In a day and age where everything is a business, professionals who hold a Master of Business Administration tend to earn careers in almost every industry you can imagine. This is definitely true of traditional business roles in the C-suite that demand managerial or administrative expertise. But it is increasingly true of educators, politicians, non-profit personnel, and even artists and entertainers. Did you know Shaquille O’Neal holds an MBA? What about Arnold Schwarzenegger? Dr. Oz? Former U.S. President George W. Bush? All of these leaders share the terminal business degree in common. In fact, at least two (i.e., O’Neal and Schwarzenegger) were ahead of the popular curve in earning their MBA from a distance.
Although times have changed since these celebrities earned their stripes in business administration, they have arguably done so for the better of the degree. In fact, today’s MBA had grown into the most popular master’s degree—one that is increasingly offered 100% online. And for good reason. The MBA intrinsically offers the best bang for our buck in terms of its flexibility and its proven potential to accelerate job growth, permitting earners to their pick of the greatest number of public, private, for-profit, non-profit, academic, research, and corporate jobs out there—especially those that involve number-crunching, consulting, and marketing—which is why now is as good a time as any to get your Masters in Business Administration with a concentration in Marketing.
All these reasons and many more are why we’ve compiled a list of the 20 best fully online MBAs in Marketing available through 2016 and 2017. We’ve curated this list of schools using a three-dimensional metric that measures 25 of these relatively new degree programs’ affordability, flexibility, and the number of core marketing content areas their courses cover out of the following four: Market Research, Digital Marketing, Product Development, and Marketing Management. By these metrics, only MBA programs in with the lowest tuition per credit hour, greatest number of flexible options for degree completion, and the greatest number of marketing course content areas covered by their curricula have risen to the top.
You can find an illustrated explanation of the methodology we used below. Contact us with questions.
Methodology:
Affordability (1/3): an institution’s cost per credit hour for out-of-state residents provided by degree program or institutional website.
Flexibility (1/3): the number of options—including acceptance of prior college credits, self-paced learning initiatives, accelerated courses, and number of specializations—that allow students to complete a program at a pace of their choosing.
Core Course Content (1/3): whether the program touches on the four core course content areas of a good marketing curriculum: Market Research, Digital Marketing, Product Development, and Marketing Management.
1. London School of Business and Finance (Awarded by International Telematic University)
London School of Business and Finance is a private, for-profit business school based in the United Kingdom with locations in London, Manchester, and Birmingham, as well as international branches in Singapore and Toronto. Since it’s founding in 2003, the London School of Business and Finance has become one of England’s largest private colleges, emphasizing the importance of continuing and online education. As one of the England’s youngest business schools, it faces an uphill battle in meeting some of the UK’s higher educational standards. In spite of these challenges, it preserves in developing partnerships with global universities such as International Telematic University (UniNettuno), the accredited institution which awards many of its business degrees, including the Global MBA. Its partnership with InterActive, a sophisticated e-learning platform specializing in distance learning for corporate training and working business professionals, ensures that the London School of Business and Finance is at the forefront of global leaders who are spearheading innovation in international business.
London School of Business and Finance’s Online Global MBA with a specialization module in Global Marketing Management or Digital Marketing Communications can be completed in as little as 1.5 years at the enrollee’s own pace. The programs are designed to prepare students to respond to the needs of the modern international marketplace with a balanced, practical-academic approach that emphasizes the importance of examining the marketing trends and strategies of global organizations and e-commerce websites. Careers using these skills can include (but are not limited to) management and promotional jobs at large global corporations, small international non-profit companies, as well as multinational NGOs. In addition to providing such career preparation, LSBF’s Global MBA openly promotes flexibility by admitting students on both academic and non-academic bases that account for work experience, as well as by allowing start dates four times per year and a self-paced completion option. Because of this level of flexibility and its international ties, London School of Business and Finance offers one of the best marketing MBAs on the market.
Cost per Credit Hour: $234
Shortest Time-to-Completion: 1.5 years
2. University of Essex
Established in 1965, University of Essex is a public research university located in Colchester, Essex, England. Supporting an enrollment of greater than 14,000 students, the majority of Essex’s students reside on-site, but a growing number earn credit through the University of Essex Online via partnership with Kaplan Open Learning. Since its founding, the University has emphasized the importance of its partnerships, especially those with surrounding institutions of higher learning, such as University Campus Suffolk, the Colchester Institute, South Essex College, and Writtle College. Essex has performed well according to international college and university rankings, appearing among the top 2% of the Times Higher Education’s World University Rankings for the year 2016, as well as among the top ten schools reporting the highest levels of student satisfaction since 2013.
