Seminars & Events Schedule
Thursday, April 3rd
DATE
TIME
SEMINAR
DESCRIPTION
SPEAKERS & CONTACT INFO
NOTES
Thursday, April 3rd
1pm-2pm
Open Forum and Pizza Party with Artexpo
Take a break from booth set-up! Have a slice with us!
Get your important questions answered! What to expect on trade days, consumer days, personal presentation, how to price your artwork, and more!
Eric Smith, Rick Barnett
Who should attend: All exhibitors
Friday, April 4th
DATE
TIME
SEMINAR
DESCRIPTION
SPEAKERS & CONTACT INFO
NOTES
Friday, April 4th
9am-10am
Checklist for Sales Success – Put you and your team in the driver’s seat!
Think about it this way: Each of us is selling every day – no matter whether it is our artwork, in a gallery, at the gym, wherever we go – we are selling. And every day should have a goal and it is our job is to hit or surpass the target. Have you thought about it? Are you prepared? Learn the critical “No Excuses” Top 10 Selling Tips and make them part of your daily “Checklist for Success.”
Rick Barnett, Linda Mariano
Who should attend: All exhibitors
Friday
10:30am-11:30am
PANEL DISCUSSION: 60 tips in 60 minutes
Fast and Furious — 60 tips to help you better run your gallery, your staff, your business, your life. Get the best tips from the experts! Better business, better staff, better presentations and sell-thru…strategies that can make the difference!
Moderator: Eric Smith
Panelists: Rick Barnett, Jay Landrum, Michael Pacitti, Litsa Spanos
Who should attend: Anyone in the art business!
Friday
NOON-1pm
No Hassle Financing!
It’s always a challenge to close the sale when cost is the roadblock. During this seminar, you will learn the simplicity of removing that objection! Close the sale every time with the great tips and financial assistance of GE Capital.
GE Capital – Regina Leadem
Who should attend: Anyone interested in offering their clients the ease of financing! Gallery owners, dealers, artists, designers, decorators, art consultants!
Friday
1pm-2pm
Events! Events! Events! Bringing Buyers to Your Gallery or Studio!
In a time when galleries are running leaner, it’s critical to find new ways to get existing and new customers to buy art. In this session, Litsa Spanos of ADC, Art Design Consultants, will share low-cost event ideas she has used to energize and renew her award-winning gallery. These inspirational and unique gallery experiences can ultimately help you increase your customer base and revenues.
Litsa Spanos
Who should attend: Gallery owners, art dealers, artists
Friday
2:30pm-3:30pm
Splash of Color! with David Bromstad
Let’s go on a color journey with HGTV Star and Artist, David Bromstad! Learn how color impacts our daily life – and how it can change a room, a frame, a painting. What can you do with color? How important are color trends? Be inspired to take your creativity to a new level. Whether you are decorating a room, framing a piece of artwork, or painting a masterpiece, color matters. How to choose color and how to get started – it all starts here!
David Bromstad, Zach Jones
Who should attend: Artexpo Attendees
Friday
3:30pm-4pm
Q & A with David Bromstad
Questions and Answers with David following his “Splash of Color” seminar.
David Bromstad, Zach Jones
Who should attend: Artexpo Attendees
Friday
4pm-7pm
PREVIEW PARTY
Enjoy an exclusive preview of Artexpo New York 2014! Mingle with our exhibiting artists and gallery owners, enjoy refreshments, and be among the first to see this year’s extraordinary array of fine art.
Sponsored by: Belaya Rus Vodka, KIND Bars, Vita Coco
Who should attend: Artexpo Attendees
Friday
5pm-5:30pm
MEET THE ARTIST & UNVEILING
AT LOUNGE 94
Meet Carlos Bahamon, the winner of the 2014 Artexpo Poster Challenge! See the unveiling of his colorful winning image “Times Square”.
Sponsored by: Belaya Rus Vodka, KIND Bars, Vita Coco
Who should attend: Artexpo Attendees
Saturday, April 5th
DATE
TIME
SEMINAR
DESCRIPTION
SPEAKERS & CONTACT INFO
NOTES
Saturday, April 5th
9am-10am
Top 10 Priorities for Marketing That Counts!
