2014-05-26



Simple and chic jewelry

Between me and Malvensky was love at first sight. But what is Malvensky you would ask. The answer is very simple, Malvensky is a Romanian jewelry brand where you can find everything you want from rings to earrings in different metals like yellow and white gold or silver. The brand extended and now she also offers the most brilliant scarves you have ever seen!

My first interaction with this brand was a couple of years ago when I really wanted a red string bracelet with a charm. I didn’t find exactly what I envisioned in my mind until I saw their website. They had so many types that I couldn’t even make up my mind but, in the end, I bought myself a yellow gold coin on a red string which made my day. And from that point on, when I had to buy a gift for a special person, I always went to Malvensky. I knew I could find the perfect gift there.

Just recently I purchased a white gold clover on a chain bracelet for a dear friend of mine and for me, because I couldn’t help myself, a silver ring with a tiny clover. They are so simple and yet so chic, delicate and classy. I just love them! These jewelries can truly make you feel special.

This is my experience with Malvensky jewelry, but I thought you should have the entire package so, here is the story from the person who developed the brand. Malvina Cervensky is her name, a lovely person who welcomes you into her world, which is her store, with open arms and a lot of warmth and talking with her about her designs, she agreed to answer a few questions for our blog. And here they are:

What made you choose to take this path and start this kind of business?

There wasn’t a sudden shift, but a constant period of two years in which I’ve worked in both areas: television and entrepreneurship. I made ​​the decision to leave Television when I realized that I wanted to focus exclusively on business. I would rather say that I doubled my television career with the one of entrepreneurship. I have a highly developed creative side, but the biggest challenge was to build exactly that thing which does not exist on the Romanian market, and to outline a story, to give it a compelling and appealing identity and to transform it into a desired product for as many people as possible. I think the tipping point – the moment I decided to go another way – came from the belief that in life you go through several steps, you transform, new and different things motivate you and then it’s natural to make changes depending on what you find you like most. Each and every one of us is born with a talent and has to discover it in time and then has the possibility to transform it into a resource. Almost two years I went in parallel with business development and television. At one point I knew intuitively that I must make a decision. I have a good distributive attention, but certainly you cannot do two things at this scale as well and at the same time. At the moment, I chose to focus on the business , because it puts in motion all of my senses, it brings me the most unexpected joys and – most importantly for me – I know I leave something behind: a product created by me which brings joy and contentment.

What inspires you in making these lovely jewelry?

People inspire me. Everything happens for a reason, and I really believe in these things, not because I have to, but that is how I was raised. How I express this into my work? Simple: I pay attention to what happens around me, gather information, I observe how people forget to think about them, how they work hard and get caught up in other things, how they sometimes turn small and insignificant matters into important issues and forget to exist just for themselves . In other words, they survive and forget to live. And then I created the story behind the red string bracelet to remind them that their desire can become reality… they just have to think about it. People desires are about love, luck, protection, and dear people around them. That’s why I customize the pendants I create with their desired messages. Then I created a line of fine gold jewelry (chains, rings, earrings or bracelets) that I call eternal and timeless jewelry, because they represent the kind of jewelry that you wear all the time and are very close to your heart.

What kind of women visits your store?

There is no specific genre or a particular typology, but they all have something in common: the passion for jewelry and especially for accessories which tells their story in a personal way. In addition, Malvensky provides them with the most acclaimed and beloved gifts, so that many people choose to give to their loved ones our jewelry.

How do you see the modern, cool woman of these days?

Active, dynamic, feminine, balanced, loving, tolerant, passionate, compassionate, collaborative, exclusive, brave, mysterious, powerful, spontaneous….

What are your future plans? Are you already working on another collection?

I do not talk about future plans in general, but now that we have finished launching the silver collection and the new website and online platform www.malvensky.com, I’m preparing a new collection of scarves and this summer capsule collection.

Until their new project comes to life you could see a few special designs from this brand here. I want to know which do you like best. The rest, you can find  on the site: malvensky.com

Show more