Customerexperiencematrix.blogspot.com

The following is a guest post by the remarkable David Raab, principal at Raab Associates, author of the Customer Experience Matrix blog, advisory baord member for MarTech Conference in San Francisco, and now head of the CDP Institute. You can download...

“It’s tough to make predictions, especially about the future.” – Yogi Berra Digital marketing moves at a fast pace. One year something works, and the next year it is obsolete. Similarly, conversion optimization moves quickly. Sure, there are some core...

I extract items for the Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing. Webinar Alert On Thursday I’ll present a webinar on communication to employees about the political...

Recent breakthroughs in artificial intelligence and machine learning are enabling computers to understand the world and respond intelligently to it. Google is already embracing these technologies for Android, but they’re poised to have bigger implications...

The software development industry continues its relentless march forward. In 2016 we saw new releases of popular languages, frameworks and tools that give us more power and change the way we work. It is difficult to keep track of everything that is new...