A CYNOPSIS MESSAGE FROM NBCUNIVERSAL
NBCUniversal LIVE Group
Harness the power of the NBCUniversal Live Group to drive your business. Our viewers are passionate about our Sports and News brands, and are engaging with our content and your brands in real-time. In fact, 95% of our viewers watch your commercials. Check out more about the NBCUniversal LIVE Group and the entire NBCUniversal portfolio at http://together.nbcuni.com/cynopsis.
Good morning. It’s Friday, May 23, 2014, and this is your first early morning briefing.
ABC: What Would You Do? at 9p
Discovery: Chrome Underground at 10p
HGTV: You Live in What? at 9a
NBC: Hannibal at 10p
ID: Happily Never After at 9p
TLC: OMG! EMT! at 10p
Univision: Ballando por un Sueno at 8p
ID: The Perfect Murder at 10p
NBC: American Dream Builders at 8p
AHC: AHC Films: Chosin at 9p
Animal Planet: American River Renegades at 10p
DA: BBQ Pit Wars at 10p
Fox: MasterChef at 8p
History: World Wars at 9p
NBC: American Ninja Warrior at 9p
Telemundo: El Senor de los Cielos at 10p
Travel: Bizarre Foods America at 9p
A CYNOPSIS MESSAGE FROM NBCUNIVERSAL
NBCUniversal All Together. Scale.
Want to reach your consumers in a big way? That’s where we come in. And by ‘we,’ we mean:
2 broadcast networks
17 cable channels
Over 50 digital properties
Let’s chat about how we can put the power of our brands to work for your brand.
Check us out at http://together.nbcuni.com/cynopsis.
NBC‘s Brian Williams landed a big one: The NBC News anchor interviewed Edward Snowden for a primetime special airing Wednesday, May 28 at 10p. Williams was in Moscow this week to talk to the former National Security Agency contractor, in exile since leaking classified documents about U.S. surveillance programs, for his first U.S. television sit-down.
IN THE NEWS
Syfy snatched U.S. basic cable rights to all three seasons of Starz‘s Spartacus, along with prequel Gods of the Arena. "Our strategy of acquiring hit shows to complement our premium original scripted series has really resonated with our audience," said Chris Regina, programming SVP. Gladiator drama launches Thursday, June 26 at 10p.
Acknowledging the problems in its electronics operations, Sony Corp. CEO Kaz Hirai said Thursday that the company would increase its focus on its television production business. Pointing to the growing demand for content, Hirai said, "The strength of the big four networks, with their links to major studios, have been considerable, and some suggested that we suffered because of that. But the rise of the Internet has changed that. Not being linked to one of the networks will work to our advantage."
Primetime content available on demand jumped from 70 percent in the 2012-2013 season to 84 percent the following year – and the amount of time spent viewing surged 42 percent during that period, reported Rentrak execs at a presentation at Thursday’s On Demand Summit. "People have been anticipating when on demand would mature, and now it’s really here," said Rentrak’s Cathy Hetzel, corporate president.
RadicalMedia sent a letter asking Warner Bros. to change the name of upcoming ABC drama Forever, reports Deadline. The studio is developing its own drama, based on the 2003 Pete Hamill best-seller of the same name, also about an immortal man living in NYC. "This claim is baseless," responded Warner Bros. TV.
Everyone’s talking about Hispanic Millennials – and Michael Teicher, EVP, Media Sales for Twentieth Television, is one of the experts unearthing insights. What do marketers need to know to reach this coveted demo? "This group is on the pulse of pop culture, major consumers of media and while there are rituals and customs endemic to their culture, they are very assimilated," Teicher tells Cynopsis. For more, register for Cynopsis’s June 10 webinar, "How to Reach Hispanic Millennials."
Pivot‘s nightly 10p news program TakePart Live is launching a year-long, multi-platform campaign centered on younger veterans. Airing Thursdays, "Return the Service" will celebrate service men and women, while exploring the challenges they face returning home. "I’m incredibly proud of my father and brother who served our country," said co-host (and daughter of John) Meghan McCain. "This is a great opportunity to bring attention to our brave military personal and also shed light on serious issues facing them."
E! announced the launch of E! Now, making available live streaming of the net’s shows (including Keeping Up with the Kardashians, Chelsea Lately and Fashion Police) and red carpet events, as well as signature programming on VOD. Content can be accessed via E! Now on desktop and the new E! Now app, for iOS. An Android version of the E! Now app is scheduled for release in mid June.
History has launched a campaign to honor the country’s servicemen and women through its "Mission to Honor" tribute gallery. Viewers can go to www.history.com/mission and the net’s social media platforms to submit stories and images of loved ones who have served or are serving.
