Mazda3 Axela
* See the Top 327 models by clicking on the title! Thanks Carnewschina for the pricing info *
As is the tradition on BSCB, after going through detailed sales figures for May, I spend a bit more time acknowledging the all-new entrants in the models ranking, to ensure you are across the latest news in the biggest car market in the world. This month like in April 4 new models make their appearance in the Chinese ranking. Keep in mind all models detailed here are locally produced as import data is not communicated.
The most successful new entrant in May is the new generation Mazda3 Axela, differentiated from the other 2 generations of Mazda3 by its Japanese name. Priced between 114.900 and 159.900 yuan (US$18.500-25.800), it lands at a very satisfying #129 with 3,343 sales. This is already better than the Mazda3 Xingcheng (2nd generation) over the Full Year 2013 (#153) and the Mazda3 (first generation) at #203, so a great opportunity for Mazda to step up its overall sales in China with this new model… It will compete with the Ford Focus (#3), VW Golf (#20) and Honda Civic which it already nearly toppled (#126) so the sky is the limit for the 3 Axela which could push Mazda to new heights. A monthly Top 50 ranking before 2014 comes to an end would be a great achievement.
Beijing Auto Senova D50
Just below at #132 with 3,238 sales is the Beijing Auto Senova (or Shenbao) D50, which is now separated sales-wise from the Senova D-Series (renamed D70) and therefore appears in the ranking for the first time even though it launched in April. Year-to-date sales add up to 4,918 in two months for a #204 ranking. The D50 is priced between 74.800 and 119.800 yuan (US$12.000-19.300) and is positioned below the D60 which was unveiled at this year’s Beijing Auto Show and will launch in August. It is based on the new M-trix platform, itself based on the Saab 9-3 platform which BAIC bought from GM in 2009.
With its May score the Senova D50 already beats the D70′s all-time record of 3,194 and #151 reached last December, so it is assured to bring the Senova sub-brand to new levels this year. The D50 has an air of ChanAn Eado which is a good thing, the latter currently being the best-selling Chinese sedan in the country. Breaking into the Top 100 would be a great start, but expect some cannibalisation once the D60 hits dealerships over the last Quarter of the year.
Mazda6 Atenza
A second very important Mazda makes its entrance in China this month: the new generation Mazda6, named Mazda6 Atenza at #169 with 1,731 sales. It is priced between 179.800 and 238.900 yuan (US$29.000-38.500) and competes with the Toyota Camry (#22 so far in 2014), Ford Mondeo (#51) and Honda Accord (#91). Similarly to the new gen Mazda3, its Japanese naming differentiates it from the first (Mazda6) and second generations (Mazda6 Ruiwing) still in production here. The first gen is surprisingly the most popular by far but is logically down 28% this month to #98 with 4,946 sales, ranking #72 year-to-date after being #56 in 2013. The 2nd gen is #243 in May and #199 in 2014.
The level at which the 6 Atenza launched means it could replace the 1st gen, not the 2nd, in the sales charts. Breaking into the monthly Top 100 and passing the Honda Accord would be a very noticeable step especially given the Accord is also new now. Mazda can genuinely aim at a Top 50 annual ranking in 2015 for the 6 Atenza, which would place it at the same level as the Ford Mondeo. Teasing the Camry seems far-fetched, but possible on a one-off basis.
Maxus G10
Finally the last new-entrant in May is the Maxus G10 which I described during my visit to the Beijing Auto Show earlier this year. Launched last March, it only appears in the ranking now at #303 with 36 units which may be due to the CAAM hesitating on its classification as a Passenger Car or Commercial Vehicle (as it did for the Wuling Hongguang). From May onwards it is considered an MPV but it may have sold more units as an LCV prior to this. Ah the tricks of Chinese data… The Maxus brand was bought in 2010 from the British LDV Group by the Shanghai Automotive Industry Corporation (SAIC) which launched a first model, the V80, in September 2011.
The G10 is actually a pretty impressive-looking vehicle which picked my curiosity at the Auto Show. It is priced from 129.800 to 219.800 yuan (US$20.900-35.400) and has its sights firmly aimed at the Buick GL8, #58 so far in 2014 with 37,595 sales. Although we have seen that the budget-end of the MPV segment is the one currently booming in China, this is the first true attempt from a Chinese brand to compete in the luxury MPV segment. According to Carnewschina, these vehicles are used by many businesses as mobile offices, and by taxi companies for VIP transport. I did indeed spot an astounding amount of Buick GL8 in Beijing.
