Sydney-based digital agency, Holler, has been hired by Blackmores, Australia's leading natural health brand, to be its lead digital creative consultants.
Holler's engagement is multi-faceted. Blackmores have tasked Holler to redesign its website; help improve the user-experience of its online business; optimise its member program and reward customer loyalty plus consolidate and extend Blackmores' core digital property to meet the needs of multiple audiences.
Says Mike Hill, Holler's CEO: "Working on Blackmores has already become
one of the highlights of Holler's client base. They are collaborative,
adventurous, driven and organised. A perfect fit for our way of
working."
The partnership was consolidated in March this year, following a competitive pitch beginning towards the back- end of 2013.
Holler
is already underway with the initial phase of the project. James
Theophane, Holler's creative director, explains why his team is so
excited to be working with Blackmores: "Holler and Blackmores are a fine
match, and together we look forward to setting a new standard for
digital innovation and creativity within the Natural Health sector."
Says
Andrea Slingsby, Blackmores' head of digital: "We selected Holler to
work with us due to their uniquely analytic, considered and commercial
yet innovative approach which has enabled us to fast track some quick
wins for the business while working towards our full website re-design.
We are thrilled to be working with Holler to successfully deliver this
project together."
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