The Franklin Institute/PHL: Assist Chief Digital Officer w/building and executing a social media content strategy through internal brainstorming. 4+ yrs exp mngng social media exp. BA deg comm/journalism. Full info/apply HERE (7/14)
JOB OPENING: DIRECTOR, CABLE PROGRAMMING TECHNOLOGY/NYC: 7+ yrs exp. within Information Technology roles related to software dvlpmnt; 5+ yrs exp in a client-facing role. Business Segment Staff Sub-Business. Full info/apply HERE (7/14)
JOB OPENING: VP, MARKETING/Evolution Digital/Denver: Create overall mktg & branding strategy to compete in a highly competitive space. Maximize visibility & revenue promoting products in new mkts. 10-12 yrs B2B mktg exp. Cable exp strongly pref’d. Full info/apply HERE (7/14)
JOB OPENING: VP, B & LA TECH & DIGITAL MEDIA/FOX/LA: Negotiate, draft & provide counsel for tech-related biz matters, incl master service agmts, software dev, data security. Provide expertise on privacy legislation & industry practices. 8-10 yrs tech or new media transactional exp req. Full info/apply HERE (7/11)
JOB OPENING: DIRECTOR, PROGRAMMING/HGTV/&DIY/Knoxville, TN: Create & develop new original programming for HGTV, DIY, GAC. Will oversee programming requests & pitches. 5-7 years development / production exp. Lifestyle media exp a plus. Full info/apply HERE (7/11)
JOB OPENING: DIRECTOR, SVOD (OTT) & PA/Fox (Film, TV & Sports)/LA: This position will utilize multiplatform viewership data combined with statistical and financial modeling to apply data driven strategies for TCF TV & Theatrical. Full info/apply HERE (7/11)
JOB OPENING: DIGITAL ACCOUNT EXECUTIVE/NBC10/WCAU-TV/East Coast: Looking for a dynamic Digital Account Executive to develop and drive new digital advertising revenue from advertisers and agencies in the Greater Philadelphia. Full info/apply HERE (7/11)
JOB OPENING: SALES ASSISTANT/GSN/Santa Monica: Supporting VP, AE & Planners. Deal Maintenance, traffic, mtg prep & admin duties. BA degree and Microsoft Office knowledge req. Send res and CL to tvcareers@gsn.com (7/11)
JOB OPENING: BUSINESS DEVELOPMENT MGR/Telemundo 47 (WNJU)/NYC: Resp for generating New Business for Telemundo 47 (WNJU). Ideal candidate should have a passion for sales & Broadcast TV. 5 yrs advrtsng sales exp w/proven success record. Full info/apply HERE (7/11)
JOB OPENING: SR DIGITAL MEDIA/CONTENT MGR/PBR/Pueblo CO: Mng & plan implementation of dig. initiatives. BA Deg Comm/PR/Mktg. 4+ yrs exp Sports or Agency envir. Work w/media outlets/social influencers to help communicate PBR’s key messages. Full info/apply HERE (7/11)
JOB OPENING: DIR EDITORIAL STRATEGY/USA/NYC: 8 yrs exp. in interact media, mgr dig editorial proj,creating,maintaining & executing editorial voice for USA. Content strat, editorial ideation & planning. Full info/apply HERE (7/11)
JOB OPENING: SVP of DEVELOPMENT/NYC: Senior creative exec to oversee large dev’t slate at leading cable/reality proco. Head sales, mng teams, push the creative envelope. Strong network relationships and sales track record a must. 10+ yrs dvlpmnt exp. Resume HERE (7/11)
JOB OPENING: DIR, DEVELOPMENT/NYC: Key creative devt exec at proco. Strong idea generator and sizzle producer. 7+ yrs exp & proven sales record, strong relationships with buyers and previous prod company or network experience a must. Resume to: lfestaffing@gmail.com (7/11)
JOB OPENING: COORD, AD SALES MARKETING/Pivot TV/LA: Execution & development of branded content for advertisers on TV & digital. BA, 1-2yrs exp in mktg or production, strong writing & ppt skills rq’d. Resumes HERE to careers@participantmedia.com (7/11)
