Sheffield based fashion label ‘Drop Dead’ have returned this August to release their latest collection.. and it’s amazing. Only weeks after dropping a stellar ‘Sonic Collaboration Collection’, another assortment of custom fit pieces featuring crewnecks, tees, hoodies, bomber jackets and accessories has arrived.
Drop Dead “Deaducation” Collection
Titled the “Deaducation” collection, the garments boast being designed in Britain at their Sheffield HQ. Following suit from previous Drop Dead seasonal drops, the pieces incorporate a handful of graphic prints and stylised branding. Despite the use of a ‘unique’ colour-palette, there is a perfect blend of branding to design, creating a minimalist aesthetic. This is where branding is not sprawled, but carefully placed.
Our favourite pieces from the collection is the “Bloody Miracle-sweater” (slide3) and “Ruffin It-Bomber Jacket” (slide4).
Slide across the full Drop Dead “Deaducation” collection above. Shop the collection here.
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