Senior Story Planner, Boston, MA
US
Brand Networks is a leading social marketing and technology company that develops innovative social media solutions for a constantly growing portfolio of clients. Brand Networks’ success is driven by a fun, fast-paced and entrepreneurial environment where we continually bring creative concepts to life with leading edge technologies. We have been a Facebook Preferred Marketing Developer for the past 2 years and recently joined the elite group of Facebook Ads API partners. We are headquartered in Boston, MA, with offices in Rochester and New York City, NY.
YOU
You are a highly talented, self-motivated, hands-on leader who possesses a successful track record of managing and growing marketing programs within diverse organizations
You pride yourself on your organizational and multi-tasking skills
You have strong written and verbal communication skills and are not afraid to share your ideas with large audiences
You live and breathe social media, and are passionate about content marketing, and location-based marketing
You thrive in a dynamic, fast paced, high growth environment
You are an entrepreneurial spirit who is interested in shaping internal social products as well as client initiatives
For you, being ambitious and driven is an understatement
WHAT YOU’LL DO
We have an immediate opening in our Boston, MA office for a full-time Senior Story Planner responsible for creating, editing, managing, and uploading content to multiple Facebook pages and applications. This individual will manage a team and work directly with our account and engineering teams to ensure proper brand tone is achieved on behalf of Brand Networks, Inc.’s national clients. Your role will encompass the following:
Join an elite Story Planning team to support a portfolio of local-social-mobile client work
Organize, prioritize, format, upload and publish content (status updates and events) from multiple editorial calendars using a web interface.
Develop copy that is in tone with the brand and meets all application requirements
Facilitate communication with the client and internal partners
Troubleshoot with Brand Networks engineers
Collaborate with media team to ensure that content is engineered for amplification with use of our Story Amplifier™ technology.
Utilize Story Amplifier™ to enable the creation, targeting, bidding, and optimization of Facebook Ads and Sponsored Stories.
Track and report media to help understand performance and to strategically drive application optimization as needed.
Apply analytics into weekly reporting
Data entry, analysis, and Beta testing are integral components of success.
Some travel may required
WHAT YOU NEED
Bachelor’s degree required
Minimum of 2-4 years successful experience. Agency experience is a plus.
Editorial experience in a newspaper, magazine, online communities, or other publication
Extensive knowledge of Microsoft Office Suite, especially Excel
Superior written and verbal communication, with special attention to grammar and syntax
Deep and broad understanding of the social media industry, the various players, and related business models
Proven track record in collaboration among business units and team members
Exhibit strong leadership skills and ability to set and communicate goals,
measure accomplishments, hold a team accountable, assess talent, provide feedback and delegate tasks
Energetic and articulate accompanied by a natural confidence in speaking directly with clients.
Excellent time management, multi-tasking and organizational skills
We are located in Boston, MA in a bustling, colorful office space. Caffeine runs through our veins, we are social to our core: day in day out, work or play. Apply now if you think you can hang.
Brand Networks offers an attractive and competitive compensation package including base salary, performance-based incentives and health/dental insurance.