University of Essex’s online MBA in Marketing can be completed in as little as 24 months at a part-time pace. It is designed to prepare working professionals with high-level work experience for careers as executive directors and senior managers in the modern business environments of finance, corporate strategy, internal auditing, consulting, and marketing and sales. In order to make good on these career outlooks, Essex Online’s MBA program offers four intensive modules or concentrations, including one in Marketing Strategy and Management. Marketing Strategy and Management is structured to help learners discern strategic marketing’s relationship to an organization’s other strategic activities, devise a range of competitive strategies for differing types of organization to adopt, as well as deliver a socially responsible and ethical mission for organizations to operate upon. Along with the affordable price tag and flexible options for completion, this emphasis on strategy and management helps boost Essex Online’s MBA in Marketing to the top of this ranking because it ensures the degree’s relevance to managing a marketing strategy for all types of organization.
Cost per Credit Hour: $330
Shortest Time-to-Completion: 2 years
3. Benedictine University
Founded in 1887 and originally named Procopius College by the Benedictine monks of St. Procopius Abbey, now Benedictine University is a private Roman Catholic University is Lisle, a suburb of Chicago, Illinois. The University has retained a close relationship with the Benedictine Order, the namesake of St. Benedict (480-543 A.D.), the spiritual father of western monasticism. The University is located between two national research facilities—Argonne National Laboratory and Femi National Accelerator Laboratory—thus providing highly valuable resources in professional networking and career advancement. Beyond these local networks, the University’s global network provides students and alumni with internship, networking, and other great career opportunities, which spring from its commitment to career-focused, online education.
Benedictine University’s Online MBA with a Graduate Certificate in Internet Marketing can be completed in as little as 1.5 years at either a self-paced or accelerated rate. It is designed to advance the careers of working professionals in the fields of marketing and advertising by providing them connections with other practicing professionals who work in a variety of industries, all while they explore new ways of adapting their craft to serve an ever-changing marketplace. In addition to these fundamentals, Benedictine’s Graduate Certificate in Internet Marketing will help enrollees master vital marketing tools for developing successful e-marketing strategies that are continually updated as new digital media strategies and tools emerge. The program appears near the top of this ranking because it offers one of the most affordable, flexible, and fast-paced MBAs in marketing on the market.
Cost per Credit Hour: $550
Shortest Time-to-Completion: 1.5 years
4. Grand Canyon University (tie)
Established in 1949, Grand Canyon University is a for-profit Christian research university founded in Phoenix, Arizona with locations in Albuquerque, Tempe, and Scottsdale. Before it was bought by Grand Canyon Education, Inc. in 2004, Grand Canyon University originated as a non-profit liberal arts school in Prescott, Arizona, where it was designed to accommodate the population of Arizona Southern Baptists. Remaining true to its Christian roots, GCU announced in August 2016 that it would be opening a seminary. The vast majority of Grand Canyon University’s greater than 75,000 students work fully online, while the remainder work on-site at the Arizona campus where their degree program is housed. Although Grand Canyon University’s online programs are currently unranked among other online programs, it has been recognized among the top five online schools for entrepreneurs by Fortune Small Business.
Grand Canyon University’s MBA with an emphasis in Marketing can be completed in as little as 2 years with transferable credit capable of counting towards one-third of required credit hours, as well as the option of taking accelerated courses. GCU’s MBA is specially designed to hone enrollees’ branding skills to make them competitive with high-level corporate job applicants, as well as capable of establishing themselves as thought leaders at all types of business-oriented and service-based organizations. In addition to such career preparation, GCU’s MBA with an emphasis in Marketing also promises to focus on the bigger-picture impact that marketing can have on organizational growth and the global economy, encouraging students to think about how they can apply the service concepts they’ve learned to solve practical problems with publicity and promotion. The program appears near the top of this ranking because it offers one of the most flexible, comprehensive, and affordable marketing bachelor’s degrees on the market.