Get on top of your priorities to impact your bottom-line! From PR and Social Media to Brand building! What makes your marketing stand out in a crowded marketplace? Have you thought about your brand and how it is perceived? Is your marketing in sync with your brand? What’s the best marketing strategy for reaching your customer? This session will provide key answers for creating marketing that counts – and building your brand.
Linda Mariano, Rick Barnett
Who should attend: Anyone in the art business!
Saturday
10:30am-11:30am
Color Trends
Color, color, color! Whether you are a designer, architect, gallery owner, artist, or art collector, color is the key to unifying your space. Learn the latest trends and forecast, plus tips for incorporating the right color into every space! You’ll find out how and where stylish and traditional colors have been used in art over the past 100 years, giving you insights into next big trends. You’ll also discover innovative techniques for determining color themes and variations, as well as helpful tips for the color selection process.
Michael Pacitti
Who should attend: Anyone interested in the latest color trends: Designers, decorators, gallery owners, art consultants, art buyers and collectors!
Saturday
NOON-1:00pm
Hoops & Pitfalls – Need to Know Legal Details for the Art Business
Be art industry savvy! Learn the 5 critical must-knows for anyone in the art industry. From copyrights to art publishing, limited editions and certificates of authenticity – what are they and how do they impact your business? Come to this seminar and find out the critical details!
Jay Landrum, Linda Mariano
Who should attend: Anyone in the art business!
Saturday
1:30pm-2:30pm
Go Big! Strategies to Sell Art and Framing Services
Have you wondered what it takes to get banks, hospitals, corporations, and the designers who work on these projects to buy art from you? Litsa Spanos, President of ADC (Art Design Consultants) will share proven methods that have helped her land numerous small-to large-scale accounts throughout her 20 years in the business. You’ll leave her seminar with great ideas you can implement immediately.
Litsa Spanos
Who should attend: Gallery owners, art dealers, art consultants, artists
Saturday
3pm-4pm
PANEL DISCUSSION: The Relationship Between Artist, Gallery & Collector
Top art industry experts share tips on presentations, professionalism, and building relationships, based on decades of combined experience in the fine art marketplace. Are you a gallery owner, art consultant, designer or decorator who wants to connect your client with the artists you work with? Or an artist who wants to make better connections with your collectors? This is the discussion that will give you the keys to building these key relationships.
Moderator: Rick Barnett
Panelists: Litsa Spanos, Woody Slaymaker, W. James Taylor, James LaMantia
Who should attend: Anyone in the art business!
Saturday
4:30pm-5pm
Open Forum with Artexpo
Get your important questions answered! What to think about as a first-time exhibitor, what to expect on trade days, consumer days, how to price your artwork, and more!
Prepare yourself now for the wholesale market, for publishers, dealers, designers, consumers. This is a comprehensive overview of the art industry and marketplace.
Eric Smith, Rick Barnett
Who should attend: Anyone thinking about exhibiting at Artexpo in the future!
Saturday
5pm-6pm
Artexpo ARTour
Meet at Front Entrance Registration Area
Come along with “Roving Docents” Michael Pacitti and Linda Mariano for a tour of the key exhibitors at Artexpo and SOLO. They will lead an impromptu discussion of selected works. Wear your walking shoes!
Michael Pacitti, Linda Mariano
Who should attend: Artexpo Attendees
Sunday, April 6th
DATE
TIME
SEMINAR
DESCRIPTION
SPEAKERS & CONTACT INFO
NOTES
Sunday, April 6th
9am-10am
Get Real with Gallery Marketing That Won’t Break the Bank
Generate sales, increase awareness and brand your business as the premiere destination for art. Litsa Spanos, President of ADC (Art Design Consultants), will share creative marketing ideas that can take your art gallery to the next level. She’ll share the many innovative techniques that landed her the highly coveted “Excellence in Marketing” award by Art Business News. If you want new, fresh, effective, and low-cost ideas to boost your business, this is the perfect seminar for you.
