People are not reading my blog.
No one cares what I write.
No one cares what I do, they never read.
Well, there's a reason behind it! Believe me. And all you need is someone to make you realise the same! Wait, I am here to do that for you.
When a blogger starts blogging (creates a new blog), he starts writing. Then, he deletes his that blog and creates another blog and then he starts doing blogging "seriously". Isn't it?
Most of the bloggers learn basics of blogging in the period between the creation of their first blog - and the creation of another one. But, sometimes, bloggers forget to learn one thing, and that's why people do not read their blog. Don't you think that that thing must be a "great" one? Yes, it is. In fact, everything in blogging is a "great" one!
Now, what's that? Without pulling you into the giant wheel of talks, I would like to reveal it finally. That's: [quote via="BloggerGuider"]To be a good blogger, be an excellent reader! #blogging[/quote] Now, let me elaborate. When a normal person reads, he does not usually take notice of each and everything about the thing he's reading. But—have you ever heard those people saying—this book's language is too frustrating or not good or attractive? Or have your ever heard those people saying that when I read [Name]'s books, I eventually sleep?
Yes, you must have heard. This reveals that you can control people using your writings. You can attract them, get their attention or even accidently make them sleep.
So, don't you think that your writing style is the biggest reason that people are not reading your blog?
Well, I'm not leaving now. I'd like to tell more about your writing style mistakes and about the improvements you can do to "attract" readers instead of making them "sleep"!
[quote via="Blogger Guider"]Best guide to "attract" readers instead of making them "sleep"![/quote]
So, let's start!
#1: You're Not Writing About The Thing You're Expert In!
Who tells you that you're confident?
Who tells you that you're expert in this field?
Knowledge.
Oh, forget about people. People say anything. The real thing that gives you confidence about what you're doing is — knowledge.
So, take an example of one of your recent post that has not got too many interactions or has not got that many views.
Think about it. Did you have enough knowledge about that post's subject? Had you properly researched about that post? — Most probably, the answer is, "NO".
That's it! You've got the reason why your post didn't get viral.
See, When you just sit on a table and start writing because you have to write, because you had added this in your to-do-list, then you end up writing content you were not expert in.
Consider two situations. No, think of two people. One is you, and one is your friend. Your friend is an expert in the field of "How to deliver a motivational speech" and you're expert in "Blogging". Now, when you are called by anyone randomly and be asked about "Give this group some tips on 'How to deliver a speech'". That's it! You'll end up saying words that would not get any attention...reason? — You're not expert in giving the tips of "delivering a motivational speech" and you were not even prepared for it!
That's what you did with your recent post that didn't get many interactions or views.
So, next time, be sure that you have got "enough" knowledge to be called an expert of what you're writing. I promise, then the interactions in your post will be higher than normal — if you'll promote it nicely.
#2: You Were Not In Mood Of Writing
You put your butt on the chair and your laptop's back on the table.
You turn your laptop on and connect, and start writing.
You're frequently going out of the tab from where you were writing the post.
Why? — Because you're not in the mood of writing. You don't want to write, right now.
In this situation, you will not be able to write attractive and especially, enthusiastic content that would force or attract readers to read the next para.
What you can do, in this situation, is:
Do another work, for now. Or just watch any video related to "How to be motivated in blogging".
See, I'm not being sarcastic. Most of the times, you see a motivational speech of someone on YouTube or any other streaming site, that "motivation" lasts a few hours. That's truth. You know, right?
That's bad. But, let's see good in this. You're getting power to do something in blogging for one hour! So, what you can do is- watch a motivational video and after getting enough motivation, start writing.
I'm willing to bet, that, after trying this, the content you'll write will be — fabulous.
Tip: Just a tip for you. Switch off your mobile's WiFi and log out from your Facebook account. Now you're ready to blast! (I mean, you're ready to make a blast!)
#3: You Didn't Check Its Grammar.
Too bad.
Too bad.
His/her writing skills are too bad!
In fact, a big portion of the "whether the writing skills are good or bad" is whether the post is grammatically correct or not.
Consider two sentences:
Today I'm going to let you know that what's the magic behind what I do!
Now, the second one:
today im gonna tell that what i do to enhance what i do.
See. The second one is catchy! But, the first one is grammatically correct. Read the sentences I've listed above, at least, two times. By reading which of them, you feel right? Or ready to read next?
