Breakthrough (www.breakthrough.tv) is a global human rights organization working to drive the culture change we need to make violence against women and girls unacceptable. Our mission is to prevent violence against women by transforming the norms and cultures that enable it. We carry out this mission by building a critical mass of change agents worldwide—the Breakthrough Generation—whose bold collective action will deliver irreversible impact on the issue of our time. Working out of centers in India and the U.S., we create innovative, relevant multimedia campaigns, tools, and programs that reach individuals and institutions where they are, inspiring and equipping them to build a world in which all people live with dignity, equality, and justice. We reach and build constituents through campaigning, digital engagement, community engagement, community mobilization, leadership development, and partnerships. With programs challenging campus sexual violence, early marriage, gender-biased sex selection, sexual harassment, domestic violence, gender-based violence in pop culture, and more, our work enables a critical mass of changemakers to stand for human rights in their own spheres and beyond.
In the U.S., we focus on campus sexual assault, public sexual harassment, and violence/discrimination against women in pop culture.
THE POSITION
We are seeking a Communications Manager, based in our New York City office, who will work with our communications and program teams to implement Breakthrough’s program plan, strategy, and vision. She or he will support this work in the U.S. as well as be part of the global communications team.
PRINCIPAL DUTIES AND RESPONSIBILITIES
Digital/Social media
Manage development and maintenance of http://www.us.breakthrough.tv, along with Breakthrough’s other web properties
Manage website analytics and content strategy
Manage editorial calendar for email outreach, social media campaigns, and web content
Manage implementation of email outreach and grow email list and open rates
Develop and implement social media strategy, including daily analytics, on Tumblr, Twitter, Facebook, Pinterest, Flickr, along with new or additional platforms as needed
Develop and implement new online strategies and platforms, consistent with Breakthrough goals and industry best practices
Manage Google AdWords grant
Create and implement ad campaigns on Twitter and Facebook
Communications
Provide general communications support, including workflow and project management, press and public relations
Manage content and publishing of Breakthrough-generated collateral and print publications, including the annual report
Maintain internal communications wiki and brand wiki
Track Breakthrough mentions and issues in the press
Liaise with and support communications activities for the office of the president
Help develop, track, and meet communications (and social media) benchmarks
Graphics and design
Design and produce graphics for the organization
Create graphic memes for email outreach, Facebook, campaigns
Design and create postcards or other assets for projects or programs
Develop and manage publication templates.
Manage designers and consultants
Staffing
Support staff in use of new media tools
Manage communications and/or program interns as needed
Liase and collaborate with India staff as needed
KEY COMPETENCIES / SKILLS NEEDED FOR POSITION
Creative, strategic, quick-thinking
Sustained project strategy and management
3-5 years experience in digital media, social media, design, video
Proficient in: iWork Suite, HTML, CSS, CMS, Adobe Creative Suite, Microsoft Office, Google Apps, SEO
Strong written and verbal communication skills
Experience managing relational databases/CRM
Experience using media, arts, tech, gaming, and/or pop culture to increase public interest in a social issue
Self-starter who works well both collaboratively as part of a team and independently
Hyper-organized, detail oriented, driven by deadlines and deliverables
Sense of humor, energy for challenges, passion for innovation within the field of social change
Strong interpersonal skills
This is a full-time position. Our comprehensive employee benefits package includes health and dental insurance, 4 weeks vacation, and access to participation in a 403(b) retirement plan.
Breakthrough is an equal opportunity employer committed to complying with all federal, state, and local equal employment opportunity laws. Breakthrough prohibits discrimination against any employee and considers applicants for all positions without regard to race, color, creed, national origin, sex, age, disability, sexual orientation, gender identity or expression, marital status, family status, military status, height and weight, religion, genetic predisposition or carrier status, arrest record, or any other legally protected status.
For further details about Breakthrough’s mission and vision, please visit www.breakthrough.tv
Application Instructions
All applications must include:
Resume
Thoughtful cover letter (including how you became aware of this opportunity, e.g., job portal, referral, etc.)
Salary history
A sample writing sample up to 4 pages (attached in PDF format)
E-mail applications to: usjobs@breakthrough.tv
Subject line: Communications Associate/YOUR NAME
Applications accepted until position is filled
Due to a high volume of responses, only qualified candidates will be contacted. No telephone calls, please.
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