Litsa Spanos
Who should attend: Gallery owners, art dealers, art consultants, artists
Sunday
10:30am-11:30am
Your Top 10 Checklist for Understanding Art Licensing
To license or not to license – is that your question? Whether you are an artist, an agent, a publisher, a manufacturer, or a gallery owner, what’s the potential impact of Art Licensing on your business as a whole? How do you decide if Licensing is right for you? What and where to begin – or continue in today’s fast paced Licensing world?
Linda Mariano, Jay Landrum
Who should attend: Artists, art publishers, agents, gallery owners, manufacturers
Sunday
NOON-1pm
PANEL DISCUSSION: Calling All Art Collectors! How to Collect Art Like a Pro – Building a Collection
Learn common sense tips and considerations for buying and collecting art. Regardless of how you view your collecting, whether serious or recreational, there are techniques that you can use to maximize not only the quality and value of your art, but also your own personal enjoyment, appreciation, and understanding of that art. Come and learn from the experts where to begin and how to grow your collection.
Moderator: Linda Mariano
Panelists: Rick Barnett, James Lamantia, Woody Slaymaker, W. James Taylor
Who should attend: Anyone interested in buying art!
Sunday
1:30pm-2:30pm
Design Trends: Where They Begin!
Learn how to incorporate the latest design trends into every décor and art selection! This seminar will explore the influence of design on art framing. You’ll see various design styles from the past that have been used for frames, art, interior motifs and more. You’ll also take a closer look at moulding patterns, plus how to effectively use specific motifs when working with interiors and framing. Studying these designs will help you better identify the right moulding for an image.
Michael Pacitti
Who should attend: Designers, decorators, artists, gallery owners, custom framers, art consultants
DAILY, April 4th-6th
DATE
TIME
SEMINAR
DESCRIPTION
SPEAKERS & CONTACT INFO
NOTES
DAILY
11am-5pm
Live Painting Demonstration with Marta Wiley
See Marta in the QArt Booth #467!
Watch one of the most prolific artists of the 21st Century as she creates a new original! An amazing award-winning multi-media artist Marta has created thousands of paintings – and at Artexpo she will be painting from her next series.
QArt.com
Booth 467
Marta Wiley
Who should attend: Anyone interested seeing an artist create her next original!
DAILY
NOON-2pm
Live Painting Demonstration with Kathleen Carrillo
See Kathleen at the SOLO Lounge – Booth #S512!
Watch as Kathleen’s next Architectural Whimsy painting is created before your eyes! Every one of her award-winning paintings are marvelous creative explorations that embody her Colorful Magic of Life perspective.
Linda Mariano, Jay Landrum
Who should attend: Artists, art publishers, agents, gallery owners, manufacturers
Speakers
Eric Smith
Eric Smith – Artexpo CEO
Eric Smith, Artexpo New York CEO, is a true art world insider with years of industry experience. He is the former Vice President of Summit Business Media—the leading worldwide producer of art shows and art-related trade publications including Artexpo Las Vegas, Art Miami, Art Business News, DÉCOR and Volume magazines. Smith also spent years as Director of Martin Lawrence Galleries, where he managed over 20 galleries in California, Colorado and Hawaii and quickly developed a passion for modern and contemporary art, selling Warhol, Rosenquist, Rauschenberg, Oldenburg and Keith Haring.
Rick Barnett
Rick Barnett – ArtExpo Managing Director, Redwood Media Group
Dedicated to supporting artists promote their work and grow their businesses, Rick Barnett brings a wealth of successful experience to the ArtExpo team. Rick has extensive specialty retail expertise and a long career in the art industry. Prior to joining ArtExpo, he was the Senior Vice President of Retail Development for Media Arts Group Inc., where he designed and developed a worldwide retail chain of 400+ exclusive galleries, working with gallery owners and licensing partners around the globe. Bridging the corporate art world with hands-on retail experience, Mr. Barnett also owned and operated six fine art galleries in Monterey/Carmel and Southern California.
