2016-01-28

CYNOPSISSPORTS
01.28.16

Good morning. It’s Thursday January 28, 2016, and this is your first early morning Sports briefing.

A year after launching American Sports Network, Sinclair Broadcast Group is going deeper into the biz, nabbing Tennis Channel for $350 million. With its new acquisition boasting rights to 90% of all the televised tennis in the US, the company has already locked in agreements with MVPDs that will boost carriage of Tennis Channel from 30 million to 50 million homes.

“Tennis Channel is an established property with high-quality content and advertisers, and is vastly under-compensated and under-distributed relative to the value it brings to its viewers. It was the only independently-owned major sports network left, and we knew we could unlock value through a tuck-in acquisition,” said David Smith, President and Chief Executive Officer of Sinclair. “The additional subscriber base, which has already been contracted, equates to the creation of approximately $200 million of incremental value at closing. Furthermore, we expect this combination to create additional linear and OTT viewership and advertising growth, and we have the added benefit of continued involvement of Ken Solomon, CEO of Tennis Channel, and a seasoned programming executive.”

“In Sinclair we have found the perfect owner-partner to accelerate scaling the Tennis Channel brand and our sport’s expanding fan-base to the next level. Sinclair’s unique size and position in the media ecosystem will facilitate significant distribution growth towards parity with our competitive set and expand our brand’s assets and unique value as the go-to destination for all things tennis in the U.S. and beyond,” said Ken Solomon, chairman and CEO of the Tennis Channel. “The larger platform will immediately help develop incremental advertising and sponsorship business and puts us in a great position to enhance our already comprehensive rights portfolio domestically as well as develop the brand internationally. We also intend to utilize Sinclair’s advanced branding capabilities, digital expertise and significant broadcast asset platform to drive increased awareness for both Tennis Channel and our successful subscription-based OTT platform, ‘Tennis Channel Plus.’”

ON THE AIR

FOX Sports landed multi-platform media rights to the 2016 Copa America Centenario in June, anchored by teams from the likes of Argentina, Brazil, Mexico and the US. The company will carry all 32 matches live across 10 venues nationwide spanning June 3-26, with matches appearing on FOX broadcast network, FS1 and FS2. In addition, FOX Sports expects to offer pregame, postgame and complimentary programming over the month-long tournament.

Meanwhile, Paul Azinger signed on with FOX Sports to serve as lead analyst for its golf coverage, beginning this year. Azinger replaces Greg Norman and will join Joe Buck and analyst Brad Faxon in the 18th Tower for FOX Sports’ USGA Championship telecasts. In his new role, Azinger will work the 116th U.S. Open Championship at Oakmont Country Club, the U.S. Women’s Open at Cordevalle and the U.S. Senior Open at Scioto Country Club.

Speaking of golf, CBS Sports launches its 2016 golf season on Saturday with its “most comprehensive lineup in the history of network television.” Overall, the company serves up 21 golf tournaments this year, with more than 155 hours of coverage, including the Masters, PGA Championship, 19 PGA TOUR events and more than seven golf specials. This weekend will see the Farmers Insurance Open from 3-6p on Jan. 30 and 3-6:30p on Sunday. Bill Macatee serves as anchor this weekend along with Sir Nick Faldo in the 18th tower.

ESPN’s Pro Bowl plans this year will see Mike Tirico, Jon Gruden and reporter Lisa Salters call the NFL showcase on Sunday at 7p. Production elements will include: all quarterbacks wearing microphones; aerial coverage via Spidercam; live talk-backs with captains Irvin and Rice; next Gen NFL stats applications; a wireless camera on the referee; inside the locker room access; sideline interviews with Salters.

ONE World Sports is broadening distribution thanks to new deals with three affiliate partners – New Jersey-based Service Electric Broadband Cable, Pennsylvania-based Hotwire Communications and Alaska-based GCI. ONE World Sports also announced the completion of the authentication process for current affiliate, RCN. These newest affiliations were enabled under ONE World Sports’ January 2015 agreement with the National Cable Television Cooperative (NCTC).