E! signed Mara Menounos to a multi-year agreement that includes a producing role. The TV personality will host new entertainment news mag Untold with Maria Menounos and make appearances on Live from E! and various specials across platforms, and the net gets first look rights for projects at Menounos’s Underman/Omegagirl Productions. Menounos’s reality series, Chasing Maria Menounos, airs on sister net Oxygen.
A CYNOPSIS MESSAGE FROM UNIVISION
5 REASONS UNIVISION = GROWTH
1. RATINGS UP 5% SINCE THE BEGINNING OF THE YEAR
2. BIG 4 ENGLISH LANGUAGE NETWORKS ARE DOWN -18% and Top 10 English Cable down -20%
3. PROVEN GROWTH for Nissan, Toyota, Subway and more
4. UNIVISION WILL HAVE SIMON COWELL’S NEW SHOW, "La Banda", in 2015
5. AUDIENCE OF INFLUENCERS: Hispanics are 5x more social than non-Hispanics
THAT’S RETURN ON INFLUENCE.
For more click here..
PRODUCTION & DEVELOPMENT
dick clark productions is partnering with The World Memory Championships and USA Memory Championships for a memory test special with a play-at-home twist. "The production will combine the enormous wow factor of watching these mental athletes perform with unique challenges for the home audience," said dcp president Mike Mahan.
TBS tacked 10 more episodes onto its order for Deal With It, now in season two Wednesdays at 10:30p. The hidden camera show is averaging over 1.5 million total viewers, 887,000 among A18-49.
Angela Bassett (Malcolm X) makes her directorial debut with Lifetime movie Whitney Houston (wt), about the tumultuous relationship between the singer and her husband, Bobby Brown. The Sanitsky Company production is scheduled for a 2015 premiere.
WE tv greenlit supernatural thriller South of Hell, from Sonar Entertainment and Blumhouse Television. The eight-ep battle between good and evil is slated for a 2015 premiere.
Two and Half Men alum Charlie Sheen will be in the broadcast booth for Baseball Tonight on Sunday, May 25, live from the Cincinnati Reds-St. Louis Cardinals match-up. Sheen, an avid baseball fan and former star pitcher in high school, not to mention star of Major League and Eight Men Out, is one of a number of famous faces expected to appear on the ESPN show as it celebrates its 25th season, according to the Hollywood Reporter.
The season six finale of Animal Planet‘s River Monsters on Monday, May 26 at 9p focuses on a body-snatching spirit and a predatory mermaid. The show’s reeling in viewers: its premiere in April was the net’s most-watched among P18-49 (975,000), M18-49 (639,000), P18-34 (605,000) and M25-54 (595,000).
New FX comedy Partners, starring Martin Lawrence and Kelsey Grammer, premieres with back-to-back eps on Monday, August 4 at 9p, followed by relocated Anger Management at 10p.
TLC real estate series Buying Naked premieres Saturday, June 28 at 10p. And it’s just what you think – the Paper Route Production show chronicles the challenges of finding homes for clients in the "Nudist Capital of America."
REELZ has Memorial Day weekend covered with marathons of original drama Bomb Girls. Season one begins Saturday, May 24 at 11a, followed by season two episodes starting Sunday, May 25 at 11a and finishing up Monday, May 26 starting at 4p. Two-hour movie Bomb Girls: Facing the Enemy premieres at 9p. The net will also present the American Veterans Center National Memorial Day Parade on Monday, hosted by veteran and Dancing with the Stars winner J.R. Martinez and Inside Edition‘s Rita Cosby.
Lifetime‘s Outlaw Prophet: Warren Jeffs, starring Tony Goldwyn (Scandal) as the cult leader sentenced to life in prison, premieres Saturday, June 28 at 8p. Following the Sony Pictures Television movie, the net will air documentary Warren Jeffs: Beyond the Headlines at 10p.
Brett Eldredge, Cole Swindell, Dan + Shay, Danielle Bradbery, David Nail, Thomas Rhett and Tyler Farr have been added to the performer roster at the 2014 CMT Awards, airing live Wednesday, June 4 at 8p on CMT and CMT.com.
Two new series join Investigation Discovery‘s crime-packed summer slate: Suburban Secrets, launching with back-to-back episodes Friday, June 13 at 9p, shows the dark side of small town America, and murderer-tracking Devil in the Details bows Saturday, June 14 at 10p.
Arts net Ovation announced a summer slate that includes new weekly music series Wall of Sound Fridays at 7p, followed by preview show Trending Trailers at 7:30p and a "Standing Ovation Showcase" movie at 8p. Three-part Big Ballet, about plus-sized pirouetters, bows Wednesday, May 28 at 10p.
