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Best of B2B Marketing Zone September 7, 2016 B2B MARKETING INSIDER | WEDNESDAY, SEPTEMBER 7, 2016 28 Experts Reveal The Top Content Marketing Trends For 2017 Content marketing is still one of the hottest topics on the minds of marketers. And And one...

Good morning everyone. I’m very pleased to be here in the flesh today. Last year my appearance was by video alone, but for a conference on counterfeiting it only seems right that this year you should see the original, rather than a reproduction. According...

The challenge of gaining new customers without losing any of your loyal customers is one of the most difficult things to achieve. According to Forbes, your company’s profitability can increase up to 75% with only a five percent increase in customer retention...

The next time you ride the bus or step into a coffee shop, look around and count how many people are reading a newspaper. Perhaps a handful? Now look around for cell phones and you’ll see it’s no secret that people are glued to their smartphone screens...

Clarabridge is the world’s most comprehensive customer intelligence platform, powering customer experience management (CEM) programs for the world’s largest brands. Clarabridge allows companies to listen to consumers, wherever they are, including social...