Garnett Keeler is a full service B2B PR agency, with more than four decades of industry experience. A journalist-led organization, we work with our clients to deliver powerful, effective communications campaigns locally and globally.
Garnett Keeler is seeking to recruit
Account Executive / Senior Account Executive
Job Description
To provide excellent account service to clients to meet their PR objectives, which can range from increased press coverage, raised brand awareness, stronger internal communications, and additional marketing tools for staff, social media engagement and supporting successful events.
Key responsibilities and Accountabilities
To develop, sustain and extend client relationships as directed, including proactive and reactive communications
To write material for clients including, but not limited to, press releases, case studies, advertorials, and features – researching, writing, managing the approval process, organizing photography
General account co-ordination, organization and project management for clients as required
To attend client meetings, providing agendas and contact reports where appropriate
To be involved in filming projects, including conducting interviews on camera
To identify relevant media titles, bloggers, influencers and journalists and develop contacts
To monitor forward features lists in key media for opportunities to leverage clients and take action as appropriate
To scan relevant trade media and national media (including print, online and social media) for issues and stories which can be leveraged for clients, develop angles and comments and take action as appropriate
To proactively pitch ideas to journalists, following consultation with account lead
To keep records of media coverage (paid or otherwise) and provide reports for clients as appropriate, whilst adhering to NLA and CLA copyright regulations
To be involved with social media monitoring for clients and become proactively involved in social media campaigns with clients when appropriate and in consultation with the account lead
To prepare weekly/fortnightly and monthly reports on account activity as directed by the account lead
To complete all admin for all client accounts including a full audit trail for pending and approved copy, time logs and other record keeping as directed
To provide support for colleagues on an ad hoc basis as requested, including research projects
To be involved in the wide variety of film work we carry out for clients, as well as social media projects, event management and crisis communication
Qualifications
Must be a graduate
At least two years’ experience in print or PR,
A creative mind
A strong work ethic and a hunger to be involved in all aspects of PR – from writing to media relations, video production and attending industry events. Must be able can take a brief and work on their own initiative in equal measure.
Must have a strong news sense
Ability to generate media coverage, produce outstanding press releases, features, advertorials, case studies and award entire
Excellent communication skills, and a real hunger to learn.
Remunerations
Up to £27.5k DOE (plus a salary review after six months)
Training (internal and external)
Modern offices with spacious work stations
Smartphone and laptop
Company pension Performance-related annual bonus scheme
Free parking at the agency, which is close to two mainline rail stations
The chance to be part of a fun, dynamic and successful team
Deadline: 30th August, 2013
Method of Application
interested candidates should send applications stating why (maximum 500 words), examples of your work, your current salary and details of your notice period to: job.application@garnettkeeler.com
Please quote journalism.com.uk when applying for this position