Of course, first one. Despite being not-so-catchy, it's grammatically correct!
The point I want to make here is, the reader will catch your mistakes first, and then he/she will come to the meaning of what the text says (when we talk about posts; in titles or hypertexts, engaging one wins!).
So next time, when you're publishing a post, be sure that you have double read that post and corrected all the grammatical mistakes! ;)
#4: There Are Some Disturbing Things In Your Blog
A shiny widget!
A contrasting colour pop up!
An ad pop up with a timer!
Use of Ad networks like Infolinks!
Gosh! There are countless examples of disturbing things. Eh?
Yes. There are. When there are so many examples, then maybe, you're having some of them in your blog too. No, believe me.
Actually, there's no website/blog exists that doesn't have a single disturbing thing. But the point here is — the things should not be too much distracting.
Suppose, you've opened a page and got a pop-up, saying you to subscribe. You cut it (it's tolerable) and start reading the post. You get a word linked. You thought that there could be valuable information for you, there. You click on that link.
Congrats! You have reached a page where there are a lot of ads and pop ups, saying you to buy something or offering you a service in cheap — I mean, fraud.
So, you closed that tab and returned to read. You were reading—reading—reading — a pop up with ads and with a timer appeared.
"You" are too innocent. Really. If I were in your place, I would have closed the whole browser when I'd clicked the link, and that sent me to a disgusting page.
The "You", I mentioned above, can be your reader. Do take care that you've not inserted any-any thing can disturb your reader while he is reading your post.
Of course, you can check your blog as an anonymous using Incognito tab. :)
#5: You're Writing Paragraphs
Man, blogging is not about publishing posts. It's about explaining things (in this era). You're writing paragraphs; it means that you're not explaining. Imagine yourself speaking about a topic.
Do you talk like the paragraph you've written? No? I knew it!
Try to explain things. People who "explain", are a lot better than people who just, write (reason— they have a blog that's why they have to write).
Imagine, you've social science's exam tomorrow of high school. You're not that much prepared. You want someone to give you a helpful lecture about a particular subject of social science. What you'll do? — Go to YouTube.
Great, our thinking is similar.
Now, what? You'll search like "Lecture about 'blah-blah-blah'". You'll get some excellent lectures.
Now you'll get many lectures. You'll like some and some, you'll dislike. Why?
Probably, the ones you've disliked doesn't have the "power" to make you understand, and you're also getting bored by listening to those lectures. The most fundamental reason is — the lecturer was explaining all the things in a breath.
[quote]Do "explain" not "write".[/quote]
When you write a paragraph, it is seen as "things said in one breath". So, consider not to write paragraphs more than three lines. If it's being lengthy, re-read the para you were writing, and make some corrections to make it small.
#6: Your Frequency Of Publishing Posts — Damn Hign Or Damn Low!
Let's consider case #1:
11/02/16: I've written a fabulous post, just publishing...
12/02/16: I've written a fabulous post, just publishing...
13/02/16: I've written a fabulous post, just publishing...
publishing...
publishing...
publishing...
Now, consider case #2:
11/02/16: I've written a fabulous post, just publishing...
31/03/16: I've written a fabulous post, just publishing...
16/04/16: I've written a fabulous post, just publishing...
publishing...
publishing...
publishing...
So, when we see both the cases, we see that the frequency of publishing posts either is too high or is damn low.
You probably be knowing that that could also be one of the reasons why your people are not your anymore! (I mean, your subscribers or loyal readers)
Imagine, you've subscribed to a YouTube channel. The owner uploads one video per day. Believe me, in initial days, you'll love this thing, but slowly, you'll lose "that" enthusiasm to see his/her video.
Now, in another case, you've subscribed to a YouTube channel. The owner uploads one video every two months. You'll unsubscribe him. What's the benefit of increasing your subscribed channels' list?
That's what I'm saying. Be sure to maintain the frequency in updating your posts. If it's too low, consider creating an email list and be sure to email them once a month to let them remember that you also exist in the world.
Enough Learnings For Today!
I hope you've got some ideas to increase your readers' "ship" as they're the main thing when you talk about a blog to be "successful". And yes, if you've got some more ideas or reasons why "people are not reading a blog's posts", then be 100% sure to drop it into the comments (you can also comment to say just a "hi").
By the way, today have you seen changes in my writing pattern? Liked or disliked?