Pakistani elections, cricket, hockey, claim of ‘Change’ could be flop in the country but Pakistani lawn never fails to hit and rock the region even beyond the borders.
There is no any territory and border in the world of fashion and style — and designers, models, actresses know very well.
Now, its really hot summer and there are many fashion designers and brand who are updating their collections and designs of dresses. Many collections have already hit the stores and outlets nationwide.
Lawn is very famous cloth in Pakistan and it is not only famous in Pakistan as well as favorite cloth of Pakistani women in spring and summer season. When Lawn season near to come a large number of people who search for Lawn dress designs which are accordingly to latest fashion of Pakistan.
Different designers and brands work hard to make new and trendy Lawn dress designs and also new colorful prints in Lawn dresses. Pakistani fashion has flourished well in the changing environment of fashion world.
Since Pakistan came into being its fashion has been historically evolved from different phases and made its unique identity apart from Indian fashion and culture. At this time, Pakistani fashion is a combination of traditional and modern dresses and it has become the cultural identification of Pakistan.
Despite of all modern trends, the regional and traditional dresses have developed their own significance as a symbol of native tradition.
A bevy of Bollywood superstars were featured for the advertising campaigns for Pakistani lawn collection by the designers and brands.
Kareena Kapoor was announced as the brand ambassador for the Crescent Lawn by Faraz Manan, Katrina Kaif for Five Star Classic Lawn, Nargis Fakhri for Elan, Jacqueline Fernandez for Zainab Chottani, Priyanka Chopra for Fahad Hussayn while Firdous lawn was rocked the Asian fashion with the stunning brand ambassadors including Deepika Padukone, Sonam Kapoor and Dia Mirza.
Kareena Kapoor Khan For Crescents Lawn By Faraz Manan:
With overwhelming response in the past years, Faraz Manan recently showcased Crescents Lawn collection for Spring/Summer 2015 featuring Kareena Kapoor Khan.
Faraz Manan “relied on Indian faces with extensive planning and had a [solid] marketing strategy behind it. Thus, the brand has become a well-known name in the region.”
Manan said while replying on the question of whether Pakistani models are better or not for lawn endorsements, “Pakistani models are definitely worthy options, but far less known as compared to Bollywood heavyweights like Kareena Kapoor Khan and Karisma Kapoor.”
Jacqueline Fernandez For Zainab Chottani Lawn:
The renewed fashion designer of Pakistan Zainab Chottani — who has also worked with Indian company Omtex and launched her signature prints, for the Indian market — hired ‘Kick’ actress Jacqueline Fernandez for this year’s lawn collection 2015 which was launched in collaboration with Lakhany Silk Mills in Pakistan.
“Jacqueline Fernandes has a global reach and that’s why we selected her,” Raheel Lakhany, brand manager for LSM, said while talking about stunning brand ambassador of Zainab Chottani lawn 2015.
Sri Lanka based actress, former model, and the winner of the Miss Sri Lanka Universe pageant of 2006 Jacqueline is one of the most famous and demanding garment manufacturing companies known for producing premium quality fabric for ladies.
Priyanka Chopra For Fahad Hussayn:
Fahad Hussayn said while talking about his brand ambassador Priyanka Chopra, “Having her as brand ambassador has brought in more international recognition for our prints. On social media alone, it’s gotten so many people curious. Priyanka has millions of followers and when I wrote about the lawn shoot on Twitter, I received a huge number of queries.”
Nargis Fakhri For Élan Lawn:
Élan by Khadija Shah hired the ‘Rockstar’ actress (who has appeared on America’s Next Top Model). The famous Pakistani fashion brand choosed the beautiful Bollywood actress because she is classy, beautiful and confident and was perfect for Élan as brand ambassador with her sophisticated sense of style.
Sonam Kapoor For Firdous Lawn:
“Kapoor Family” is rocking in in fashion of Pakistan. Bollywood actress Sonam Kapoor posed for the lawn collection by the Pakistan’s famous fashion brand Firdous Fashion. Then Firdouse Textile mills who have a big name in the textile industry of Asia for 35-years was featured with “Ra-One” actress and know as “Bollywood’s BEBO” Kareena Kapoor in 2010.