Cavallo-shop.de

We all use ecommerce conversion funnels and we all use them (or we like to think so), but how well does everyone really understand them? It can be very hard, especially for businesses that are just starting to implement a funnel that really performs...

Way back before my wife and I started our online store, we sold pretty heavily on Ebay. In a nutshell, we would import textile goods from Asia, throw up a bunch of auctions and then monitor them closely for sales. Those of you who have followed me since...

The past decade has seen a radical shift in the way we consume media, services and software. Not so long ago you would have schedules to dictate your TV viewing, a film would be on a DVD, your favourite music on CD and getting either would involve visiting...

Google Analytics is a hugely useful and in-depth tool for measuring and monitoring your website’s performance, as long as you can learn its language. After setting up Google Analytics on your site for the first time, it can be hard work to navigate...

With Black Friday and Cyber Monday behind us, you are now gearing up for the XMAS Holiday Season. Purchasing is still on the mind of consumers, especially during this time of the year! To take advantage of the buying frenzy, there is always an opportunity...