This concludes our focus on all-new models in China for May – stay tuned for the June update in one month!
Previous post: China May 2014: VW Santana breaks record in market up 8%
Previous month: China April 2014: Focus on the all-new models
One year ago: China May 2013: Focus on the all-new models
Full May 2014 Top 327 All-local models Ranking Table below.
China May 2014 – local models:
Note: This ranking excludes imports
Pos
Model
May-14
/13
Apr
2014
Pos
FY13
1
Wuling Hongguang
50,333
85%
1
320,451
1
1
2
VW Lavida
37,557
23%
2
230,722
2
2
3
Ford Focus
33,341
22%
3
167,850
3
3
4
VW Santana
28,440
276%
6
134,934
4
20
5
VW Sagitar
27,243
13%
5
129,253
5
6
6
VW Jetta
27,062
61%
8
128,053
6
7
7
Buick Excelle
25,520
3%
10
124,473
7
4
8
Haval H6
24,404
56%
7
118,666
10
12
9
Nissan Sylphy
23,531
21%
4
121,079
8
8
10
VW Bora
21,778
5%
11
103,295
15
10
11
VW Passat
21,636
11%
9
120,947
9
11
12
Chevrolet Cruze
20,669
13%
14
105,637
13
9
13
VW Tiguan
19,778
30%
13
107,310
12
15
14
Hyundai Elantra Langdong
19,692
25%
17
93,943
16
13
15
Chevrolet Sail
19,409
-11%
12
104,358
14
5
16
Hyundai Verna
19,358
26%
19
93,790
17
17
17
Buick Excelle XT/GT
19,209
17%
18
110,913
11
14
18
VW Magotan
18,164
12%
15
93,068
18
19
19
Honda Crider
16,242
new
25
66,466
24
58
20
Audi A6L
15,637
33%
21
71,421
21
25
21
Toyota Camry
15,229
9%
23
68,412
22
21
22
Kia K3
15,029
25%
22
67,358
23
29
23
VW Golf
14,883
79%
16
76,330
20
48
24
Honda CR-V
14,396
-1%
20
78,826
19
16
25
Toyota RAV4
13,522
92%
41
53,461
36
40
26
ChangAn Eado
12,991
81%
26
61,573
29
60
27
Kia K2
12,687
-4%
31
65,276
27
28
28
Hyundai Elantra Yuedong
12,453
-13%
28
66,450
25
22
29
Hyundai ix35
12,048
0%
32
61,158
30
23
30
BMW 5-Series L
11,826
8%
29
58,362
32
35
31
BYD F3
11,590
91%
39
35,045
61
64
32
Skoda Octavia
11,526
-3%
54
44,290
50
38
33
Ford Kuga
11,393
44%
35
55,324
33
53
34
Hyundai Mistra
11,104
new
36
52,200
37
191
35
Nissan X-Trail
11,058
740%
46
25,919
95
194
36
Audi A4L
10,954
9%
37
50,588
38
36
37
Citroen C-Elysée
10,881
69%
33
50,117
39
71
38
Nissan Teana
10,785
2%
34
47,185
41
44
39
Dongfeng Future
10,706
24%
30
60,385
31
43
40
Nissan Tiida
10,633
7%
38
46,074
44
30
41
Toyota Vios
10,402
1928%
24
55,066
34
160
42
Roewe 350
9,695
16%
50
46,387
42
41
43
Chana Honor
9,548
65%
49
65,439
26
59
44
Audi Q5
9,483
-1%
43
45,890
45
47
45
Emgrand EC7
9,481
-36%
27
54,068
35
18
46
Buick Regal
9,307
47%
52
41,791
52
63
47
Chevrolet Malibu
9,131
14%
48
49,029
40
51
48
Ford Mondeo
9,091
new
45
43,351
51
134
49
ChangAn CS35
8,977
57%
44
45,255
46
68
50
VW Polo
8,742
-31%
168
62,627
28
24
51
Audi Q3
8,494
129%
90
33,320
67
128
52
Peugeot 308
8,434
4%
61
35,962
60
65
53
Dongfeng Joyear
8,366
109%
51
41,433
53
74
54
Kia Sportage R
8,061
6%
55
39,470
55
62
55
Venucia R50/D50
8,038
1%
42
46,250
43
45
56
Nissan Qashqai
7,988
-26%
47
45,011
48
33
57
BMW 3-Series L