Cost per Credit Hour: $560
Shortest Time-to-Completion: 2 years
4. Liberty University (tie)
Established in 1971, Liberty University is a private, non-profit Christian research university located in Lynchburg, Virginia. Affiliated with the Southern Baptist Conservatives of Virginia, Liberty enrolls approximately 120,000 students, over 100,000 of which are undergraduates seeking degrees online as of August 2016. Students who attend at the Lynchburg location will enjoy close proximity to one of the state’s most populous metro areas, while online students will enjoy full access to all of the university’s degree programs, including those that are accelerated and cohort-based. Liberty University’s online programs are increasingly recognized for placing consistently among the best online degrees in the nation, placing 100th for best online bachelor’s programs in 2016.
Liberty University’s MBA with a specialization in Marketing can be completed in as little as 1.5 years with the option to transfer a maximum of 12 credit hours from a similarly accredited institution. The terminal degree program is designed to prepare students to pursue leadership roles in marketing as Market Researchers, Product Managers, Marketing Managers, Brand Managers, Account Executives, and many more administrative careers. To make good on these career promises, Liberty’s MBA in Marketing trains enrollees in the art of management, market research, advertising, promotion, and consumer behavior, all while strengthening already-developed skills in communications and how to research trends relevant to creating marketing strategies at both local and international levels. Because of this level of flexibility and breadth, Liberty University offers one of the best marketing MBAs degrees on the market.
Cost per Credit Hour: $565
Shortest Time-to-Completion: 1.5 years
6. American InterContinental University
Established in 1970, American Intercontinental University is a private for-profit university headquartered in Schaumburg, Illinois. Maintaining satellite campuses in Atlanta (GA), Houston (TX), and Weston (FL), American InterContinental University enrolls approximately 15,000 students, the majority of which are undergraduates seeking degrees at AIU Online, which is considered main campus. Students who attend at any of the university’s brick-and-mortar locations will enjoy close proximity to some of the nation’s most populous metro areas, while online students will enjoy full access to all of the university’s degree programs, including those that are accelerated and cohort-based. American InterContinental University’s online programs are increasingly recognized for placing consistently among the best online degrees in the nation, placing 30th for best online bachelor’s programs in 2016.
American InterContinentnal University MBA with a specialization in Marketing can be completed in as little as 11 months with appropriate transfer credits from accredited institutions. The program is designed to fully immerse students in product, brand, and strategic management, as well as market research methods and international marketing tactics. In addition to this immersion, AIU supports career preparation for working professionals through the concrete application of quantitative reasoning and analysis to solving business and management problems using mathematics, statistics, finance, and economics. In addition to reinforcing effective communication skills and teaching adaptive marketing strategies, this practical approach well-suits graduates of American InterContinental University’s terminal degree program to enter almost any industry they desire as both a master businessperson and modern marketer. Because of this level of specialization, flexibility, and reasonable tuition, American InterContinental University offers one of the best MBAs in marketing degrees on the market.
Cost per Credit Hour: $582
Shortest Time-to-Completion: 11 months
7. Southern New Hampshire University (tie)
Southern New Hampshire University is a private non-profit university located between Manchester and Hookset, New Hampshire. Since it’s founding in 1932, SNHU has emphasized the importance of continuing and adult education, as well as distance education, and education outreach, and it currently enrolls around 64,000 students, the vast majority of which are online. Students at the New Hampshire location will enjoy being on the outskirts of the state’s largest city, while online students will enjoy access to all of the university’s degree programs, including those that are accelerated and cohort-based. Bellevue’s online program has performed consistently well according to multiple online program rankings, appearing as U.S. News’ #1 Most Innovative School in 2016.
Southern New Hampshire University’s MBA in Marketing can be completed in less than 2 years with appropriate transfer credits from accredited institutions and self-paced options. SNHU’s terminal degree program is designed to advance enrollees’ understanding of advertising, branding, communications, and consumer behavior. In addition to this emphasis on enhancing the entrepreneurial ability to impact all areas of an organization’s operations, SNHU provides career preparation in the way of specially training students to work in the industries of marketing management, advertising and promotions, public relations, brand management, product management, and sales management. Because of this level of flexibility, accessibility, and reasonable tuition, Southern New Hampshire University offers one of the best MBAs in marketing on the market.