JOB OPENING: MEDIA PLANNING COORD/ABC FAMILY/Burbank: Planning & placing OAP, integrated mktg, & on-air graphic elements. Knwldg & passion for ABC Family content. Highly orgnzd/det oriented a must. Grip It!/Wide Orbit systems exp prefd. REQ283914 Full info HERE (7/11)
JOB OPENING: ACCOUNT EXEC, MEDIA SALES/DISH Network/NYC: Top-tiered ad sales pro to call on advertising agencies/clients. Min 5-7 yrs Ad Sales exp reqd. BA deg related field. Track record of consistently exceeding expectations & exc comm skills. Full info/apply HERE (7/11)
JOB OPENING: DIR, ON-AIR PROMO & PROGRAMMING SCHEDULING/CMT/Nashville: Dvlp tactics to support levels of prgrmng priorities, incl, growing internal mngmnt system & brainstorming new strategies. Min 5 yrs progressive exp on-air prgrm plang/sched. Full info/apply HERE (7/11)
JOB OPENING: ADVISORY ASSOCIATE/SR. ASSOC/FREEWHEEL/NYC: 2-4 yrs Consulting exp. w/media or tech clients. Knows online vid biz, TV/cable. Own client engagements, develop deliverables. Apply: http://bit.ly/1TS1xnM (7/11)
JOB OPENING: ADVISORY PRODUCT ASSOC/FREEWHEEL/NYC: 3-5 yrs w/media publisher, tech vendor or video-centric co. Provide hands-on expertise to customers. Will learn ad servers, video players, CMS/CDNs, etc. Apply: http://bit.ly/1dlH09u (7/11)
JOB OPENING: DIR, BUSINESS ANALYTICS/LA: NBC Universal is one of the worlds leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information. Full info/apply HERE (7/11)
JOB OPENING: SR MANAGER, BUS AFFAIRS & LEGAL/iN DEMAND/NYC: Draft, negotiate, review agreements incl. prgrm license & dist. Review ad materials & marketing initiatives. Provide legal analysis/counsel all depts. JD/ NYS Bar + 3 yrs exp, pref cable. Apply HERE: resume@indemand.com (7/11)
JOB OPENING: INTEGRATED AD SALES MARKETING SPECIALIST/Discovery/NYC: Detail/client oriented marketer to support the dvlpmnt & execution of advertiser based mktg elements & sponsorship packages for Animal Planet. 3+ yrs exp reqd. Full info/apply HERE (7/11)
JOB OPENING: DEVELOPMENT PRODUCER/The National Geographic Society/DC: Mng/coord dvlpmnt initiatives surrounding Society initiatives for NG Studios dvlpmnt team. 5 yrs exp TV ind working w/dvpmnt & talent @ntwk or prod co. Req#7261 Full info/apply HERE (7/11)
JOB OPENING: ACCOUNT SERVICE REP/CBS/LA: Nat’l network TV ad sales position responsible for client & agency relationships acting as a liaison between planning and AEs. Min. 3 years buying/planning exp. Apply/Info http://cbscorporation.jobs/jobs/ Ref #21939 (7/11)
JOB OPENING: NATIONAL DIGITAL AE/NYC: The Account Executive will be responsible for growing revenue across NBC Owned TV Stations digital platforms through the development and sale of creative advertising solutions. Full info/apply HERE (7/11)
JOB OPENING: VIDEO PRODUCER/msnbc/NYC: Video Producer for Morning Joe will oversee all tape production & the post-production editing of interviews & the show itself in its entirety. hours are 1am to 9am. Full info/apply HERE (7/11)
JOB OPENING: SR MANAGER RESEARCH/ANALYTICS/IN DEMAND/NYC: Provide analysis for digital video, VOD & PPV. Monitor trends. Manage qualitative/quantitative research. 5+ yrs exp, BA req’d. Apply: resume@indemand.com (7/11)
JOB OPENING: PRODUCER DIGITAL MEDIA/Discovery/MD: Keen digital eye w/cutting edge ideas responsible for programming/publishing long-form content in Discovery’s TVE experiences to drive engagement/ awareness. 3+ yrs interactive media exp req’d. Full info/apply HERE (7/11)
