2014-07-07



For an SEO campaign to be successful, it is necessary to have an arsenal properly and wisely chosen SEO tools. There are many SEO tools in the market that help your SEO campaign to achieve desired results, but are heavy on your pocket. The best way to get proper tools for your SEO campaign is to look online for great SEO tools. Here, we will provide you with a list of tools categorically which are free and will help you achieve desired SEO results for your blogs.

Backlink Investigation

1. Open Site Explorer:

Register with a free account and you can have access to over 1000 backlinks for any given URL. This site will provide you with a report of all the backlinks for a URL. The reports will give your summary report of any given URL which includes information about the pages authority, domain authority, number of linking root domains and number of total links. After registration the first five reports will have additional information like the pages anchor texts. OSE became one of the most popular online free backlink checkers after the Yahoo site explorer a premium online backlink checking tool died in 2011.



2. Ahrefs Site Explorer:

Among the newer tools available in the market for backlink checking, Ahrefs has created quite a name for itself. You can use the service as a guest and as a member by registering for free on this site. As a guest you can generate only 5 reports on any given URL whereas after registering for free you can request up to 15 reports per day. Each requested report contains a backlink overview and information on total number of backlinks, number of backlink referrals domains and breakdown report of types of backlinks.

Server Investigation

1. Google PageSpeed:

A free tool by Google, this tool will provide you with any given URL’s load performance. This tool will provide you with a list of performance based and suggestion of any entered URL, which are promptly arranged though the categorization in low, medium and high priority items.



2. BuiltWith:

This free tool will basically serve as a technological X-ray on any given URL. You will be provided with a full technological profile of any URL, which includes information of the URL like analytics, site’s server, frameworks and many more information essential for good server investigation. This tool will also provide you with a simple SEO profile of the URL like Meta descriptions, H1 tags, content keywords, response speed and social sharing.

Website Crawling & Link Checking

1. W3C Link Checker:

This is a free online tool which will allow you to check the validity of any given link or URL. Enter a URL and simply wait for the tool to provide you with the report it will generate for you. The generated report will give you information about the URL’s URI scheme errors, error status codes and redirects.

2. Xenu’s  Link Sleuth:

This is a free desktop application that you can download and install on your desktop or laptop. This tool will check for broken links on your blogs or sites. While the main purpose of this tool is to check and report for broken links, it will also provide you with information regarding a pages title s and meta descriptions.

Content & Markup Analysis

1. W3C Markup Validation Services:

The specialty of this online free tool is to check the markup validation of the web document associated with of given URL. Based on the syntax of the document type, it will check the correctness of any given URL. It will provide you with a report which is an itemized list of errors and warnings with all the corresponding line numbers and columns numbers as well.

2. SEO Browser:

This free tool is very useful given that it is one of the oldest tools available in the market. This tool will provide you with a text based report of the entered URL and also information on the content of the URL which can be very useful like word count, meta tags, IP address, page title etc.

Keyword Research

1. Google AdWords Keywords Tool:

A free tool by Google, it is the most popular free keyword tools available. This tool will provide you with three options to choose from to query and search for keywords 1- input of a list of keywords, 2- input a URL from which the tool identifies and scrapes keywords and 3- choose keywords from a predefined list of categories in the tool. After you choose which options to use for finding the right keywords, the tool will then slice and dice through all available keywords to provide you with a final list of proper and accurate keywords.

2. WordTracker:

This tool is one the oldest tool available for keyword research in the market. Using this tool is easy and simple, just enter a keyword phrase and the tool will generate a list of up to 100 related keywords along with a list of estimated search totals of those keywords.

3. Ubersuggest:

This tools uses Google suggest and other suggestion services to provide you with relevant, accurate and proper list of keywords. It is simple to use and easy for users to understand.

Social Discovery

1. Shared count:

This tool will provide you with a list of most popular social metrics for a given URL. At present the list of social metrics is derived from Facebook (likes, commentsand shares), twitter(tweets), Google+(+1s), Pinterest (pins), LinkedIn (shares) and Stumbleupon(stumbles).

2. Social Mention:

This is a social media search engine that accumulates user generated content from 100+ social media including twitter, Facebook and Google+. You can use this tool to search social media for a topic and you will be provided with a recent report from social medias, including statistical report which will tell you about the top users, top keywords etc.

PR & Outreach

1. Blogger Linkup:

This is a free service which allows a user or anyone to request a guest blog, product review and sources for interview from a community of users. If you have a request, submit it on Blogger Linkup and along with other requests it will be sent to the community in an email. If you register for free and become a member of the community you will get regular emails about requests and you can choose to reply to any relevant request.

Analytics

1. Google analytics:

A free SEO tool from Google, this allows you to track on your website on a day-to-day or month-to-month basis so you can understand how your site is faring on the web. It will give you detailed information on where your visitors are coming from to visit your site. It is a great tool to keep a track on your website and to compare the results of the tracking to see where and how much your site has progressed

Search Engine Guidance

1. Google Webmaster Tool:

This free tool from Google is one of the most useful tool in SEO as this tool will give you insight and direct access to Google’s information about your site.

This tool will provide you information about malwares and crawling errors on your site, and vital information about traffic to your site like search queries, backlink s etc. it will also help in improving your sites content and indexing status.

SEO Analysis

1. WooRank:

This tool will analyze your SEO and score your SEO based on its analysis. The reports that this tool generates for you after analyzing your SEO is divided into 13 different sections:

Top 5 priorities

Visitors

Social Monitoring

Mobile

SEO Basics

SEO content

SEO links

SEO keywords

SEO authority

SEO backlinks

Usability

Security and

Technologies

Hope you like the list of Online SEO Tools, if  I miss anything never forget to share your suggestions by dropping them through comment box.

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