Ballantine’s toasts 21 Year Old American Oak
A Signature Taste Worth Waiting For
Ballantine’s toasts 21 Year Old American Oak, available now
Ballantine’s, Europe’s No. 1 Scotch whisky and the No.2 Scotch whisky in the world, raises a dram to the highly anticipated second edition of its Signature Oak range, Ballantine’s 21 Year Old American Oak, now available exclusively at Duty Free stores.
Following the success of Ballantine’s 21 Year Old European Oak unveiled in 2015, the limited release is an exceptionally smooth prestigious whisky that celebrates the flavours brought forward while aging in wooden casks and is ideal for the discerning traveller looking for a unique gift to bring home.
The distinct and creamy whisky displays the sweet vanilla characteristic of American Oak cask influence and pays homage to Ballantine’s founding father and visionary, George Ballantine, who recognised the importance of the cask in the development of rare, complex whiskies.
The qualities of American Oak casks are similarly prized by true creators like the Ballantine’s Master Blenders for their creamy vanilla and toffee keynotes, which are revealed to perfection in the Signature American Oak edition of the original Ballantine’s 21 Year Old blend.
“Ballantine’s 21 Year Old American Oak, with its mellowness and depth of flavour, is the ultimate expression of American Oak cask influence,” said Sandy Hyslop, Ballantine’s Master Blender.
“Drawing the best from Ballantine’s prestige whisky reserves, we use only rare and exquisite whiskies and nose each cask to ensure a balance between wood and whisky that results in a distinguished blend.”
Travellers are encouraged to discover the story of Ballantine’s 21 Year Old American Oak for themselves at a special installation in South Korea’s Incheon and Jeju International Airports, running throughout November and December.
The installation heroes the role of an American Oak, reflecting its 21 rings to show growth over time through an interactive tasting table. By passing a glass across the rings, travellers can discover the unique tasting notes of Ballantine’s 21 Year Old American Oak and immerse themselves in a film that follows the growth of an American Oak tree alongside the maturation of whisky.
Whisky aficionados can also explore an interactive new website – www.echoesofwood.com/ – to create a personalised film clip showcasing their life’s key events through the lens of the American Oak, pulling photos and videos from Facebook. The website also links to redeemable vouchers for Ballantine’s 21 Year Old American Oak tastings at the airport activation stations.
Ballantine’s 21 Year Old American Oak is available exclusively in duty free stores globally, at a RRP of USD $140 in Asia. For more information visit www.echoesofwood.com.
Ballantine’s 21 Year Old American Oak: Tasting Notes
Nose: Vibrant fruity notes of ripe peach, creamy crème brûlée and sweet oaky vanilla
Taste: Indulgent chocolate orange flavours, and vanilla fudge with a warming ginger spice
Finish: Smooth and honey sweet
About Ballantine’s
Ballantine’s is the No.1 Scotch whisky in Europe and the No.2 Scotch whisky in the world with the range selling over 70 million bottles a year worldwide. Ballantine’s has won more than 130 trophies and medals at international competitions in the past 10 years for its outstanding quality, as a result of its unique richness of character and perfect balance. The range, from Ballantine’s Finest to the exclusive 40 Year Old, is the most extensive in the world of Scotch and is maintained by Master Blender Sandy Hyslop, continuing the brand’s tradition of Master Blenders that dates back to 1827. In 2013, Ballantine’s continued its innovative approach by launching Ballantine’s Brasil, a spirit drink made from selectively cask steeping Scotch whisky with Brazilian lime peel.
www.ballantines.com
@Ballantines
About Chivas Brothers
Chivas Brothers is the Scotch whisky and premium gin business of Pernod Ricard, the world’s no.2 in wines and spirits. Chivas Brothers’ award-winning portfolio features some of the world’s most revered Scotch whisky brands including Chivas Regal, the world’s first luxury whisky and the No.1 Scotch whisky in China; Ballantine’s, Europe’s No.1 Scotch whisky; The Glenlivet, the world’s No.1 single malt whisky; and Royal Salute, the world’s only exclusively prestige Scotch whisky range. The portfolio also includes two of the world’s leading English gins – Beefeater, the world’s most awarded premium gin, and Plymouth gin – plus a selection of highly acclaimed single malt whiskies, including Aberlour, Longmorn, Scapa, Strathisla and Tormore. The range is completed by a collection of blended Scotch whiskies operating in many of the world’s key whisky markets which includes 100 Pipers, Clan Campbell, Something Special and Passport Scotch.
www.chivasspirit.com
@ChivasNewsRoom
About Pernod Ricard
Pernod Ricard is the world’s co-leader in wines and spirits with consolidated Sales of € 8,558 million in 2014/15. Created in 1975 by the merger of Ricard and Pernod, the Group has undergone sustained development, based on both organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin&Sprit (2008). Pernod Ricard holds one of the most prestigious brand portfolios in the sector: Absolut Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Kahlúa and Malibu liqueurs, Mumm and Perrier-Jouët champagnes, as well Jacob’s Creek, Brancott Estate, Campo Viejo, Graffigna and Kenwood wines. Pernod Ricard employs a workforce of approximately 18,000 people and operates through a decentralised organisation, with 6 “Brand Companies” and 80 “Market Companies” established in each key market. Pernod Ricard is strongly committed to a sustainable development policy and encourages responsible consumption. Pernod Ricard’s strategy and ambition are based on 3 key values that guide its expansion: entrepreneurial spirit, mutual trust and a strong sense of ethics. Pernod Ricard is listed on Euronext (Ticker: RI; ISIN code: FR0000120693) and is part of the CAC 40 index.
www.pernod-ricard.com
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