For the seventh year, Jimmy Kimmel Live: Game Night will air on ABC primetime every night during the NBA finals, starting with Game 1, Thursday, June 5.
Smithsonian Channel documentary America’s Secret D-Day Disaster sheds new light on a World War II top-secret training exercise that went tragically wrong, killing 700 Americans. TVT production airs Sunday, June 1 at 8p.
Lifetime conspiracy thriller The Lottery premieres Sunday, July 20 at 10p. Marley Shelton (Eleventh Hour) and Michael Graziadei (American Horror Story) star in the drama about a global fertility crisis, set in 2025.
Half of a Yellow Sun will make its U.S. television premiere this fall on Starz in Black and its associated Starz on Demand and Starz Play online services. The film stars Academy Award nominee Chiwetel Ejiofor.
CMT‘s Dog and Beth: On the Hunt returns for a sophomore season Saturday, June 14 at 9p. The bounty hunter series was CMT’s number one program through its first five weeks this spring.
MTV‘s FriendZone is back with new eps Monday, June 2 at 6p. The reality show from 495 Productions follows sets of BFFs with a catch: one wants the friendship to turn romantic.
Season two of Rogue launches Wednesday, May 28 at 8p on DirecTV‘s entertainment channel, Audience Network. Thandie Newton stars as an undercover cop.
Mo’Nique (Precious) and Khandi Alexander (Scandal) have been added to the cast of Bessie, the HBO film with Queen Latifah onboard as blues singer Bessie Smith.
Christian Borle joins the season two cast of Showtime‘s Masters of Sex as the brother of William Masters (Michael Sheen). Drama bows Sunday, July 13 at 10p.
CASTING CALL: Sean De Simone Casting & Major cable network in srch of men & women nationwide to tell a personal, outrageous, hilarious & over the top love story that could be its own romantic comedy. Looking for situations that escalated out of control or set you down a "can’t-turn-back-now" path. Email: email@example.com w/your story, a recent photo & current contact info (5/28)
BRANDS & ADVERTISING
Hyundai is tying customer loyalty to passion for sports teams in a new campaign linked to the World Cup. The official auto partner of the 2014 competition in Brazil "will focus on the passion of fans" with the theme, #Because Futbol, reports AdAge; 98 spots from Innocean USA will run on ESPN and Univision from June 12-July 30 promoting the 2015 Sonata, arriving in showrooms in time for the Cup launch.
In the Wednesday finale battle, ABC‘s Modern Family won the A18-49 crown with a 3.7/12 rating, out-delivering Fox‘s American Idol and CBS‘s Survivor, both scoring 2.7/8 in the common half-hour.
She may have done Donald Sterling no favors, but V. Stiviano‘s Dr. Phil Show grilling on Wednesday spiked ratings 73 percent from the talker’s average lead-in, and 22 percent from its May 2013 Sweep average, to 3.3/9 in metered markets, according to Nielsen.
Local morning show Good Day New York delivered its highest May Sweeps ratings ever, boasting a number one finish among A25-54 (1.4 rating/118,000 viewers) and A18-49 (1.2 rating/103,100 viewers).
Broadcast Sunday Morning News Shows Weekly Average Ratings (May 18, 2014)
CBS: Face the Nation 2.87 million total viewers; .7 and 821,000 A25-54
ABC: This Week 2.74 million total viewers; .6 and 720,000 million A25-54
NBC: Meet the Press 2.48 million total viewers; .6 and 698,000 A25-54
CBS: Face the Nation-21.67 million total viewers; .4 and 517,000 A25-54
Fox: Fox Sunday News 1.09 million total viewers; .3 and 409,000 A25-54
(NBC’s Meet the Press was pre-empted.)
Source: Nielsen, NTI
Broadcast Morning News Shows Weekly Average Ratings (week of May 12, 2014)
ABC: GMA 5.65 million total viewers; 1.8/14 and 2.16 million A25-54
NBC: Today 4.97 million total viewers; 1.7/13 and 2.05 million A25-54
CBS: This Morning 3.10 million total viewers; .8/6 and 940,000 A25-54
Source: Nielsen, NTI
Wednesday A18-49 Analysis: FOX won the most A18-49 viewers Wednesday with 2.6/9, according to Nielsen. CBS’s Survivor was first at 8p with 2.5/9, versus 2.4/9 for Fox’s American Idol. Idol took the lead at 9p with 2.9/9, with Survivor taking second with 2.7/8. CBS’s Survivor Reunion topped 10p with 1.9/6, followed by 1.6/5 for NBC’s Chicago PD.
