2015-02-20

Few days back, we had written about Social Media Week that kicks off on 23rd February in Bengaluru. Today, we have received some more details about the event & that creates a “Compelling” reason to attend SMW,2015.

Bangalore goes social again with the fourth edition of Social Media Week [SMW] in India with the theme being Upwardly Mobile: The Rise of The Connected Class. For more details, please refer this earlier article.



Monday [23rd February] & Friday [27th February] will see the event being hosted at The Leela Palace while the mid-week sessions will be held at venues including News Cafe, Big Pitcher, Total Yoga Oneness Centre, Loft 38, Take 5, and WeSchool Bengaluru.

SMW’15 February edition is scheduled simultaneously across the world in seven cities– Bangalore, Copenhagen, Hamburg, Jakarta, Lagos, Milan & New York.

SMW,15 Highlights

Some of the highlight topics & sessions that will be covered at SMW, Bengaluru are as follows:

Panel discussion on Brand Reputation & Crisis

Weathering Twitter Storm

Internet Of Things [IOT] in India

Big data & Big Brands

Insightful workshops on Social Media for Travel Marketing

Cracking Social Media content strategy

Masterclass on Viral Campaigns

Integrated social media marketing

Inspirational talk on Growth Hacking for Startups

Brand Identity in Digital

Career in Social Media & many more

SMW, Bengaluru highlight speakers include

Mahesh Murthy, Founder Pinstorm

Suhel Seth, CEO Counselage

B. Dayananda, I.P.S, Additional Commissioner of Police

P. Krishna Kumar, Executive Director & General Manager Dell India

Harish Bijoor, Brand-Expert

Sandeep Aurora,Director – Marketing & Market Development

Prem Panicker, Sr. Journalist

Vasantha Kumar, Director Of Marketing & Communications

Alliances & Partnerships

Social Media Week [SMW] has partnered with the Bengaluru City Traffic Police [BCTP] & kick-started an online campaign titled #ImTheChange encouraging citizens to click pictures, shoot videos & share their pledges towards road safety on SMW page. The campaign has already received 3000+ pledges and has created social buzz reaching to more than 1M Bangaloreans.

Speaking about the event, Rohit Varma, Founder R SQUARE Consulting & Director, SMW Bengaluru said

Social Media Week is a platform to share ideas, gain insights & collaborate to innovate. Involvement of the whole industry has made this property unique and that has been the success factor. We have more than 70+ sessions, 150+ speakers sharing their knowledge across 5 hubs. We are very excited to witness the social festival going live in the coming week

SMW Sponsors

Dell, a pioneer in integrating social media into the fabric of its business and engagement with customers, is the title sponsor for SMW Bangalore 2015. Additional partners include Intel [City Support], Wrangler [Style Sponsor], IBM [Event sponsor], Genesis Burson-Marsteller [Integrated Communications], Contract Advertising [Event Partner], BlogAdda [Blogging partner], YourStory [Knowledge], 10,000 Startups by Nasscom, Social Samosa [Partner in Thought], Let’s Venture [Event Partner], Yellow Seed Content Solution [Content Partner], Web Marketing Academy [Event Partner], Culture Machine [Event Partner], Lonely Planet [Event Partner], Digital Vidya [Event Partner] & Uber [Logistics] among others.

Complete Schedule, Registration details

Registration Page

Registrations for SMW Bangalore has started and to register for the event, please visit http://socialmediaweek.org/bangalore/choose-pass/

Schedule Page

For complete schedule of the event, please visit http://socialmediaweek.org/bangalore/schedule/ & to download the schedule, please visit http://socialmediaweek.org/bangalore/download-schedule

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