MLB Network spotlights the life of Harry Caray on Feb. 2 at 9p, Holy Cow! The Story of Harry Caray, the latest edition of MLB Network Presents. William Petersen narrates the one-hour program, which documents Carey’s career and how his legacy still resonates throughout the game today.

RSNs!! Is your work up to snuff? If so, make sure to enter our special categories for you at the Cynopsis Sports Awards, including RSN of the Year, Live Coverage of a Sporting Event, Dedicated Coverage and Marketing Campaign. Make your work go global with a win! Enter now at http://www.cynopsis.com/event/2015-sma

On the local front, MSG Networks saw Tuesday night’s Knicks game against the Oklahoma City Thunder score a 4.17 HH rating to mark the highest-rated Knicks game on MSG in more than three years. So far during the 2015-16 season, the channel is averaging a HH rating of 2.17, up 31% from the first 45 games of the 2014-15 season.

Meanwhile, CSN Bay Area scored its highest-rated game telecast in the history of the network with a 16.08 TV household rating for its coverage of the Warriors win over the Spurs. The telecast averaged approximately 399,508 households in the SF DMA. Meanwhile, CSN Bay Area Digital set a network record with 2.9 million minutes streamed and 66K live starts for the Warriors-Spurs game on CSNBayArea.com and via NBC Sports Live Extra.

RIP to Barney Hall, whose 50-year broadcast career brought NASCAR to millions of radio listeners. “The entire NASCAR family extends its condolences to the family, friends and fans of Barney Hall, a NASCAR broadcasting giant for more than 50 years,” said Brian France, NASCAR Chairman and CEO. “Barney’s impeccable delivery and incredible storytelling skills left an indelible mark on the sport that he so clearly loved. His legacy remains through an honor that rightly carries his name  the Squier-Hall Award for NASCAR Media Excellence. It will remain a constant reminder of the skill and passion that Barney brought to his work.”

A CYNOPSIS MESSAGE

TODAY is the DEADLINE to enter the

Sports Media Awards!

You’ll have until 11:59PM ET to finalize your entries and complete payment. The process is quick and easy  you can submit multiple entries, choosing from our list of categories.

Click to Submit: http://www.cynopsis.com/event/2015-sma/.

SPONSORSHIP & PROMOTION

With Super Bowl 50 set for the Bay Area, Visa is leveraging its home-court advantage with a slate of activations throughout the week designed to play up its offerings as a technology company with long ties to the NFL. “Visa has been a long-time partner of the NFL, having the Super Bowl in our backyard gives us a great opportunity to do exciting activation that showcases our role as a technology company,” Lara Balazs, Senior Vice President, Head of North America Marketing at Visa told Cynopsis Sports. “It was important to us to bring something special this year, and something that will cut through the clutter and is unique, innovative, and coincides with our technology-driven brand.” Activations include:
·

Visa Digital Skyline Projections at its HQ on One Market Street, lighting up the skyline with a dynamic and technologically innovative display facing Super Bowl City and the beautiful bay with hours of programming throughout the week.
·

Outfitting Levi’s Stadium with nearly 700 NFC-enabled POS terminals that encourage the use of mobile payments and chip technology, while also helping to drive Visa brand awareness and preference.
·

In-seat ordering using Visa Checkout

Speaking of the Super Bowl, Amazon opened the doors to its first-ever Super Bowl ad, showcasing the Echo speaker and its virtual assistant, Alexa. The 30-second teaser spot features Alec Baldwin planning a Super Bowl party with Dan Marino, and subsequently ordering snacks, a chef, an architect, and cheerleaders for their soiree.

Sports Illustrated is bringing back the SI Swimsuit fan festivals to help launch this year’s franchise. The tour launches Feb. 15 -16 in New York with “Swim City” hosted at the Altman Building before hitting Miami Beach at Lummus Park from Feb. 17-18. Last year’s festivities drew more than 65,000 fans and both of this year’s events will see appearances by the 2016 SI Swimsuit model cast; live Q&As; autograph sessions; music from live DJs spinning; a Schick Hydro Barbershop with free shaves and the chance to get a shave from an SI Swimsuit model; a Lane Bryant Swimsuit Lifestyle Bungalow with photo booths, fun social sharing opportunities and a digital shop; a Smith & Forge Cider House with games such as shuffleboard; a VIP Lexus Lounge that will double as a social hub; SI Swimsuit merchandise for sale; and more exclusive experiences from SI Swimsuit partners.

