CAMDEN — The Rutgers School of Business–Camden has been recognized
by Chief Learning Officer Magazine for
its work with equipment manufacturer Caterpillar, Inc. in building a global
learning solution through its Executive Education Program.
Rutgers–Camden received the bronze “Learning in Practice Award for
Excellence in E-Learning” from the magazine at the fall 2012 Chief Learning
Officer Symposium, held Sept. 19 in Colorado Springs, Colo.
The awards are presented annually to training providers that have
collaborated with clients to enhance business performance and meet business
objectives through outstanding learning initiatives.
“To be recognized by an industry leader like CLO Magazine and their stellar group of industry experts with this
prestigious award is an honor that we appreciate,” says Ray Compari, associate
dean and director of executive education at the Rutgers School of
Business–Camden. “It’s gratifying to know that our strategy of partnering with
clients to develop a customized curriculum makes such a significant impact on
their businesses.”
Rutgers–Camden and Caterpillar, Inc. collaborated in designing and
implementing a multi-faceted online sales management program to enhance the
sales capabilities and performance of Caterpillar dealers. The goal was to help
them effectively sell Caterpillar products in a competitive global market.
The 10-month program, conducted virtually, focused on sales topics
including sales funnel management, leadership, coaching, competition, hiring
and performance management, and metrics.
To date, Caterpillar dealers from Canada, Malaysia, the Middle
East, South Africa, and throughout the U.S. have been trained.
Ruud Kronenburg, dean of Caterpillar University, which is the
company’s education and training division, says the manufacturer was “seeking
an academic partnership that would help us develop, design, and deliver a
unique global sales management training program we were confident would yield a
high return.”
“Our dealers and their ability to sell and support Caterpillar
products and services are instrumental to our organizational success,”
Kronenburg says.
Caterpillar is the world’s leading manufacturer of
construction and mining equipment, diesel and natural gas engines, industrial
gas turbines and diesel-electric locomotives.
Executive Education at the Rutgers School of Business–Camden
provides world class online and classroom training solutions to companies and
individuals around the world in nearly every industry including manufacturing,
healthcare, state and local government, finance, insurance, gaming,
transportation, service, consumer goods, and technology.
The program offers award-winning custom and individual training
programs that combine thought leadership from the Rutgers academic community
with best practices from the business community.
Courses cover all organizational areas including leadership,
process improvement, change management, finance and accounting, information
technology, sales and marketing, and human resources.
For more information and course offerings, visit
execed.rutgers.edu.
For more information about Rutgers–Camden news stories, visit us at news.rutgers.edu/medrel
Media Contact: Ed Moorhouse
(856) 225-6759
E-mail: ejmoor@camden.rutgers.edu