Cost per Credit Hour: $320
Shortest Time-to-Completion: less than 2 years
7. The University of Saint Mary (tie)
Founded in 1923, the University of Saint Mary is a small, private liberal arts university located in Leavenworth, Kansas. St. Mary was originally established by the Sisters of Charity of Leavenworth as a school for women, but today the university is coeducational. St. Mary remains true to its heritage, retaining its sponsorship by the Sisters of Charity and continuing to house the Mother House of the Sisters of Charity Order. It also incorporates a Catholic vision into its mission: “To educate students of diverse backgrounds to realize their God-given potential and prepare them for value-centered lives and career that contribute to the well-being of our global society.” Counting online students, St. Mary educates around 1,200 students with this global mission in mind.
Saint Mary’s MBA with a Marketing and Advertising concentration can be completed in as little as 1 year at an accelerated pace. The terminal degree program is designed to prepare students, through careful study of traditional and contemporary marketing strategies and advertising campaigns, to enter careers as marketing analysts, marketing managers, marketing directors, or brand managers. In addition to providing such career preparation, Saint Mary’s Marketing and Advertising concentration addresses the complex challenges that marketing managers meet in the twenty-first century, as well as the intricacies of taking an integrated marketing communications approach to using social media platforms and devising advertising campaigns. Because of this level of flexibility, affordable tuition, and depth, the University of Saint Mary offers one of the best marketing bachelor’s degrees on the market.
Cost per Credit Hour: $598
Shortest Time-to-Completion: 1 year
9. Saint Leo University
Saint Leo University is a private, non-profit, Catholic liberal arts school located north of Tampa in Saint Leo, Florida. As the oldest Catholic college in Florida, Saint Leo enrolls approximately 16,300 students, of which majority are undergraduates. Students at the Florida location will enjoy close proximity to one of the state’s largest metropolitan areas, while online students will enjoy access to most of the university’s over 40 degree programs entirely via courseware that can transfer all course materials that students on location would also receive. Saint Leo University is recognized regionally for being among the best institutions in the South and nationally for its growing online degree programs.
Saint Leo University’s MBA in with a Marketing Concentration can be completed in as little as 1 year with appropriate transfer credits and its accelerated option. The terminal degree program is designed to prepare students through careful study of brand management, e-marketing, global marketing, marketing research, marketing innovations, and new product developments, for careers in sales, promotions, brand management, market research, and e-marketing, among many others. In addition to providing such career preparation, Saint Leo University’s Marketing concentration also provides a substantial background in general business practices, including ways of engaging with the new economy and applying widely used technologies to solving management issues. The program also guarantees an internship and is accredited by the International Assembly for Collegiate Business Education (IACBE). Because of this level of global relevance, comprehensive coverage of three-out-of-the-four core course content areas, and a practicable internship guarantee, Saint Leo University offers one of the best MBAs in marketing on the market.
Cost per Credit Hour: $695
Shortest Time-to-Completion: 1 year
10. Columbia Southern University
Columbia Southern University is a private, for-profit university headquartered in Orange Beach, Alabama. Accepting both graduates and undergraduates into its popular online degree programs, Columbia Southern supports an enrollment of approximately 20,000 students, many of which earn their online degrees in partnerships with Waldorf College. Although Columbia Southern University’s online programs are currently unranked among other online programs, it is accredited by the Distance Education Accreditation Commission (DEAC) and has agreements with other institutions, including the Higher Education Transfer Alliance (HETA) and the U.S. Army via GoArmyEd, which enhance access to its education and the marketability of its degrees, especially for veterans.
Columbia Southern University’s MBA – Markting can be completed in as little as 3 years and allows appropriate transfer credits from similarly accredited institutions. The program is designed to prepare students through a focus on practical content, international issues (including culture elements) that influence business, as well as management principles that deal with concepts of social responsibility, integrity, and business ethics as they apply to employee motivation and morale. In providing such breadth and depth of content covered, Columbia Southern’s MBA with a Concentration in Marketing prepares students for management level positions in the field of marketing, as well as to entrepreneurially tackle such big issues as the changing global economy, evolving consumer needs, and the ongoing process of transforming an idea into a business. Because of this level of depth and breadth, along with its quite reasonable tuition, Columbia Southern University offers one of the best MBAs in Marketing on the market.