Mr. Barnett brings 30 years of executive management skill and knowledge to his role with ArtExpo. Mr. Barnett is a Time-Warner published author, has hosted television shows in the United States, Canada and the United Kingdom, and has been the on-air host for numerous trade and training media communication programs. Continually sought out for his art industry knowledge, Rick serves as a Contributing Editor to Art Business News.
In his current role of Managing Director of Business Development with Redwood Media Group, Rick is focused on joining seasoned and emerging Artists with both Publishers and Collectors.
Linda Mariano
Linda Mariano – LM² Art Marketing & Licensing
With a career that spans 30 years, Linda is a leader in marketing, brand management,
e-commerce and promotion initiatives for major retailers, specialty retail, art industry, licensing partnerships, media and entertainment, as well as entrepreneurial business environments. Now through her own company, LM² Art Marketing & Licensing, Linda brings her years of experience to help outstanding artists and art industry leaders set and achieve high goals.
Her expertise and strong track record of exceeding marketing and sales goals, building brands and driving business success makes her a vital part of any organization. Whether conceiving a breakthrough media-based retail concept for Discovery Channel, driving an integrated growth strategy of the core demographic as the chief architect of the Thomas Kinkade brand, overseeing every aspect of a major event, or coaching an emerging artist, Linda achieves success. She has built and managed branding, marketing, PR and communications programs. She has created programs that added multi-million dollar sales via directing strategic alliances and partnerships with Disney, Warner Bros., Elvis Presley Enterprises, NASCAR, Major League Baseball and others.
Linda’s expertise in the art and licensing industries, as a licensor, a licensee, and now a consultant and agent, has made her readily recognized for her expertise and strategic approach to integrated brand and business strategies. Her engaging attitude, professional demeanor and clear ability to have fun and inspire others make Linda a persuasive change agent with strong consensus building skills and valuable insights into making every effort count!
Regina Leadem
Regina Leadem
Regina Leadem joined GE in 2006 as the vice-president of Sales at GE Money Luxury. She oversees the private label credit card programs at 3000+ jewelers and luxury retailers. Regina is currently on the board of Jewelers Vigilance Committee and a member of the Women’s Jewelery Association. Regina is currently working toward her Graduate Gemologist degree at the G.I.A.
Prior to joining GE, Regina held positions at Gucci Group Watches, Christian Dior Timepieces, Swiss Army Brands and Cartier. While in these positions she has worked with couture, chain, independent and mass merchants, giving her a broad depth of experience.
Regina has spoken at industry events and trade shows and contributed to trade publications on behalf of GE Money Luxury helping merchants better understand and use the GE Money private label credit card program to drive sales and profitability.
Litsa Spanos
Litsa Spanos
Founded in 1992 out of her lower level basement and with only two customers, Litsa Spanos, President of ADC, Art Design Consultants, Inc. was determined to take her passion for art and bring beauty into as many homes and offices as possible. Her goal was to create comfortable and energizing environments for everyone to live and work in.
Currently, her vision continues to grow with a new 10,000 sq ft art gallery and framing facility, numerous residential, corporate and commercial clients, and various prestigious industry awards. Her company currently ranks in the top 2% of all women-owned business in the nation. Spanos’ dedication to her company is just as strong as her wanting to “give back” to the community. She has supported many non-profit organizations throughout the years including Pro-kids, The Cincinnati Opera, The Cincinnati Ballet, The SCAR Project, The Carnegie Arts Center and other deserving causes that pull at her heartstrings.
She joins the Artexpo seminar/education team this year to share the many strategies she has implemented throughout the years to help increase revenues and profits for her business.