DIGITAL & STREAMING

NFL Digital Media has its Super Bowl plans, announcing content across NFL Now, NFL.com, NFL Mobile from Verizon, SuperBowl.com, etc. Starting Monday, the company will produce NFL Now Live: Super Bowl 50 while Colleen Wolfe and Marc Istook anchoring coverage from The Huddle, the NFL’s social media command center. The Rich Eisen Show also returns to the Super Bowl with a week’s worth of shows originating from the Presidio of San Francisco. The company is also launching both the new Road to 50 app for fans in the San Francisco Bay Area showcasing all of the Super Bowl celebrations in the local area as well as the Super Bowl Stadium App, which offers fans the ability to explore transportation options and events at GameDay Fan Plaza Presented by SAP. During the game, fans can also use the app to watch Super Bowl commercials, watch instant replays from four different camera angles and explore interactive stadium maps.

StatMuse, an interactive sports media platform powered by natural language search, locked in a $10 million Series A investment with participation from Techstars, The Walt Disney Company (through a subsidiary), Allen & Co., Greycroft Partners, Promus Ventures, Haas Portman, Deep Fork Capital, and Bee Partners. In addition, the investment round includes the likes of former NBA commissioner David Stern and United Talent Agency. “Sports is, by itself, the international language, but StatMuse has taken a giant leap forward, transforming sports statistics into meaningful, storytelling prose,” said Stern.

DGital Media and partner Yahoo Sports announced the launch of “The Vertical Podcast with JJ Redick,” a new audio offering featuring Clippers guard J.J. Redick. The podcast, part of “The Vertical Podcast with Woj,” will publish new episodes each Tuesday, along with regular breaking news reports throughout the year. The deal will see Redick become the first active NBA athlete to host a regular podcast.

ROSTER MOVES

Peter Diamond was promoted to Executive Vice President, Programming, NBC Olympics. He will continue to oversee programming NBC Sports Group’s coverage of the Olympic Games and work on a regular basis with the international Olympic-sport federations and the national governing bodies of Olympic sports in the United States. Diamond will work at his 17th Olympic Games this summer in Rio de Janeiro, Brazil, which is more than any executive in U.S. television history. “Peter Diamond has been the architect of NBC’s hugely successful Olympic programming schedule for nearly 30 years,” said NBC Olympics Executive Producer Jim Bell. “His unparalleled knowledge of Olympic sports and his relationships within the world sporting community have helped us grow the Games in the U.S. to unprecedented levels of coverage and popularity.”

Omnigon announced the promotions of five employees to senior roles. Among those promoted, within the Commercial organization, include Becki Wronko Civello to Vice President, Client Services, Manish Dayal to Vice President, Client Engagement and Managing Director, Los Angeles office, and Joanna Solowey to Vice President, Marketing.

THE MAIN EVENT

Iowa/Maryland on ESPN at 7p.

A CYNOPSIS MESSAGE

VISIT OUR WEBSITE
WWW.CYNOPSIS.COM

FOR THE LATEST NEWS FROM
CYNOPSIS MEDIA

ON THIS DAY in 1959: Vince Lombardi is named head coach of the Green Bay Packers.

In The Know: Vince Lombardi wrapped up his coaching career with which team? (Email Chris-Sports@cynopsis.com with your answer and be sure to include your name, company and city.)

Answer to Our Last Sports Trivia Question: What legendary actor once finished second in 24 Hours of Le Mans? Answer: Paul Newman. Kudos: Tom Buffolano-LTN Global Communications/NY; Ged Young-GC Marketing/NY; Phyllis McQuillan-MSG Media/NY; Tim DeLaney-Showtime/NY; Jonny Codalata-JMI/Zionsville; Luis F. Theaux, Sr.-US Navy/Hialeah Gardens; Matt Brown-Agency 5/Farmington Hills; Jim Denton-Bonten Media Group/Bristol; Andy Pittman-TAMU/College Station; Gretchen Brady-KTVT/Dallas; Jason Morrow/Houston; John Kukla-KDFW-KDFI/Dallas; Chris Kuhrt-DISH Network/Englewood; Matt Sautter-Imagine Communications/Denver; Steve Scheer-FOX Sports/LA; Jeff Mirkin-2:25 Engagement/Santa Monica; Don Surath-CBS CW/San Francisco; Steve Morrow-Eclipse Television/Mill Valley.

