Best of B2B Marketing Zone
November 6, 2013
GROW - PRACTICAL MARKETING SOLUTIONS | WEDNESDAY, NOVEMBER 6, 2013
Three pros and cons of using Bitcoin for your business
'By Mars Dorian, {grow} Contributing Columnist. Imagine if you could have 100% control over your money, pay every person on the planet in seconds, even if they don’t own a bank account, with almost zero fees and absolute freedom? Sounds like a cheesy ad for a sleazy bank, but the vision is more real than you think. I’m But why use it ? MORE >>
95 Tweets
BIZNOLOGY | WEDNESDAY, NOVEMBER 6, 2013
Innovators Wanted: Marketing to Generation Live
'Photo credit: MikeMonello. Although many digital marketers are still wrapping their heads around the Millennial Generation, there’s already a new cohort on the rise. Kids born between 1996 and 2010 are sometimes called Gen Z, the post-Millennials, or Generation C (for connected). It’s a little more complex for this cohort. Unlike MORE >>
16 Tweets
SALES PROSPECTING PERSPECTIVES | WEDNESDAY, NOVEMBER 6, 2013
Why New Sales Hires Frequently Fail
'Sales Prospecting Perspectives is pleased to bring you a guest post from Chris Croner, Principal at Sales Drive, LLC. One of the most frustrating experiences for sales managers is hiring “hunter” salespeople who produce lackluster results in spite of their stellar interview performance. but they are also teachable. MORE >>
7 Tweets
BLOG MY CALLS | WEDNESDAY, NOVEMBER 6, 2013
Why Do So Many Marketers Fail at Lead Gen?
'Every marketer is concerned about one thing above all else: generating enough high quality leads. This is the concern that keeps marketers up at night. It is the eternal struggle. Even marketers that are generating leads want to generate more. The sales team, the client, the management has an insatiable appetite. Give me leads! Don''t get cute. MORE >>
9 Tweets
KOMARKETING ASSOCIATES | WEDNESDAY, NOVEMBER 6, 2013
5 Key SEO Action Items for B2B Marketers Optimizing For Mobile
'A recent article on MarketingSherpa highlighted responses from B2B marketers regarding the most effective tactics for engaging mobile users. It was interesting to note that the vast majority of B2B marketers engaged in mobile appeared to have a positive response, at least in terms of their initial feedback on mobile marketing effectiveness. MORE >>
11 Tweets
VERTICAL RESPONSE | WEDNESDAY, NOVEMBER 6, 2013
3 Big Brand Social Media Ideas Small Businesses Can Use
'When it comes to more traditional marketing and advertising, it can be challenging for small businesses to implement ideas from big brands. Some of these efforts can call for large budgets and staff, which the smaller guys just don’t have. Walmart’s Associate Stories Video Series on YouTube. The cost for this is very minimal. But not all of them. MORE >>
27 Tweets
BLOG MY CALLS | WEDNESDAY, NOVEMBER 6, 2013
Conversation Analytics Explanation: How Does It Know I Asked for the Business?
'We did a massive research study with UNLV and Dixie State University in late 2012. The study analyzed tens of thousands of phone calls to determine which elements of a sales call actually generated sales. In other words, which things actually statistically impacted sales/conversions? We manually scored these calls for several criteria. Do yours? MORE >>
8 Tweets
VOLACCI | WEDNESDAY, NOVEMBER 6, 2013
Be the First in Your Industry to Use Google Helpouts for Content Marketing Success
'Anyone who has ever been to a garage sale or a flea market can tell you, get there early if you’re looking for the best bargain. Because the professional pickers, those most astute at finding value amidst the clutter, swoop in at the earliest possible moment and take the best deals for themselves. In many ways, the online world works the same way. MORE >>
10 Tweets
ONPATH | WEDNESDAY, NOVEMBER 6, 2013
Webinar - LinkedIn Lead Generation (November 13, 2013)
'Title : LinkedIn Lead Generation Blueprint Date : Wednesday November 13, 2013 Time : 3:00pm EST / 12:00pm PST Duration : 29 Minutes Register : [link]. Did you know that 83% of LinkedIn members are Decision Makers? If you’re not using LinkedIn for lead generation then you’re missing out on a HUGE source for Targeted Leads and More Sales. No problem. MORE >>
2 Tweets
WEBBIQUITY | WEDNESDAY, NOVEMBER 6, 2013
Need More B2B Sales Leads? Ignore This Research
'According to recent research conducted by InsideSales.com and reported by MarketingProfs , websites, blogs and search are among the most effective tactics for both lead generation and brand awareness. While the findings are interesting and no doubt reflect the experience of many b2b marketers, it’s crucial not to misinterpret the results. MORE >>
18 Tweets
The A/BCs of Testing Web Pages MARKETING ACTION | WEDNESDAY, NOVEMBER 6, 2013
How to Create New Organizational Habits SALES CHALLENGER | WEDNESDAY, NOVEMBER 6, 2013
I Spy The Marketing Nation: Dreamforce Edition [Infographic] MODERN B2B MARKETING | WEDNESDAY, NOVEMBER 6, 2013
How to Find Great Blogs for Better Business Blogging WRITING ON THE WEB | WEDNESDAY, NOVEMBER 6, 2013
7 Ways Manufacturers Can Make the Most of LinkedIn FATHOM | WEDNESDAY, NOVEMBER 6, 2013
How to Incorporate Video Into Your Website for Better Conversion SAZBEAN | WEDNESDAY, NOVEMBER 6, 2013
How to set up a company blog – and what NOT to do INTEGRATED B2B | WEDNESDAY, NOVEMBER 6, 2013
How To Talk to Management About New Approaches to B2B Marketing THE FORWARD OBSERVER | WEDNESDAY, NOVEMBER 6, 2013
Top 10 Online Marketing Resources to Stay Up-to-Date WRITTENT | WEDNESDAY, NOVEMBER 6, 2013
STAFDA 2013 – Las Vegas Insider’s Guide TRADESMEN INSIGHTS | WEDNESDAY, NOVEMBER 6, 2013
When You Can't Find a Writer Who Knows Your Technology WRITESPARK | WEDNESDAY, NOVEMBER 6, 2013
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