Many Kern County residents will recognize a few of these media brands. Others may recognize most or all of them:
TBC Mobile, Bakersfield Life, Kern Business Journal, BVarsity sports, Tehachapi News, Bakersfield.com, BakersfieldCalifornian.com, BWell, First Look and, of course, the legacy brand, the one that started it all, The Bakersfield Californian.