JOB OPENING: MEDIA ASSIST/Mahwah, NJ: EXCEL WIZ A MUST! DIGITAL EXP +. Lding kid media buyg/plng agcy looking for media assist with 2+ exp; inputter, day-to-day maint of nat’l buys, research, etc. Great bnfits. Resumes to: Llebron@thebeaconmg.com (7/11)
JOB OPENING: SEGMENT PRODUCER/msnbc/NYC: Research, Write and Produce segments for msnbc’s "The Rundown with Jose Diaz-Balart". Full info/apply HERE (7/11)
JOB OPENING: SENIOR PRODUCER/msnbc/NYC: Responsible for creating, producing and supervising the airing of The Rundown with Jose Diaz-Balart. Full info/apply HERE (7/11)
JOB OPENING: ANALYST, RESEARCH & ANALYTICS (TEMP)/A+E Networks/NY: Creation & development of reports, presentations & strategies pertinent in positioning A+E brands on various multimedia platforms. Full info/apply HERE (7/11)
JOB OPENING: TECH CLIENT SVCS & SUPP SUPV/A+E Networks/CT: Mng/prioritize workload of tel. supp, desktop (PC/MAC) supp, mobile supp, bld’g of workstation images, creat’g scripts, deploy’g pkgs & monitor’g customer assets. Min 10 yrs IT Infrastructure exp. Full info/apply HERE (7/11)
JOB OPENING: SR ANALYST (FREELANCE)/MTV/VH1 Editorial/NYC: Extract and provide actionable insights across web, apps & soc media. 3-5 yrs exp related digital analytics/rsrch. Omniture, comScore, Sysomos knwlg req’d. Resume HERE (7/11)
JOB OPENING: COMM & PR PRO/Nickelodeon/LA: Develop, oversee, and implement communications strategies for Nick live-action projects. 7+ yrs leadership exp. Develop strategy, press kits; Media relationships; Live-action TV Production exp. a must. Full info/apply HERE (7/11)
JOB OPENING: DIRECTOR, CORPORATE SOCIAL RESPONSIBILITY/NBC Universal Cable Entertainment/NY: Develop CSR and cause mktg initiatives for networks. 7-10 yrs exp. Email for full description. Full info/apply HERE (7/11)
JOB OPENING: MGR OF LEGAL AFFAIRS/Pilgrim Studios/LA: Secure, monitor and enforce soft IP rights for company properties. Min. 2 years exp/ABA-accredited/litigation exp a plus. Resume to: resumes@pilgrimstudios.com (7/11)
JOB OPENING: MKTG MGR (TEMP ROLE)/Access Intelligence, LLC/Cynopsis Media/NYC: For a leading publisher of B to B media. Mng campaigns for our events. Create mktg collateral, incl writing copy for emails/ websites/ social media & press releases. 5+ yrs exp req’d. Res/cover/sal req: HERE (7/11)
JOB OPENING: DIR, CYBER SECURITY/A+E Networks/NY: Mng all aspects of Information Security func., Estb’g, maint’g & monitoring policies & procedures which promote secure & uninterrupted operation of all data processing systems. Min 10 yrs sec prgrm mngmnt exp. Full Info/Apply: HERE (7/11)
JOB OPENING: MGR, DIGITAL PROGRAMMING/NBCU/NYC: Digital Planning Mgr to manage Planner team & drive company goals & initiatives. 5+ yrs digital media planning, prior mgmt exp a plus. Apply: Full info/apply HERE (7/11)
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EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at Trish@cynopsis.com
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SITUATION WANTED: Production Manager/Field Producer staff position wanted. 20 yrs experience working at all major entertainment companies from long form to promos. High energy get it done attitude with exceptional results. Email: mellinmara@gmail.com (7/11)
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The post 07/09/15: Microsoft to cut 7,800 jobs, scale back Nokia; ProSiebenSat.1 to combine Collective Digital Studios and Studio71 into global MCN; Netflix renews ‘Between’ for second season appeared first on Cynopsis Media.