Best of B2B Marketing Zone
April 2, 2014
SALES PROSPECTING PERSPECTIVES | WEDNESDAY, APRIL 2, 2014
Marketing and Selling: Two Sides of the Same Coin
'Sales Prospecting Perspectives is pleased to bring you a guest post from Jonathan Catley , Online Sales & Marketing Manager at MD Connect. Peter Drucker, business genius, once said, “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” MORE >>
17 Tweets
YOUR SALES MANAGEMENT GURU | WEDNESDAY, APRIL 2, 2014
Life Enrichment: Develop your Mantra
'Life Enrichment: Develop your Mantra. Think about it. What is the basis for your personal life? How do you lead your life, how do you make the decisions that impact your personal or professional life? This topic is very important as I have found that people who are successful tend to have a personal and professional balance in their lives. MORE >>
18 Tweets
IT'S ALL ABOUT REVENUE | WEDNESDAY, APRIL 2, 2014
15 Cases of Marketing Innovation [New eBook]
'by Amanda Batista | Tweet this Today’s businesses are moving marketing mountains. They’re super-sizing sales impact by aligning efforts. Modern marketing and sales is an evolving practice that requires a commitment to alignment, process, and adaptation. We consider our customers the ultimate superheroes. Best Customer Lifecycle Program. MORE >>
61 Tweets
B2B MARKETING INSIDER | WEDNESDAY, APRIL 2, 2014
The Top 8 Social Networks For Business
'Recently, Adobe’s CMO.com released their 5th annual CMO Guide to The Social Landscape highlighting the top 8 social networks for businesses. Adobe evaluated each platform based on 4 criteria: SEO, brand awareness, customer communication, and traffic generation. The Big 4: Twitter, Facebook, LinkedIn and YouTube. How about you? Social Media MORE >>
145 Tweets
HUBSPOT | WEDNESDAY, APRIL 2, 2014
The ABCs of Personal Branding [Infographic]
'When you''re looking for a job, you should expect to be Googled. Prospective employers want to get a good idea of your work and your personality before getting you to schlep all the way into the office. Neither of you have time to waste with a company, position, or candidate that won''t be a decent fit. What else would you add to this list? MORE >>
332 Tweets
BLOG MY CALLS | WEDNESDAY, APRIL 2, 2014
Things We Can Learn From The McDonald's vs. Taco Bell Breakfast Marketing Wars
'If you''ve watched any TV in the last 3 or 4 weeks you''re probably aware that Taco Bell now serves breakfast. And they''re not just passively promoting their food. They''re aggressively attacking McDonald''s--the big dog in the fast food breakfast world. Now McDonald''s is fighting back. The war is on. So what can marketers learn from this? MORE >>
10 Tweets
HUBSPOT | WEDNESDAY, APRIL 2, 2014
12 Inspirational Writing Tips From History's Greatest Authors [SlideShare]
'This post originally appeared on the Insiders section of Inbound Hub. To read more content like this, subscribe to Insiders. We’ve all been there -- staring back and forth between an empty, glowing white screen and the clock as your deadline crawls ever closer. Would it help to know you’re not alone? Probably not. Simple as that.” MORE >>
283 Tweets
VIEWPOINT | WEDNESDAY, APRIL 2, 2014
PowerViews with Dan Waldschmidt: How Ordinary People Can Achieve Outrageous Success
'Everything you think you know about success is wrong, says my latest guest on PowerViews, Dan Waldschmidt, author of the new book Edgy Conversations: How Ordinary People Can Achieve Outrageous Success. Dan’s firm, Waldschmidt Partners International, solves complex marketing and business strategy problems for savvy companies all over the world. MORE >>
9 Tweets
HUBSPOT | WEDNESDAY, APRIL 2, 2014
The Hidden Costs of Creative Work (and How to Budget for Them)
'Ever take an educated guess at something, only to find out that you were way, way off? Yeah, that was me trying to come up with line items for a “Branding & Creative” budget template. Let’s take a step back for a second. My strategy for creating these budget templates was simple. Click here! ). Design Software Explained. MORE >>
252 Tweets
BIZNOLOGY | WEDNESDAY, APRIL 2, 2014
“I don’t spend on social because I don’t understand it.”
'Photo credit: Wikipedia. Someone recently told me that this is what her boss says every time she tries to get him to do something–anything–in social media: “I don’t spend on social because I don’t understand it.” She bought him books. spend money on things I don’t understand all the time. Wrong. MORE >>
11 Tweets
One Way to Future-Proof Your SEO HUBSPOT | WEDNESDAY, APRIL 2, 2014
Fixing Your Sucky B2B Website Step Two: Be Less Disgusting B2B MARKETING UNPLUGGED | WEDNESDAY, APRIL 2, 2014
Re-Energizing Your Team Around Sales Performance Measures BUYER INSIGHTS | WEDNESDAY, APRIL 2, 2014
5 Ways to Take Privacy Seriously with Your Email Marketing VERTICAL RESPONSE | WEDNESDAY, APRIL 2, 2014
Publisher Use Cases for Call Tracking: Excerpt From a Case Study BLOG MY CALLS | WEDNESDAY, APRIL 2, 2014
4 Steps for Better Lead Generation MARKETING ACTION | WEDNESDAY, APRIL 2, 2014
Mind the Value Gap - Presentation from Qvidian Connect 2014 THE ROI GUY | WEDNESDAY, APRIL 2, 2014
How For-Profits Look to Non-Profits for Marketing Inspiration MODERN B2B MARKETING | WEDNESDAY, APRIL 2, 2014
Short Form Video the New Way to be Social WINDMILL NETWORKING | WEDNESDAY, APRIL 2, 2014
Here’s why you should NEVER believe TV ads FEARLESS COMPETITOR | WEDNESDAY, APRIL 2, 2014
30 Killer Resources to Learn Content Marketing WRITTENT | WEDNESDAY, APRIL 2, 2014
Social Media 101 for Technology Firms HINGE MARKETING | WEDNESDAY, APRIL 2, 2014
You’re Blogging It Wrong: 5 Common Content Mistakes SYNECORE | WEDNESDAY, APRIL 2, 2014
Utilizing Paid to Boost Your Social B2B Marketing Strategy FATHOM | WEDNESDAY, APRIL 2, 2014
UPDATE: A Truly Native CRM Intelligence Experience in Q2’14 SALES INTELLIGENCE VIEW | WEDNESDAY, APRIL 2, 2014
The creative brief - and why it matters EARNEST ABOUT B2B | WEDNESDAY, APRIL 2, 2014
Noise – I’m Sick of It! TRADESMEN INSIGHTS | WEDNESDAY, APRIL 2, 2014
Should you be betting on someone else’s content? GROW - PRACTICAL MARKETING SOLUTIONS | WEDNESDAY, APRIL 2, 2014
Is Free CRM Software Right for Your Business? B2B MARKETING MENTOR | WEDNESDAY, APRIL 2, 2014
Fish that Are or Aren’t Caught ISCOOP | WEDNESDAY, APRIL 2, 2014
Value Storytelling, Whiteboarding and Financial Justification THE ROI GUY | WEDNESDAY, APRIL 2, 2014
Bisons Endangered in Kaliningrad ISCOOP | WEDNESDAY, APRIL 2, 2014
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