Cost per Credit Hour: $275
Shortest Time-to-Completion: 3 years
11. Capella University (tie)
Capella University is a private, for-profit university located in Minneapolis, Minnesota. Supporting a majority of its students through online enrollment, most of Capella’s 36,000 students work fully online. Since it’s founding in 1993, the university has emphasized the significance of distance education and lifelong learning. Students at the Minneapolis location will enjoy residing in the state’s largest city, while online students will enjoy access to all of the university’s degree programs, including those that are accelerated and cohort-based. Although Capella University’s online programs are currently unranked among other online programs, it is accredited by five organizations and has graduated numerous noteworthy alumni, including Rafael Castillo, Curtis J. Crawford, and Tammy Duckworth.
Capella University’s MBA with a Marketing Specialization can be completed in as little as 2 years with the maximum transfer amount of 12 credit hours and an accelerated option. It is designed to prepare students to integrate all the business disciplines to excel in a cross-functional business environment, succeed in taking an idea and creating a business, as well as work remote and through mobile access. In addition to passing these skills on to its enrollees, Capella’s Marketing Specialization prepares online learners to enter careers as communications directors, public relations personnel, brand managers, or creative directors at ad agencies, bank or financial firms, large and small corporations, as well as governmental and non-governmental organizations. Because of the program’s depth and breadth of course content covered and these stellar career prospects, Capella offers one of the most flexible and comprehensive marketing MBAs on the market.
Cost per Credit Hour: $780
Shortest Time-to-Completion: 2 years
11. Regis University (tie)
Regis University is a private Roman Catholic, Jesuit university located in Denver, Colorado. One of only 28 member institutions of the Association of Jesuit Colleges and Universities, Regis University enrolls approximately 9,200 students, the vast majority of which are undergraduates. Students who attend the Denver location will enjoy close proximity to the Colorado capital, while online students will enjoy full access to a growing number of the university’s programs. Regis University is recognized for hosting the first online, bilingual, and joint MBA degree program, as well as for placing consistently among the best universities in the west, for which is was ranked 28th by U.S. News in 2016.
Regis’s MBA in Marketing with a marketing specialization can be completed in as little as 1.5 years with appropriate transfer credits from similarly accredited institutions and self-paced options. Regis’ terminal business degree program is designed to help working professionals further address issues of audience attraction, retention, and customer behavior in careers as diverse as Marketing Director, Brand Director, Marketing Research Analyst, PR Director, Internet Marketing Director, and many more such high-level leadership roles. In addition to providing such career preparation, Regis’s MBA in Marketing also promotes a comprehensive curriculum, which covers three-out-of-four course content areas and the added ability to earn certifications within the degree program to even further advance learners’ careers. Because of this level of flexibility and its comprehensive curriculum, Regis University offers one of the best marketing MBAs on the market.
Cost per Credit Hour: $810
Shortest Time-to-Completion: 1.5 years
13. Dallas Baptist University
Established in 1898 as Dallas Baptist College, Dallas Baptist University is a Christian liberal arts university located in Dallas, Texas. Since it’s founding, the university has grown from a small junior college to a large, senior-college, and graduate-level university that has continually emphasized the importance of a Christian education. Affiliated with the Baptist General Convention of Texas, Dallas Baptist University’s online programs are currently unranked among other online programs, but it is accredited by the Southern Association of Colleges and Schools, the State Board of Educator Certification, and the Association of Collegiate Business Schools and Programs.
Dallas Baptist University’s MBA with a Marketing Concentration can be completed in as little as 1.5 years with its accelerated option. DBU’s terminal business degree program is designed to prepare students to both formulate and implement marketing strategies, manage distribution channels, analyze consumer buyer behavior, and take an integrated marketing communications approach to creating outcome-based, measurable marketing systems. In addition to imbuing students with these skills, Dallas Baptist University readies working professionals to expand the scope of their careers in industries from both a domestic and multinational perspective. Because of the degree of flexibility that its accelerated option allows, as well as the breadth of its curriculum, Dallas Baptist University offers one of the best marketing MBAs on the market.
Cost per Credit Hour: $856
Shortest Time-to-Completion: 1.5 years
14. Northcentral University
Established in 1996, Northcentral University is a 100% virtual, for-profit university headquartered in Prescott, Arizona. Classified as a Doctoral Research University under the Carnegie Classification of Institutions of Higher Education, Northcentral enrolls approximately 10,000 students, man of which are graduate enrollees. Northcentral consists of three schools, all of which offer degrees that range from the bachelor’s to the doctorate, and offers additional individual courses that are certified by the CNSS, or Committee on National Security Systems through the NSA. The Federal Emergency Management Agency (FEMA) also includes the university’s PhD in Business Administration and its specialization in Homeland Security in its list of Institutions Offering Emergency Management Courses.