A18-49: FOX 2.6/9, CBS 2.4/8, ABC 1.8/6, NBC 1.4/5, UNI 1.2/4, TELE .5/2, CW .4/1, ION .1/0
Live + Same Day Household Ratings: Wednesday, May 21, 2014 time period averages. Source: NTI, Galaxy as dated. Live+SD.
American Idol 6.3/11
Survivor 5.6/10, Survivor Reunion 4.3/8
The Middle 5.0/9, Modern Family 6.5/11, Mixology 2.7/4, Motive 2.9/5
Revolution 2.7/5, Law and Order: SVU 4.3/7, Chicago PD 4.1/7
De Te Quiero, Te Quiero 1.3/2, Que Vida me Robo 2.0/3, Que Pobres Tan Ricos 1.6/3
Impostura .8/1, En Otra Piel .6/1, Camilia la Texana .6/1
Burn Notice .4/1, Burn Notice .4/1, Burn Notice .4/1
AMC Networks promoted Elana Mandelup to Vice President, Corporate Communications. Mandelup joined the company in 2011 as a director.
Agency BBH hired Michael Densmore as Chief Global Growth Officer, effective May 27. Densmore joins from McKinney, where he was Chief Marketing Officer.
Aditya Chatterjee has been appointed Chief Technology Officer and Senior Vice President of Engineering at Global Eagle Entertainment. Chatterjee was most recently Vice President of Engineering for Spacenet.
A CYNOPSIS MESSAGE
*EARLY REGISTRATION PRICING ENDS IN 1 WEEK*
Cynopsis Digital BIG Monetization Summit
Next Gen Video Content Biz Models
June 19 | 10 on the Park, NYC
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FREEWHEEL, YUME & HIRO MEDIA
Friday Fun Fact: Twinkies originally had a banana cream filling, but switched to vanilla when bananas were rationed during World War II.
This Day in History: 1934 Bonnie Parker and Clyde Barrow were killed in a police ambush.
Answer to Our Last Trivia Question: When Charlotte Rae’s character, Mrs. Garrett, left Facts of Life (1979-1988), who came onboard to play her sister, Beverly Ann? Cloris Leachman. Kudos to: Alyson Perlongo-Comedy Central/NYC, Mindy Bodenstein-ABC Family/NYC, Rachael King-Liberman Broadcasting/Atlanta, Kevin Brush-The Chew/NYC, John Kukla-KDFW/Dallas, Lisa Nordstrom-Compass Point Media/Minneapolis, Julie Houston-Tom Scott Communication Shop/Boise, ID, Adam Leston-Weigel Broadcasting Corp./Milwaukee, Julie Sayers-Briggs & Caldwell/Houston, Amy Zack-TNA Wrestling/Nashville, Joan Lee-KOLD-TV/Tucson, Christie Locascio-Disney Channel/Burbank, Shari Mesulam-The Mesulam Group/LA, Peter Steckelman-The Tennis Channel/Santa Monica, Melissa Friedman-NZK Productions/LA, Amy Manchester Borg-Portfolio Entertainment/Toronto, Jessica Schmiedchen-CBC/Toronto.
Today’s Trivia Question: On The Bob Newhart Show (1972-1978), how was the actor who played the mailman in Bob Hartley’s office building related to Newhart in real life? (Email firstname.lastname@example.org with your answer and be sure to include your name, company, city and time zone. Unofficial rules: Only the second four correct answers from each time zone will be mentioned; and once you’ve been mentioned in any of the Cynopsis editions, you can’t be mentioned again that calendar week.).
A CYNOPSIS MESSAGE
What are you waiting for?
We’ve announced the Cynopsis Kids !magination Award finalists, Kids People Award winners and our 2014 Animation Innovators… now join us in saluting them at the Awards Breakfast!
Date: June 11, 2013
Time: 8AM 10AM
Location: The Yale Club of NY – Register Here
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JOB OPENING: VP-CREATIVE DIR ON-AIR/WEtv/NYC: Powerhouse reality TV Creative Director to lead WE tv’s unscripted on-air promo team. Ability to generate big, bold, attention getting ideas a must. APPLY HERE (5/24)
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WHAT’S ON TONIGHT – FRIDAY MAY 23, 2014
ABC: Shark Tank [r], What Would You Do? [p], 20/20 [r]
CBS: Undercover Boss [r], Hawaii Five-0 [r], Blue Bloods [r]
FOX: 24: Live Another Day [r], Gang Related [r]
NBC: Dateline NBC [r], Hannibal [f]
PBS: Washington Week, Charlie Rose, In Performance at the White House [r], In Performance at the White House [r]
Telemundo: La Impostora, En Otra Piel, Camelia La Texana
Univision: De Que Te Quiero, Te Quiero, Lo Que la Vida Me Robo, Que Pobres Tan Ricos
Copyright Cynopsis 2014
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