ADC is an inspiring business that has won numerous recognition and awards including:
• Athena Award Finalist 2012, Cincy Business
• Founder “ACA, Art Comes Alive 2012” International Arts Competition
• Finalist for WE (Women Excel) Best New Service/Product of the Year 2011, Cincinnati USA Chamber of Commerce
• Contributing Editor for ABN (Art Business News) and AWN (Art World News) 2011-2013
• Member E-Women Cincinnati 2011-2012, National E-Women Foundation Founding member 2012
• Feature Story “Connecting Business with Beauty” 2010, The Cincinnati Enquirer
• Featured speaker/educator at Art Expo New York & Las Vegas 2010-2012
• Winner, Small Business award 2009, Cincinnati USA Chamber of Commerce
• Board of Directors, Carnegie Arts Center 2008-2012
• Winner “Superior Art Marketing” 2009, Art Business News
• #1 Art Gallery and Framer in the Country 2007, 2008, Décor Magazine
Jay Landrum
Jay Landrum – Art & Publishing Law
Jay Landrum, attorney at law with Landrum & Company, Inc., has extensive experience representing artists, art publishers, licensors and licensees in all stages of operation.
Within his Intellectual Property practice, his primary focus on contracts and licensing law includes artist and author representation, licensor/agent/licensee representation, business relationship agreements (such as dealer, distributor and manufacturer representative agreements) and technology transactions. He assists clients in developing tailored intellectual property portfolio protection and enforcement programs, handles trademark and copyright filings and enforcement, and provides counsel on employee theft and trade secret misappropriation.
While serving as Senior Vice President and General Counsel for Media Arts Group, Inc., a NYSE company known for developing the popularity of such artists as Thomas Kinkade, Mr. Landrum was an integral part of the management team which developed one of the largest artist-based brands in the world. His creative, business oriented solutions were pivotal in the management of over 5000 dealers, and his development of minimum pricing policies greatly impacted the manner in which limited edition art has been sold within the industry.
Michael Pacitti
Michael Pacitti
Michael Pacitti, IDEC, CPF, has worked in the fine art, design and framing industry for more than 25 years.
He is currently associated with the Color Marketing Group, and the Color Association of the United States (C.A.U.S) where he has been teaching seminars on color and design to interior designers and decorators throughout North America, Europe, and China for 25 years.
He has also written numerous articles on color and design and is a professional certified educator with IDEC Interior Design Educators Council, resulting in his accessible style of conducting informative and interactive workshops.
James Taylor
W. James Taylor – CEO – Geneva Galleries
James is an award winning Pastel Artist and Musician. His work adorns the walls of many collectors and Government Agencies throughout the United States and abroad. In the Fine Art business since 1975, he has been a consistent student of the trade. His company, Geneva Galleries Inc., specializes in Archival Art Conservation and Presentation with a strong emphasis on corporate Art Installations.
In 2010, James established the Limited Edition Giclee Publishing Division of Geneva Galleries which concentrates specifically on Career Management and Art Publishing Strategies and Techniques for Emerging Artists. Working closely with the Artist, he hopes to guide them through the pitfalls associated with the ever changing Fine Art Industry.
James also uses his art, music and motivational speaking expertise to work with Senior Living communities across the United States. This has been one of his most rewarding and satisfying career experiences.
Woody Slaymaker
Woody Slaymaker - Slaymaker Fine Art
Woody Slaymaker has operated Slaymaker Fine Art, LTD. for close to 30 years and today the business model he established remains a part of his business today. Slaymaker Fine Art Ltd. is an original fine art corporation specializing in seling original works of fine art wholesale to the trade. Slaymaker offers fine works of art on paper and canvas of Library of Congress standards to fine art galleries, art dealers and corporate art consultants.
The current company was established in 1956 by the late Martha Slaymaker , his mother, and then in 1079 Woody began selling her paintings and those of her friends to galleries around the country. Today is continues to be by managed by Mr. Slaymaker and his wife Fangii Slaymaker.
Including its Chicago hub, the company has hubs throughout the United States as well as sells internationally. Slaymaker Fine Art offers only paintings and original prints, representing the work of about 80 artist, many from the U.S., but also internationally. Mr. Slaymaker chooses the art himself – with a wide range of genres, from figurative and still life to landscape and abstract.
Woody Slaymaker’s deep passion and appreciation for decorative arts and architecture inspires not only his business, but his home as well. He and his family live in the third oldest home in the Chicago Lakeview district.