Northcentral University’s Marketing MBA can be completed in as little as 1 year with appropriate transfer credits from accredited institutions and its weekly course enrollment option. Northcentral’s terminal business degree is designed to prepare students to pursue marketing careers at the managerial and director levels of sales and marketing departments, advertising agencies, corporate communications offices, and the realm of public relations and event planning. To make good on these career promises, Northcentral University’s Marketing MBA curriculum emphasizes training professionals in the art of marketing management and research, encouraging students to explore the importance of audience listening and the interpretation of consumer metrics, such as age, gender, cultural background, and buying patterns. It also places heavy emphasis on learning the principles dictated by industry laws, professional ethics, and good customer relations. Because of this driven and comprehensive curriculum, as well as the degree of flexibility permitted by its weekly enrollment option, Northcentral University offers one of the best MBAs in marketing on the market.
Cost per Credit Hour: $901
Shortest Time-to-Completion: 1 year
15. Washington State University
Established in 1890, Washington State University is the second-largest research university located in the state of Washington. Designated as the state’s public land-grant university, the school maintains four campuses across the state’s southeastern corner, including a Global Campus for its online degree program. Its growing Global Campus of over 3,000 students is increasingly touted for pushing the envelope of innovation in online education, another one of the many reasons Washington State University is consistently recognized among the top 150 universities in the United States by U.S. News and World Report for its undergraduate and graduate programs.
Washington State’s online MBA with a concentration in Marketing can be completed in as little as 2 years with appropriate transfer credits from similarly accredited institutions. WSU’s terminal degree program is designed to help students become modern business leaders that are uninhibited by cultural, national, or geographic borders and prepared to take on international issues in commerce. To help learners reach such global career goals, the business school maintains strategic partnerships across four continents, encouraging professionals to consider the world their boardroom. Marketing students benefit from this international approach as they explore global patterns of consumer behavior and uncover some of the guiding principles of international marketing, all while devising their own ethical systems of operation. Because of this level of customizability, comprehensiveness, and reasonable tuition, Washington State University offers one of the best marketing MBAs on the market.
Cost per Credit Hour: $587
Shortest Time-to-Completion: 2 years
16. Colorado Technical University
Colorado Technical Universityis a private, for-profit university located in Colorado Springs, Colorado. The vast majority of CTU’s 25,000 students (92 percent) work fully online. Learners at the Colorado Springs location will likely enjoy residing in one of the state’s larger cities, while online students will enjoy access to all of the university’s degree programs. Colorado Technical University’s online programs have performed consistently well according to multiple online program rankings, appearing among U.S. News’ top one hundred online bachelor’s programs and graduate programs for the year 2016. Since it’s founding in 1965, the university has emphasized the importance of lifelong learning, especially job and vocational training for former military personnel.
Colorado Technical University’s MBA – Marketing can be completed in as little as 2 years with appropriate transfer credits from similarly accredited institutions. CTU’s terminal business degree is designed to prepare students to augment all the essential skills of a modern marketer, including market research, digital marketing, and the construction of global market strategies with the use of critical thinking, cross-cultural understanding, and appropriate business ethics. In addition to these fundamentals, Colorado Technical University’s marketing concentration is structured to address key issues in research methodologies, how to market best in the Digital Age, as well as how to best target segments of international audiences. Because of this level of comprehensiveness and reasonable tuition, Colorado Technical University offers one of the best marketing MBAs on the market.
Cost per Credit Hour: $585
Shortest Time-to-Completion: 2 years
17. Northeastern University
Founded in 1898, Northeastern University is a private research university located in Boston, Massachusetts with a satellite campuses North Carolina, Washington, California and Canada. As one of the state’s largest private universities, Northeastern supports an enrollment of approximately 25,000 students, many of which earn their degrees online through the College of Professional Studies. Northeastern University’s online programs place consistently among the best online programs in the nation, especially it graduate business programs.