7,976
20%
58
38,502
57
86
58
Toyota Highlander
7,939
24%
53
38,831
56
55
59
Beijing Auto E-Series
7,803
123%
70
33,748
66
85
60
Toyota Corolla EX
7,739
-44%
59
34,462
63
26
61
Chery Tiggo 5
7,650
new
56
32,856
69
249
62
BYD S6
7,493
47%
63
44,475
49
57
63
Citroen C-Quatre
7,431
-11%
57
40,148
54
49
64
Ford Ecosport
7,404
19%
62
32,202
75
87
65
Honda Accord
7,216
-20%
86
27,807
91
39
66
Chery Tiggo
7,103
-5%
111
21,813
114
66
67
Buick GL8
7,098
20%
74
37,595
58
73
68
Baojun 630
6,908
25%
125
20,788
118
76
69
GAC Trumpchi GS5
6,685
20%
71
31,446
78
77
70
Beijing Weiwang M20
6,611
new
81
28,898
85
200
71
Buick Encore
6,500
99%
78
32,821
70
84
72
Geely King Kong
6,340
86%
88
27,386
92
114
73
Peugeot 301
6,260
new
64
31,432
79
253
74
Toyota Yaris L
6,186
new
65
32,774
71
280
75
Skoda Rapid
6,173
537%
68
34,113
65
133
76
Great Wall M4
6,157
-33%
60
45,119
47
31
77
ChangAn Yuexiang V3
6,042
-10%
73
34,173
64
67
78
Hyundai Santa Fe
6,027
20%
77
32,372
74
69
79
Honda Jade
5,834
new
69
24,951
98
161
80
Mitsubishi ASX
5,715
160%
113
19,267
123
132
81
Nissan Sunny
5,510
-40%
76
25,418
96
42
82
Suzuki Beidouxing
5,498
24%
102
28,122
87
72
83
Peugeot 3008
5,497
14%
87
28,081
88
99
84
Chery E3
5,466
new
84
34,634
62
157
85
Kia Forte Furuidi
5,449
100%
85
30,961
80
123
86
Geely GX7
5,420
82%
66
23,260
107
97
87
FAW Besturn B50
5,379
18%
82
28,971
84
82
88
Chevrolet Trax
5,293
new
169
7,139
186
-
89
JAC Refine
5,288
21%
89
26,797
94
94
90
Citroen C4L
5,275
31%
92
29,028
83
90
91
FAW Besturn X80
5,265
97%
75
32,122
76
116
92
Haval H5
5,164
-18%
95
23,833
103
83
93
Peugeot 408
5,097
18%
101
24,369
100
93
94
ChangAn CX20
5,013
146%
114
23,168
108
146
95
Lifan X60
5,007
-6%
94
22,307
110
91
96
Dongfeng Fengguang
4,980
1517%
158
27,903
89
151
97
Suzuki Alto
4,980
16%
96
24,463
99
89
98
Mazda6
4,946
-28%
72
32,591
72
56
99
Buick LaCrosse
4,921
-16%
91
31,763
77
61
100
Nissan Livina
4,816
-28%
80
27,076
93
75
101
Ford Fiesta
4,811
18%
99
25,335
97
105
102
Zotye T600
4,792
new
123
14,576
142
317
103
BYD F3 Surui
4,742
-47%
134
33,182
68
34
104
Haima M3
4,646
44%
135
30,028
81
112
105
Honda City
4,606
-55%
121
21,249
116
54
106
VW CC
4,540
86%
115
19,903
122
117
107
Peugeot 2008
4,510
new
174
6,174
195
-
108
Kia K5
4,475
-1%
107
23,680
106
92
109
BYD F0
4,420
-14%
106
18,166
126
96
110
Geely Panda
4,414
0%
133
11,871
154
138
111
Haima Family
4,315
76%
118
14,595
141
147
112
Mazda CX-5
4,279
new
105
23,923
102
175
113
Hyundai Sonata
4,138
-59%
104
29,646
82
46
114
Suzuki Swift
4,134
44%
122
14,958
139
155
115
Dongfeng Fengshan H30/S30
4,122
15%
110
22,205
111
103
116
Fiat Viaggio
4,116
35%
145
20,255
121
106
117
ChangAn Yuexiang V5
3,973
10%
117
20,521
119
100
118
BMW X1
3,963
65%
108
18,688
124
174
119
Zotye Z300
3,947
-9%
103
23,038
109
88
120
ChangAn Benben Mini
3,940
3%
112
23,951
101
102
121
Brilliance H330
3,906
