Content curation can be used as a kind of content marketing that publishes and editorially collects all the best and most relevant content related to a particular niche and should be targeting a particular audience. Content curation is now fast catching on as a method for creating authoritative and useful content. Creating quality curated content is an art and with any such activity there are things that you should and should not do. Here are nine content curation best practices that you should try to follow so that the content you create is nice to read, useful to readers and fair to the creators of original content. 1. Make use of your creative abilities. Many people think that a content curator is just a person who finds and arranges other people’s work in an interesting and useful way. While that is essential, significant value addition is important in terms of opinions, recommendations and commentary. Curated content is actually an interesting and useful blend of collected content, original opinions and contributions from others. 2. Identify content that is related to your website, but interesting to the readers. Always keep the interest of your readers in mind. They are looking for something that is useful to them. Try to find content that will be very interesting to your readers, but is related to your website in some way. For example, if your website is promoting baby strollers, look for articles that the owners of baby strollers will find interesting. For example, tips on using baby strollers, reviews of popular baby strollers, feedback left by buyers of specific strollers, advantages and disadvantages of stroller features, statistics reflecting the popularity of different type of strollers, etc. Try to develop a collection of sites which regularly publish such material and bookmark them so that you can periodically check them for new content. You can also subscribe to their RSS feeds or follow them on social media so that you are alerted when useful content becomes available. Content curation tools such as Curationsoft are excellent for finding related content. 3. Regularly publish new articles or posts. Your readers will find your website or blog useful only when there is regular useful content coming in. While even one article a week is good enough, try to publish it on a particular day of the week so that your audience will know when to expect new content from you. A great article is nice to attract attention of new readers, but regular content is what will make them regular visitors to your site [...]
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