Northeastern’s Online MBA with a concentration in Marketing can be completed in as little as 2.5 years with appropriate transfer credits from accredited institutions and accelerated options. Northeastern’s terminal business degree is designed to provide seasoned business professionals with the foundational knowledge to hold their own in the field, as they unlock new opportunities for career growth with the additional options of completing a dual MBA and Master of Science in Finance, a campus-based residency, or an international field study-residency. In addition to such wide-ranging career preparation, which spans all four-out-of-four core content areas, Northeastern University’s marketing concentration provides a degree of unrivaled customization to an already comprehensive curriculum. Because of this level of flexibility, customizability, and comprehensiveness, Northeastern University offers one of the best marketing MBAs on the market.
Cost per Credit Hour: $1,513
Shortest Time-to-Completion: 2.5 years
18. Post University
Post University was first established in 1890 as Post College at Waterbury, Connecticut. In May 1990, it became Teikyo Post University as a result of its affiliation with Teikyo University in Tokyo, Japan from 1990 to 2004. Since that period, Post University has established its independence as a “student-focused, career-drive” institution, as stated in its motto, and has grown to offer over 30 undergraduate and graduate programs through day, evening, and online courses. Post is accredited by the Connecticut Department of Higher Education and the New England Association of Schools and Colleges.
Post University’s Marketing Concentration MBA can be completed in as little as 2 years with appropriate transfer credits from similarly accredited institutions. The program is designed to prepare students for careers as marketing analysts, sales supervisors, business development managers, product researchers, and C-suite executives through teaching them how to develop new offerings, capitalize on new opportunities, and grow of customer bases. In addition to providing such career preparation, Marketing Concentration also promotes the application of seasoned communication skills to write marketing plans, match value propositions to buyers, and manage marketing organizations. Because of these offerings in addition to its reasonable tuition, Post University offers one of the best marketing bachelor’s degrees on the market.
Cost per Credit Hour: $730
Shortest Time-to-Completion: less than 2 years
19. University of Wisconsin—Whitewater
Founded in 1856 and operating for many of its 160 years as a teacher’s college, the University of Wisconsin—Whitewater is a public, non-profit university headquartered in Whitewater, Wisconsin. Accepting both graduates and undergraduates into a growing number of online degree programs, UW—Whitewater supports an enrollment of approximately 12,000 students. UW—Whitewater’s online programs perform well among the best online programs in the nation, especially its online bachelor’s in business and MBA programs.
University of Wisconsin—Whitewater’s MBA with a Marketing Emphasis can be completed in as little as 1.5 years with appropriate transfer credits from accredited institutions. UW-Whitewater’s terminal business degree program is designed to prepare students for careers as project managers, market researchers, public relations managers, and e-marketers through an education in how to think globally, behave ethically, and lead in the realm of innovation for data analytics, finance, international business, and many other verticals. In addition to providing such career preparation, UW-Whitewater’s Marketing Emphasis allows for three specialization courses in Buyer Behavior, International Business, Strategic Marketing for Entrepreneurs, Product Innovation and Pricing, as well as Internet Marketing and many more. Because of this level of flexibility, comprehensive coverage of all four core content areas, and its reasonable tuition, University of Wisconsin—Whitewater offers one of the best marketing MBAs on the market.
Cost per Credit Hour: $637
Shortest Time-to-Completion: 1.5 years
20. University of Phoenix
University of Phoenix is a private, for-profit, and online American university that is headquartered in Phoenix, Arizona and maintains 67 campuses nationwide. Supporting an enrollment of greater than 155,000 students, most of UOPX’s students are enrolled in online programs, which are its specialty. Although the University of Phoenix is currently undergoing a sea change after criticism of its financial operations and recruiting practices, its online programs are expected to benefit from this changeover to a quality-education-first model that is being led by former Deputy Secretary to the U.S. Department of Education, Anthony W. Miller, and set to begin implementation in 2016.
University of Phoenix’s MBA with a Concentration in Marketing can be completed in as little as 2 years with transferable credit. It is designed to advance students’ careers in managing the growing industries of digital marketing, search engine optimization, and consumer behavior research. To make good on these career preparation promises, the University of Phoenix’s Concentration in Marketing provides learners with the courses and skills they need to understand the market for a new product or service while positioning their business in such a light as to maximize its entrepreneurial potential. Some of the program’s general requirements can be cleared through transfer credit. Because of this level of flexibility and its affordable tuition, the University of Phoenix offers one of the best marketing MBAs on the market.
Cost per Credit Hour: $740
Shortest Time-to-Completion: 2 years
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