new
109
21,957
112
165
122
Toyota Reiz
3,900
10%
127
15,881
134
79
123
Mercedes GLK
3,852
22%
120
16,945
129
120
124
Hyundai Elantra
3,811
-9%
97
17,046
128
139
125
Suzuki S-Cross
3,733
new
116
20,934
117
285
126
Honda Civic
3,699
-40%
93
23,795
104
80
127
FAW Xiali N3/N5/N7
3,651
-45%
100
27,835
90
50
128
Kia Sportage
3,591
-1%
124
18,595
125
113
129
Mazda3 Axela
3,343
new
-
3,343
232
-
130
Chevrolet Captiva
3,337
4%
126
16,510
131
126
131
ChangAn Ouliwei
3,318
-30%
151
21,667
115
176
132
Beijing Senova D50
3,238
new
n/a
4,918
204
-
133
Gonow Xinglang MPV
3,200
new
142
11,680
156
248
134
Landwind X5/X6/X8/X9
3,198
51%
130
16,424
132
178
135
Haima S5
3,193
new
139
6,179
194
-
136
MG 3
3,190
-23%
129
14,732
140
110
137
Soueast V3 Lingyue
3,152
-14%
128
13,332
147
98
138
Great Wall Voleex C30
3,116
-69%
98
32,469
73
32
139
Lianhua L3
3,087
1%
119
15,077
137
111
140
BYD L3
3,044
-62%
83
23,765
105
52
141
Lifan 620
2,961
-3%
155
8,658
173
122
142
Mercedes E-Klasse L
2,930
37%
147
17,412
127
130
143
Citroen C5
2,920
-12%
149
14,239
144
121
144
JAC Heyue
2,919
51%
177
12,590
152
127
145
VW Touran
2,858
-26%
176
14,970
138
137
146
Chery QQ
2,816
-72%
79
28,388
86
37
147
Peugeot 508
2,780
30%
144
11,572
157
164
148
Chery Fulwin 2
2,729
-55%
156
15,602
136
70
149
Skoda Superb
2,613
-4%
136
11,814
155
129
150
Mercedes C-Klasse
2,544
-25%
132
16,588
130
124
151
Cadillac XTS
2,542
69%
143
12,086
153
181
152
Suzuki Liana
2,428
369%
162
9,583
169
225
153
JMC Yusheng
2,423
657%
161
12,786
150
196
154
Honda Crosstour
2,404
-38%
166
9,854
166
108
155
Honda Fit
2,384
-38%
189
9,198
170
118
156
Audi A3
2,354
new
300
2,373
252
-
157
Lianhua L5
2,291
-15%
137
11,092
160
148
158
Hyundai Tucson
2,229
-53%
154
15,756
135
95
159
Dongfeng Shuai
2,113
-43%
131
14,309
143
152
160
Chevrolet Aveo
2,101
-29%
164
8,891
172
135
161
Geely Vision
2,044
-27%
152
9,721
168
136
162
JAC Refine S5
2,040
-35%
172
15,961
133
154
163
Dongfeng Fengshan A60
1,924
33%
163
11,165
159
159
164
Chery Arrizo 7
1,844
new
173
13,288
148
199
165
Zotye Z100
1,806
new
159
9,787
167
259
166
Toyota Crown
1,790
12%
179
6,070
196
173
167
ChangAn CS75
1,758
new
253
2,127
255
-
168
FAW Besturn B70
1,744
132%
184
3,222
236
232
169
Mazda6 Atenza
1,731
new
-
1,731
266
-
170
Skoda Yeti
1,727
new
186
8,107
179
262
171
Fiat Ottimo
1,726
new
196
6,679
189
-
172
DS 5LS
1,713
new
188
3,149
239
-
173
Nissan NV200
1,682
-1%
167
8,391
174
188
174
GAC Trumpchi GA3
1,590
new
180
8,388
175
205
175
Haima S7 Knight
1,576
-55%
153
13,285
149
115
176
Brilliance V5
1,567
-60%
148
12,632
151
107
177
Yema F12
1,556
260%
204
4,898
205
246
178
Skoda Rapid Spaceback
1,553
new
175
3,667
228
-
179
Baojun Yuechi (Spark)
1,521
-52%
140
13,345
146
150
180
Suzuki SX4
1,513
-56%
185
9,145
171
145
181
Geely (Shanghai Englon) SC7
1,474
-64%
150
13,419
145
109
182
Ciimo Si Ming
1,460
-11%
