Bangladesh Development Reports
Prime Bank Limited and JCB International (JCBI), the international operations subsidiary of JCB Co., Ltd., on Wednesday announced that Prime Bank has launched the first JCB card in Bangladesh. Prime Bank will now issue JCB credit and debit card to the Bangladeshi people who can enjoy JCB’s global merchant network with over 26 million acceptance locations. Bangladesh is the 17th country where JCB card is issued.
Prime Bank and JCB have been developing their partnership since entering an acquiring license agreement in April 2013, and are committed to expanding JCB card acceptance in major areas for tourists such as Dhaka, Cox’s Bazar, and Chittagong. The Prime Bank – JCB card is designed to bring beneficial payment life to the people in Bangladesh, offering year-round discount promotions at popular retail stores and restaurants in the region. Such discount promotions also include Japanese restaurants and Japanese related retail stores, reflecting the unique characteristics of the JCB brand.
In the launching ceremony held today, Chairman of Prime Bank, Mr. Azam J Chowdhury said, “Prime Bank is launching JCB cards in Bangladesh as part of its relentless efforts to provide its customers newer and wider range of payment services. I am sure Prime Bank – JCB card will attain significant business success in coming days.” He also said, “I am happy that with the issuance of JCB card in Bangladesh, Prime Bank is enabling its customers to get the advantage of the plastic money across the globe.”
Mr. Kimihisa Imada, Deputy President of JCBI, said, “I must emphasize that JCB card issuance by Prime Bank is not only the first in Bangladesh, but also the first in the entire South Asian region. I believe our strong business partnership with Prime Bank is an important milestone in JCB’s business expansion throughout Asia.” “Bangladesh has a huge potential in its consumer market with a population of about 150 million and high economic growth in recent years. More and more people are expected to choose card payment over cash payment. I have a strong confidence that JCB brand business in Bangladesh will prosper thanks to the market’s potential for growth as well as favorable business environment for Japanese brands,” he added.
About Prime Bank Limited
Prime Bank Limited has positioned itself as a top tier bank in Bangladesh since its inception in 1995. Prime Bank has always played a pioneering role in introducing innovative and differentiated products and services and proved itself the Best Bank to choose for its customers. Prime Bank is a very well expanded bank with 138 branches, 160 owned ATMs and more than 1200 shared ATMs across the country. Prime Bank has opened up dimensions of excellent banking services both at home and abroad. It has introduced Consumer Credit Schemes for its customers as a pioneer in the country. Through exchange houses in United Kingdom, Singapore and in Hong Kong, the Bank has expanded its services abroad with a view to providing banking services globally.
Prime Bank Limited donates 4% of net profit before tax to Prime Bank Foundation. The Bank, through this Foundation contributes to various Nation building initiatives focusing on Education, Health and Sports. The Bank regularly provides stipends to meritorious but poor students to complete their graduate level education; the Bank has already established a low cost English Medium School, an Eye Hospital and Nursing Institute. In future, the Bank is planning to establish a Medical College as well. Moreover, it owns Prime Bank Cricket Club based on which the Bank will establish a cricket academy for the upcoming & talented cricketers of the country. For more information, please visit: www.primebank.com.bd
About JCB
JCB is a major global payment brand and a leading credit card issuer and acquirer in Japan. JCB launched its card business in Japan in 1961 and began expanding worldwide in 1981. Its acceptance network includes over 26 million merchants and over a million cash advance locations in 190 countries and territories.
JCB cards are now issued in 16 countries and territories, with more than 84 million cardmembers. As part of its international growth strategy, JCB has formed alliances with more than 350 leading banks and financial institutions globally to increase merchant coverage and cardmember base. As a comprehensive payment solution provider, JCB commits to provide responsive and high-quality service and products to all customers worldwide.
Source: JCB
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