2015-05-20

--- While Superpower dominates Southeast Asia's mobile game market,
Indie developers see the light

SINGAPORE/PRNewswire/ -- Today App Annie, the largest mobile app intelligence
platform, announced the most well performed mobile games
in Southeast Asia. At Casual Connect Asia(App
Annie booth#312), Junde Yu, Vice President APAC, delivered the speech
of Mobile Game Trends in Worldwide and INSEA, giving
a deep-dive into the top games and publishers in the region. He
also presented top games by usage penetration in Singapore, Malaysia and India, which is powered by App
Annie's new Usage Intelligence product.

Worldwide popular games such as Clash of Clans and Candy Crush Saga dominate the iOS
and Android game market by in Singapore and Malaysia in March 2015. Both are performing well in terms of
downloads and revenue, and more importantly in usage penetration.
Usage penetration is defined as the percentage of users who used
the app for at least once during the period, which is a key
indicator of the user engagement of a game.

In the
Malaysia Android market, we see the game Pou ranks as #7 by usage penetration
in March. Developed byPaul Salameh,
an indie developer; Pou is the only indie game
in the top ranking charts in Malaysia. This game allows you to feed and manage your
own alien pet and watch it grow. It is very popular among young
female users according to App
Annie Audience Intelligence.

One
more thing to notice is that Chinese publishers are doing very well
in Southeast Asia. Kunlun Games, Elex Technology, FunPlus,
EFUN and IGG are among top companies by revenue in March.

Contact us at
press(at)appannie.com to get the ranking
charts.

Here're the top 10 rankings mentioned in the speaking:

Top 10 countries by game downloads and revenue (iOS
and Google Play, March 2015)

Top 5 game subcategories by downloads and revenue (iOS
and Google Play, March 2015)

Top 10 games and game publishers by worldwide
downloads and revenue (iOS and Google Play combined,March 2015)

Top 10 games and game publishers in Southeast Asia and India (iOS and Google Play
combined, March 2015)

Top 10 games by usage penetration in Singapore (iPhone and Android Smartphone, Q1
2015)

Top 10 games by usage penetration in Malaysia (Android Smartphone, Q1 2015)

Top 10 games by usage penetration in India (Android Smartphone, Q1 2015)

Top 10 Southeast Asian publishers by worldwide
downloads and revenue (iOS and Google Play combined,March 2015)

Top 10 Indian publishers by performance
in India (iOS and Google Play
combined, March 2015)

Top 10 Indian publishers by performance outside
of India (iOS and Google Play
combined, March 2015)

Contact us at
press(at)appannie.com to get the ranking
charts.

About App
Annie

App Annie is the largest mobile app
intelligence platform, providing developers and publishers with a
full 360-view of what they need to know to build, market and invest
in their apps, including data about their own apps as well as a
granular understanding of their competition and relevant
industries. Today, more than 90 percent of the top 100 publishers
and over 400,000 mobile app professionals at 100,000 companies rely
on App
Annie, including Electronic Arts, Google, LinkedIn, Line,
Microsoft, Nexon, Nestle, Samsung, Tencent, Bandai Namco, Universal Studios and Dow
Jones. App
Annie is a privately held global company headquartered
in San
Francisco. For more information, please
visit: www.appannie.com or follow App
Annie on Twitter: @appannie.

Source: App Annie

Related Links:

http://www.appannie.com

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