The number of channels available to recruiters to source candidates has grown rapidly in recent years. However, according to data from a recent survey by Software Advice, it seems traditional sourcing techniques are still the most used.
The data indicate that, despite the explosion of niche careers sites and social media-enabled applicant tracking systems, the top three most used channels continue to be the old stand-bys: employee referrals, traditional job boards, and company careers pages.
But despite these three channels being the most used, social-media based recruiting should not be discounted as a sourcing channel. In fact, when Software Advice asked recruiters which channels delivered the greatest quantity of candidates, social media ranked third.
In addition, when recruiters were asked to rank which channels delivered the best quality of candidates, social media ranked second, outstripping traditional job boards and company careers pages.
Social, it seems, is here to stay.
Have a look at the 2013 Recruiting Channels Results for yourself:
Social Media Dominates 2013: Recruiting Channels Survey Results from SoftwareAdvice