187
7,157
185
203
183
Soueast V5 Lingzhi
1,445
-21%
197
8,318
177
140
184
Toyota E’Z Yizhi
1,426
-19%
181
7,271
183
190
185
Skoda Fabia
1,418
-50%
170
10,534
163
142
186
Changfeng Kingbox DUV
1,387
-30%
178
7,430
181
172
187
Zhongxing C3 Urban Ark
1,329
new
282
2,697
244
-
188
Great Wall Voleex C50
1,326
-78%
138
20,264
120
78
189
Chery A1
1,320
333%
277
5,360
202
215
190
Kia Cerato
1,308
-46%
182
8,200
178
169
191
Ford Mondeo Classic
1,304
-76%
195
6,331
191
141
192
Roewe 550
1,297
-25%
201
5,930
200
170
193
FAW Daihatsu Xenia S80/M80
1,293
-42%
171
11,066
161
119
194
Lifan 720
1,269
158%
157
10,802
162
227
195
VW Santana Vista
1,247
-81%
67
21,935
113
81
196
JAC Heyue RS
1,221
-47%
194
10,034
164
149
197
Geely Freedom Ship
1,212
-50%
165
8,356
176
125
198
MG 6
1,122
-19%
199
6,058
198
182
199
Hawtai (Baolige) B35
1,113
41%
209
4,025
223
220
200
Toyota Prado
1,072
-3%
183
6,255
192
184
201
MG 5
1,050
21%
206
4,372
213
226
202
Hawtai Santa Fe
1,021
-37%
192
4,443
211
192
203
Luxgen 5 Sedan
1,014
new
208
4,609
207
223
204
Jiangnan Alto
1,010
-31%
198
6,809
187
168
205
BYD Qin
1,008
new
n/a
4,302
217
337
206
Beijing B40
995
new
234
3,295
234
-
207
DS 5
989
new
220
4,300
218
291
208
Chevrolet Epica
970
-47%
191
6,693
188
185
209
Luxgen 7 SUV
963
-4%
222
4,966
203
180
210
Chery Cowin 3
960
4264%
146
6,063
197
268
211
Peugeot 207
937
-52%
141
11,508
158
143
212
Suzuki Lingyang
902
-54%
211
6,334
190
171
213
Kia Soul
897
-4%
212
4,336
215
218
214
Jinbei Granse
875
-38%
213
4,364
214
183
215
GAC Trumpchi GA5
848
81%
267
1,903
260
235
216
ChangAn Raeton
830
-22%
225
3,635
230
238
217
Honda Elysion
828
-22%
231
4,042
222
211
218
BAW (Beijing) Jeep
800
17%
214
1,891
261
251
219
Roewe W5
780
-20%
200
5,849
201
213
220
Mercedes Vito
767
91%
215
2,743
243
247
221
Lifan 530
763
76200%
210
4,560
208
255
222
Luxgen 6 SUV
751
new
-
751
287
-
223
Chery Cowin 2
748
-63%
207
4,308
216
187
224
Gonow Saboo G3/Aoosed G5
735
245%
218
3,385
231
270
225
Mitsubishi Lancer EX
729
-27%
n/a
3,080
241
209
226
Foton MP-X
705
25%
216
3,259
235
241
227
BYD M6
675
4%
228
2,577
248
243
228
Chery E5
654
-79%
224
7,389
182
104
229
FAW Weizhi V5
650
-79%
190
4,877
206
167
230
Huanghai Aurora
646
-34%
221
4,478
210
208
231
Qoros 3
641
new
227
2,031
258
-
232
Nissan March
631
871%
226
3,298
233
275
233
Lifan 630
601
new
242
3,197
237
272
234
Kia Rio
599
6%
264
1,833
263
260
235
Karry Youya
598
30%
238
2,766
242
240
236
Lifan 330
584
new
205
3,957
224
263
237
Jonway A380
561
-33%
235
2,535
249
231
238
Peugeot 307
560
-70%
233
3,179
238
193
239
Mitsubishi Pajero Sport
548
new
265
2,227
254
271
240
JAC Tongyue
547
-70%
230
4,058
221
177
241
Brilliance H220
540
new
203
6,203
193
269
242
Honda Odyssey
534
-75%
254
3,806
227
162
243
Mazda6 Ruiwing
529
-72%
193
6,013
199
186
244
Brilliance H530
525
-58%
217
4,079
220
189
245
JAC Yueyue</