Later — Chris
Chris Pursell for Cynopsis | Sports @VegasandVine

01.28.16

Roberta Caploe: Associate Publisher @robertacaploe
Diane K Schwartz: Senior Vice President, Media Communications Group

Cynopsis Ad Sales: Mike Farina | VP, Sales | 203-218-6480

Cynopsis Job Listings Sales: Trish Pihonak | Director of Operations | 203-899-8459

Cynopsis Media: a division of Access Intelligence, LLC * 10 Norden Place * Norwalk, CT * 06855 * USA

CYNOPSISJOBS – For More jobs, visit Cynopsis.com

JOB OPENING: MGR, TALENT RELATIONS/A+E/NY: Manage day-to-day relationships between on-air talent, their reps and internal businesses to leverage talent & deals. 5+ yrs cable/brdcst exp. Apply: http://www.aenetworks.com/careers/jobs (2/6)

JOB OPENING: DIGITAL MEDIA/OTT/NYC: Sports Media company looking for person exp with OTT products/tech. Help launch new global product, work with technology partner setting up UI, etc. Consultant to full-time opportunity. Respond with cvr ltr to hr30ml@gmail.com (2/6)

JOB OPENING: DIR, DIG. MEDIA PLANNER/BUYER ASSOC/Summit NJ: Exp’d person w/good client interaction as well as presentation skills to write media plans & strategy decks & knows how to leverage media. Deep knwlg current & emerging dig. platforms. 4-7 yrs exp a must. Res & Sal Req HERE (2/6)

JOB OPENING: ADMIN ACCT COORD/Summit NJ: Smart, orgn’zd, intellectually curious candidate who can juggle & mng mult projects across many exciting accts. 1-2 yrs media/agency exp. MS proficiency as well as good phone etiquette a must. Social Media wiz a +. Res & Sal req HERE (2/6)

JOB OPENING: SR ANALYST/Benenson Strategy Group/Santa Monica: Support new business initiatives, focusing on media/ent ind. 3+ yrs exp comm, consulting, mkt-rsrch, etc. 1+ yrs exp ent rsrch on behalf of movie studios, TV ntwrks & streaming svcs pref’d. Full info/apply HERE (2/6)

JOB OPENING: PROD MGR/IFC TV/NY: Lead in-house post-prod/admin efforts of the IFC "Always On Slightly Off" Brand Mktg team. Exp w/branded video post-prod workflows & systems are req’d. Strategic eye towards max eff a must. Min 3 yrs relevant exp req’d. Full info/apply HERE (2/5)

JOB OPENING: SENIOR MANAGER, MEDIA/NBC/UNIV. CITY, CA: Manage planning and buying process of paid media plans as well as media strategy and planning across all of NBC owned platforms. Full info/apply HERE (2/5)

JOB OPENING: FREELANCE PUBLICIST, COMMS/TV LAND/CA/STUDIO CITY: 3-5 yrs PR exp req’d. Write/edit press materials. Resp for dvlpmnt/implementation of press campaigns for orig prgrmng. Orgnz/mng press activities on set during prod. Knwldg of TV & ent ind a must. Resume HERE (2/5)

JOB OPENING: VP SOCIAL MEDIA STRTGY/Discovery/LA: Digital content strategy leader to create vision/strategy for Discovery Channel, Science & Animal Planet social presence/partnerships. Live & breathe strategy/metrics, work across depts to drive monetization. Exp. driving top brands. Full info/apply HERE (2/5)

JOB OPENING: VP MED & ENT/Repucom/Stamford, CT: role encompasses both Sales and Partnership Management; bring passion for media and entertainment, strong understanding of analytics and media centric business models. Min 7 yrs of exp. Full info/apply HERE (2/4)

