Best of B2B Marketing Zone

December 13, 2013

GROW - PRACTICAL MARKETING SOLUTIONS | FRIDAY, DECEMBER 13, 2013



10 Maxims of Successful Blogging: Infographic Edition
'My post on the 10 Maxims of Successful Blogging has become one of the most popular on the {grow} blog and really summarizes the advice I give bloggers the most often. Here it is as an infographic, the first of a series I’ll be publishing in the coming months. This was designed by Sarah Mason. Comments You made my day. I''m glad. by Mark W. MORE >>

 

164 Tweets

CUSTOMER EXPERIENCE MATRIX | FRIDAY, DECEMBER 13, 2013



Webinar, December 18: How Marketers Can (Finally) Get Good Customer Data
'Let’s face it: no real work will get done next week, what with all the holiday parties and caroling and so forth. So you might as well set aside 2:00 to 3:00 p.m. Eastern time on Wednesday, December 18 and register for the Webinar I’m co-presenting with RedPoint Global on Customer Data Platforms. MORE >>

 

2 Tweets

HUBSPOT | FRIDAY, DECEMBER 13, 2013



Maximize Your Marketing: How to Easily Turn Blog Posts Into an Ebook
'You may have noticed that some of our blog post topics on Inbound Hub are similar to the topics of the ebooks we develop. Repurposing content from blog posts into ebooks is actually a very effective way to create new content. It''s also a great way to test out what content performs well before investing the time to put together an ebook. MORE >>

 

301 Tweets

BLOG MY CALLS | FRIDAY, DECEMBER 13, 2013

The Friday Marketing RANT: Why Some Marketers Won't Participate in Our Webinar Series
'This blog post is part of the new Blog.LogMyCalls.com series called The Friday Marketing RANT. We rant about something marketing related every Friday morning. To receive the rant in your inbox every Friday morning, please subscribe in the top right hand corner of the blog. These are extremely content heavy and very, very good marketing webinars. MORE >>

 

8 Tweets

HUBSPOT | FRIDAY, DECEMBER 13, 2013

LinkedIn's Top Buzzwords of the Year as Told Through Cheesy Stock Photos
'Buzzwords: We''re all guilty of using them. Sometimes, we use them in a meeting with our boss, just to show them we''re smart. Sometimes, we use them in emails, just because they''re jargon that everyone knows. Sometimes, we''re just trying to land a job and the buzzwords just sound right. Thanks, LinkedIn. 1) Responsible. 2) Strategic. 5) Patient. MORE >>

 

240 Tweets

MODERN B2B MARKETING | FRIDAY, DECEMBER 13, 2013

Bringing Pinterest to Life – 3 Social Media Lessons from Nordstrom
'Author: Carra Manahan The holidays have officially arrived, and social media is surely making a statement in the retail world. If you’ve begun your Christmas shopping or were brave enough to battle the crowds of Black Friday, you may have noticed little tags with a red “P” in certain stores — specifically at Nordstrom. Social Media MORE >>

 

101 Tweets

HUBSPOT | FRIDAY, DECEMBER 13, 2013

How Google's Change to Gmail Images Affects Email Marketers
'Yesterday Google announced that it is changing the way images are delivered to Gmail users. How big a deal is this? Some, like Ars Technica, say the new method will make life more difficult for email marketers. But others, including HubSpot''s own email experts, say it''s no big deal. Here''s what we know so far. What Others Are Saying. MORE >>

 

390 Tweets

SAZBEAN | FRIDAY, DECEMBER 13, 2013

Remarkable Marketing for the Holidays
'Doggie Ornament (Photo credit: sazbean) The holidays are an obvious time for marketing — spending is up, budgets need to be used, and there is a clear mindset of giving. Shopping online is big — as is using smartphones and tablets. Social networks are driving traffic to shopping sites. Marketing News & Notes Strategy MORE >>

 

4 Tweets

THE ROI GUY | FRIDAY, DECEMBER 13, 2013

Two Thirds Adding More Sales Reps in 2014. Will This Deliver Revenue Growth?
'As cost cutting has run its course in order to produce results on Wall Street, companies are turning to top line growth to improve company value. Revenue growth is a requirement, and the primary strategy Sales Execs are executing to grow in 2014 is to add more sales reps. But will the new additions result in revenue growth? The risks are high. MORE >>

 

5 Tweets

HUBSPOT | FRIDAY, DECEMBER 13, 2013

47 Stats to Supercharge Your Holiday Marketing [SlideShare]
'It’s official: We’re finally in the midst of the holiday season. Whether you’re spinning a dreidel, adding another Charlie Brown ornament to your Christmas tree (as if you needed another one), or just spending more time with your family and friends, we can all agree on one thing: The holidays are an important time. MORE >>

 

264 Tweets

When being real matters BIZNOLOGY | FRIDAY, DECEMBER 13, 2013

The Best Free Tools for a Small Business VERTICAL RESPONSE | FRIDAY, DECEMBER 13, 2013

Vidyard adds video e-mail marketing feature with ExactTarget VIDYARD | FRIDAY, DECEMBER 13, 2013

B2B Webinar: Why Customer Retention Matters More Than Acquisition MARKETING ACTION | FRIDAY, DECEMBER 13, 2013

Money For Lunch VIDYARD | FRIDAY, DECEMBER 13, 2013

Nonprofit Website Design: 5 Key Factors to Consider HUBSPOT | FRIDAY, DECEMBER 13, 2013

How to Retain Students with User-Generated Content FATHOM | FRIDAY, DECEMBER 13, 2013

Create Value Propositions by Measuring Before and After Results JILL KONRATH'S FRESH SALES STRATEGIES BLOG | FRIDAY, DECEMBER 13, 2013

Guard Against Theft: How to Add Watermarks to Pinterest Images HUBSPOT | FRIDAY, DECEMBER 13, 2013

Real-Time Giving This Holiday Season [Video] CRIMSON MARKETING | FRIDAY, DECEMBER 13, 2013

7 Steps to a Successful Blogger Outreach Campaign HINGE MARKETING | FRIDAY, DECEMBER 13, 2013

Interesting Infographics: The Go-To Guide For The Best B2B Marketing Blogs LEADERSHIP | FRIDAY, DECEMBER 13, 2013

How To Optimize Your Video Marketing For Lead Generation VIDYARD | FRIDAY, DECEMBER 13, 2013

Sales Prospecting Perspectives Weekly Recap - Week of December 13, 2013 SALES PROSPECTING PERSPECTIVES | FRIDAY, DECEMBER 13, 2013

Where Canada’s next billion-dollar idea is being hatched VIDYARD | FRIDAY, DECEMBER 13, 2013

Creating An Email Campaign With Video? Vidyard Just Came Out With a New Tool VIDYARD | FRIDAY, DECEMBER 13, 2013

Video Marketing Platform Vidyard Launches App for ExactTarget VIDYARD | FRIDAY, DECEMBER 13, 2013

Use Vidyard to Measure Your Video Marketing: A Chat with Michael Litt VIDYARD | FRIDAY, DECEMBER 13, 2013

Company Spotlight: Vidyard VIDYARD | FRIDAY, DECEMBER 13, 2013

If I Had a Dollar for Every Piece of Video Content Out There… VIDYARD | FRIDAY, DECEMBER 13, 2013

How to Produce Effective Video Marketing Throughout the Sales Funnel VIDYARD | FRIDAY, DECEMBER 13, 2013

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