We are so pleased to announce that participation in the CMA STAR Awards has doubled for the second year in a row! As a result, we have extended the award entry deadline to this Friday, October 4th to accommodate increased interest in our awards program. So, for those of you who still have outstanding examples of construction marketing that you want to submit – you have one more week to do it!
The annual Construction Marketing STAR™ awards recognize and honor marketing excellence of construction industry professionals across a broad range of functional marketing disciplines. STAR and SUPERSTAR recognition will be awarded for sixteen categories and 78 sub-categories, along with a BEST in SHOW. The new Construction Marketer of the Year™ Awards recognize companies, brands or individuals for marketing excellence with regional and national winners. Judging criteria includes both execution and results. How would you like to be a 2013 Construction Marketer of the year?
One of the most prestigious categories of the program is the CONSTRUCTION MARKETER OF THE YEAR, awarded to the top entries in each region.
Last year’s Construction Marketers of they year included: McGraw-Hill Construction, Hilti, and Bosch.
McGraw-Hill Construction won a total of 24 STAR Awards and took home the title of Construction Marketer of the Year for the Eastern region. Their work for Sweets granted them 9 of those awards. Awards were won in Print Trade Publication, Print Ad Campaign, Integrated Campaign, Website Design, Internet Marketing Animation (SUPERSTAR & STAR), Online Banners, and Video Animation (SUPERSTAR & STAR).
Hilti won a total of 12 STAR Awards and Construction Marketer of the Year for the Western region. Notably, Hilti won a SUPERSTAR Award for Public Service for their Ten for Joplin campaign. Some other awards include: Integrated campaign (SUPERSTAR), Catalog (STAR), Flyers (STAR), Dimensional Mail (SUPERSTAR), and more.
Bosch won a total of 4 STAR Awards and won Construction Marketer of the Year for the Midwest region. Below is an example of their award-winning entry for Advertising – Print Trade Publication (STAR). Some other awards include: Catalog (SUPERSTAR), Product Package Design (SUPERSTAR), and POP Materials (SUPERSTAR).
To see a full list of 2012 winners, click here, or view 2011 CMA STAR Award winners.
Stop procrastinating! Submit your great construction marketing entries by THIS FRIDAY, October 4th and be recognized alongside some great companies! More information and entry forms available here.