JOB OPENING: AD SALES EXEC/San Diego/LA/San Francisco/Seattle: Generate new brand ad sales for programmatic linear TV platform (AdMore). Also agency strategy, trade show representation & client service duties. 5+ yrs exp ad sales. Resume HERE (2/3)

JOB OPENING: HEAD OF BIZ DEVELOPMENT/OVRTURE/LA: Lead biz dev for virtual reality (VR) content startup; ID and secure opps across TV, film, music, & branded ent; Min 5 yrs work exp in sales/biz dev; BA deg; Resume to work@ovrture.co; Full info HERE ovrture.co/jobs (2/3)

JOB OPENING: DIR, INTERNATIONAL BUS. DVLPMNT/NBA/NYC: Drive large scale mktg partnership deals across NBA’s internat’l.Min 10yrs relevant bus. exp. & BA deg, pref in mktg or internat’l bus. Support SR sales team w/sales lifecycle start thru finish. Full info/apply HERE (2/3)

JOB OPENING: COORD, INTERNATIONAL BUS DVLPMNT/NBA/NYC: Critical support function for team in supporting global Partnerships regn’l leads in rsrch, prospecting, outreach & proposal dvlpmnt of new mktg partner opps. Min 2 yrs exp in new bus dvlpmnt/sales. BA Mktg. Full info/apply HERE (2/3)

JOB OPENING: SR MGR, BUS. DEVELOPMENT/NBA/NYC: Responsible for generating rev thru sales of integrated mktg & media platforms for all NBA properties. Min 7 yrs sales/business development, mktg exp. BA Deg. Full info/apply HERE (2/3)

JOB OPENING: SR ACCT EXEC, BUS. DVLPMNT/NBA/NYC: Support business dvlpmnt/sales team efforts by conducting company rsch, assisting in initial outreach Min 4 yrs work exp in sales/business development &/or mktg exp req’d. BA Deg. Full info/apply HERE (2/3)

JOB OPENING: DATA ANALYST, BUSINESS INTELLIGENCE/Viacom/NYC: Resp for dvlpmnt & support of our internal clients reporting & data warehousing platforms. BA deg. Inf Systems, Math or related discipline req’d. 1-4 yrs exp in comparable analytical position. Full info/apply HERE (2/3)

JOB OPENING: JR DIGITAL & MOTION GRAPHIC DESIGNER/Viacom/NYC: Create designs for dig. metting current responsive pg standards understanding usability & srch eng opt. BA deg & min 1-2 yrs exp web page design, graphic content design, motion graphics design & concept dvlpmnt. Full info/apply HERE (2/3)

JOB OPENING: MANAGER, COMMUNICATIONS/BRAVO & OXYGEN MEDIA/NYC: Responsible for the development & implementation of PR campaigns and strategies for Bravo and Oxygen Media. Min 3 yrs exp in TV PR. Full info/apply HERE (2/3)

JOB OPENING: SENIOR ACCT EXEC, SPONSORSHIP MKTG/CSE/ATL: 5+ yrs exp to work w/1 key acct in Sponsorship Mktg division. Responsible for day-to-day management of current programs inclusive of sponsorships, mktg, advrtsng, & analytics. Resume to: lwhalen@groupcse.com (2/3)

JOB OPENING: ASSOCIATE MANAGER, AUTOMOTIVE REMARKETING/SiriusXM/NY: 2+ years of professional experience in product marketing, B2B and B2C marketing, advertising, digital marketing, promotions and/or industry event coordination. Resume to: Jessica.Fox@siriusxm.com (2/2)

JOB OPENING: DIRECTOR of DEVELOPMENT/NYC: Seasoned creative exec to drive sales at leading cable/reality proco. Idea wizard, strong writer/producer, push the creative envelope. Sales track record a must. 5+ yrs direct dvlpmnt exp.Resume HERE: devodirector@gmail.com (2/2)

JOB OPENING: SR ANALYST, WEB ANALYTICS/SiriusXM/DC/NY: Deliver insights thru Web Analytics for dig. mktg efforts leveraging Adobe/Omniture/Google Analytics. Provide insight into bus. goals/key perform indicators. 4+ yrs. exp. w/establishing key metrics, data mgmt, reporting & analysis. Res HERE (2/2)

