2017-02-10

It seems like everyone offers a membership or subscription nowadays, and it can often be hard to tell which ones are truly worth it. But there are a few popular offers that are obviously a smart choice. Shoppers have Costco and Amazon Prime. Drivers have AAA. Media lovers have Netflix and Spotify. And promotional product professionals have the Power of Two.

What is the Power of Two?

The Power of Two is a program that offers incredible value. It’s the result of a special collaboration between the Promotional Products Association International and SAGE, the two leading organizations in the promotional products industry.

The program aims to offer the most comprehensive set of premium benefits anywhere in the industry by extending membership in one organization to the other. That means that if you have membership with PPAI, you automatically have a SAGE subscription, and vice versa, and at a lower cost than other industry subscriptions.

The big benefit of dual membership with SAGE and PPAI comes from the complementary strengths of each organization. The Power of Two is the easiest and most cost-effective way to get the highest quality products, services, and resources to support your business, bar none.

What do I get with a PPAI membership?



The PPAI Expo, the industry’s largest tradeshow, offers many networking opportunities.

PPAI membership gives you many benefits, but perhaps the most important is that you become a qualified distributor in the industry. Being a qualified distributor gives you access to the best pricing from suppliers as well as instant credibility with clients, assuring them that you know the industry and helping you capture more business.

Other advantages from PPAI membership span everything from networking and education to legislative action and business savings, and they remain unmatched by any other organization.

PPAI offers extensive education. Whether you are just getting started in the industry or are a seasoned professional, as a PPAI member you will never stop learning about industry trends, the best markets for sales, new business tools, career tips, new products and suppliers, and so much more. Attend conferences, get training at tradeshows, join webinars, and read any of PPAI’s highly respected publications.

Achieve PPAI certification to show potential clients and colleagues that you’re a well-qualified business partner. If you’ve ever seen letters like CAS or MAS after a name, you’ve seen someone with PPAI certification. Certified members are viewed as knowledgeable industry professionals who are experienced, dedicated to their profession, and have an established presence and industry contacts. You will enhance your ability to serve your clients, get training in a constantly changing field, and earn the respect of your peers for your investment in certification.

Pursue valuable networking and educational opportunities at PPAI’s year-round tradeshow schedule and events where you’ll meet your colleagues and suppliers in the industry. You’ll increase your own knowledge and resources when you form relationships with both experienced professionals and the rising stars of the industry. Plus, you’ll make valuable face-to-face connections with suppliers to strengthen business ties and identify the truly outstanding partners you want to work with.

Access exclusive resources like the Idea Source, a web bank of award-winning promotional product campaigns to inspire you to reach greater heights on your own initiatives, and PPAI’s premium industry research on sales trends, industry business practices, buyers and users of promotional products, and more to help you run your business more effectively.

PPAI LAW and Government Relations divisions engage in advocacy by monitoring laws that may affect member’s business and lobbying to protect the industry, and you can make a difference by joining their efforts in the L.E.A.D. program.

Get support from PPAI’s Product Safety program. Product safety laws can be complex and overwhelming, but this program takes on the challenge of interpreting and educating distributor members about product safety requirements.

PPAI also delivers member-only savings on a variety of services like FedEx shipping, healthcare, financial services, HR and office services, and product safety testing. When you’re spending on these essentials anyway, it only makes sense to take advantage of better pricing!

What do I get with a SAGE subscription?

The Power of Two program also puts SAGE in your corner to provide the practical, leading-edge technology and services to run your business day-to-day.



The SAGE Total Access Subscription includes SAGE Online, SAGE Mobile, and SAGE Web.

PPAI members are automatically entitled to one SAGE Total Access subscription license. This license includes SAGE Online, SAGE Web, and SAGE Mobile for one user, which gives access to over one million products from 4,300 suppliers in the largest promotional product database in the industry. Precise search filters help you find the products your clients are looking for, and SAGE Web and SAGE Mobile offer the flexibility to work from a Mac or mobile device.

Your Total Access subscription includes many business management tools as well. You can:

Search for suppliers and decorators

Create product presentations for clients

Make logoed virtual samples

Save all your files in the cloud

Manage contacts with CRM

Generate order forms and reports

Send pre-designed or custom marketing emails

Navigate tradeshows

And much more!

And if you need even more business solutions, you can get your artwork needs covered through the affordable Artwork Zone service, order the printed Inspire Catalog as an idea generator for your customers, and get custom website design, hosting, and support.

For every aspect of your business, SAGE offers a solution that supports your success.

If you’re the type of savvy shopper that will spend hours on end comparing products, we’ve got a time-saving tip for you: you won’t find a better industry membership than the Power of Two. Don’t just take our word for it—start a SAGE subscription and join PPAI today. You’ll wonder what you waited for!

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