JOB OPENING: SR ANALYST, PRIMARY RESEARCH/A+E Networks/NY: Dvlp/implement primary rsrch to leverage A+E brands in the sales mktplace, assist primary rsrch team in mngng custom rsrch solutions for advrtsng effectiveness & harness actionable consumer insights Full Info/Apply HERE (1/30)

JOB OPENING: SR MANAGER BRAND RESEARCH INSIGHTS/A+E Networks/NY: Focus on brand research & support of the marketing departments, Design and implement primary research studies, Report & manage results of syndicated research Full Info/Apply HERE (1/30)

JOB OPENING: MGR, PRICING & INVENTORY/Viacom/NYC: Work w/Kids & Family Group Pricing Team to ensure accuracy between groups/clients. BA Deg. Min 2 yrs ntwrk pricing/ plan’g exp & media buying &/or sales exp. Proven ability to think strategically. Full info/apply HERE (1/30)

JOB OPENING: SR DIGITAL STRATEGIST/BUYER/North Jersey: Execute/implement & steward ad campaigns. 4-7 yrs exp. Deep knwldg current & emerging digital platforms. Highly self-driven & exp w/Digital Med Mngmnt sys i.e. Prisma a +. Strong negotiating skills. Resume: jwatson@execsearchinc.net (1/30)

JOB OPENING: DIR, SOCIAL MEDIA & FAN ENGAGEMENT/A&E/HISTORY (NON-STAFF)/NY: Resp for oversight & strategy of social media community for A&E & HISTORY. 4 yr under grad deg & min 6+ yrs hands-on social media exp cable industry/ent mktg &/or agency. Full info/apply HERE (1/29)

JOB OPENING: NAT’L SALES MGR/NESN/Watertown MA: Dvlp/implement goals for all NESN’s nat’l sales activity. Mng/direct nat’l rep firm nationwide & achieve nat’l sales rev objectives. 8+ yrs media sales exp & 3+ yrs nat’l sales mngmnt or nat’l rep firm exp req’d. Full info/apply HERE (1/29)

JOB OPENING: EDITORIAL DIR/LOGO/NYC: Spearhead editorial strategy of creative mktg by creating positioning documents/briefs for each program/property. Min 6-8 yrs exp Media/brdcst/Advrtsng. Strong leadership capabilities; ability to mng, motivate & collaborate. Full info/apply HERE (1/29)

CASTING CALL: Companies can showcase their casting notices/casting calls here. For information on rates and specs for posting a casting notice, please email Trish at Trish@cynopsis.com

EXPERT SERVICES ADS: These ads are for companies or people who offer an expertise in the field of media by way of production, voice over artistry, writing, set development, etc. For information on rates and specs for posting an Expertise Service ad email Trish at Trish@cynopsis.com

INTERNSHIPS – These positions are for credit only – nobody gets paid here. These ads are always posted for free, and students work for school credit only. For more information on the specs for posting an Internship ad, email Trish at trish@cynopsis.com.

SITUATION WANTED ADS, POSTED BY THOSE LOOKING TO BE HIRED… There is no charge for placing your Situation Wanted ad… for more information contact Trish Pihonak at trish@cynopsis.com

SITUATION WANTED: Experienced PARTNERSHIP MARKETING & PROMOTIONS COORDINATOR with a background in TV and film in LA. Worked for CBS and DreamWorks Animation managing the execution of multiple partnerships. E: jasmine.sloanel@gmail.com (2/3)

E-mail Trish@cynopsis.com or call Trish Pihonak at 203-899-8459 for rates and specs for Job Openings.

To subscribe to any Cynopsis edition(s) click here.

%%PLUGIN_Unsubscribe: 2193667-unsub-generic%%

Copyright Cynopsis 2016

All outgoing e-mails are scanned and sent out virus free. Copyright Cynopsis 2016

The post 01/28/16: Sinclair snatches Tennis Channel; FOX Sports fills the Copa America; Visa plays up home field advantage appeared first on Cynopsis Media.

Show more