MANILA/SINGAPORE, 14 MAY 2015 – With 3 more sleeps to the MTV Music Evolution 2015, which is set to take place at the historic Quirino Grandstand, Rizal Park in Manila on Sunday, 17 May 2015, MTV today announced several news highlights in its ramp-up to the highly-anticipated one-night-only outdoor live music event this Sunday.
Tweet it: .@djcashmoney12 joins @MTVAsia MTV Music Evolution performers’ line-up on 17 May, Manila #mtvmusicevo
Tweet it: Take part in @MTVAsia Instagram contest on 17 May at #mtvmusicevo to stand a chance to win an exclusive paid-trip to the #worldstagemy 2015!
MANILA/SINGAPORE, 14 MAY 2015 – With 3 more sleeps to the MTV Music Evolution 2015, which is set to take place at the historic Quirino Grandstand, Rizal Park in Manila on Sunday, 17 May 2015, MTV today announced several news highlights in its ramp-up to the highly-anticipated one-night-only outdoor live music event this Sunday:
• One of the most prolific DJs in hip hop history, DJ Cash Money, will join the show’s current performers’ line-up consisting of the iconic and Grammy Award-winning hip hop act, Naughty by Nature, Billboard Hot 100 hip hop artist, YG, Filipino-American rapper, record producer and dancer, Apl.de.ap, the Philippines’ most celebrated rapper, Gloc-9 and Philippines’ hottest hip hop act, Abra. He replaces DJ Mustard who will not be able to perform at MTV Music Evolution 2015 due to personal reasons. DJ Mustard sends his sincere apologies to all his fans in Asia.
• Amongst the thousands anticipated at the show, one lucky fan will win an exclusive paid-trip* for two to the MTV World Stage Malaysia 2015**. Fans at the event can take part in an Instagram contest with the hashtag #mtvmusievo to stand a chance to win this exclusive trip to Kuala Lumpur later this year. This includes chances to win limited edition MTV merchandize. Entries can be a selfie, wefie, #ootd (i.e. Outfit of the Day), or fans’ best hip hop moves through an instavid.
• For the early birds heading to the show, free cab rides are up for grabs for the first 1,000 fans from within Metro Manila via GrabTaxi to the MTV Music Evolution event from 2.30pm – 6pm on 17 May. Fans simply show the history of their booking at the GrabTaxi booth at the event to get their cashback of PHP150 per ride.
• Apart from MTV Asia VJs Alan Wong and Hanli Hoefer, the MTV Music Evolution 2015 will also be co-hosted with MTV Pinoy VJs Yassi Pressman and Chris Schneider.
DJ CASH MONEY
With over three decades of experience, DJ Cash Money (born Jerome Hewlett) is a Philadelphia-based American turntablist, hip-hop artist, and record producer who became one of the most prolific DJs in hip hop history.
DJ Cash Money’s music journey began in the streets of Philadelphia as a dancer travelling from block party to block party in search of the spotlight. He took the name Cash Money from his nickname on the basketball court as he was known to have the “money” shot. While being part of a dance group, “Sonic Wave”, he made mixed tapes for the group’s choreography and became a major player on the mix tape and DJ scene in his high school and in his Southwest Philadelphia neighbourhood. However, it was not until he heard the sounds from DJ Grandmaster Flash that sealed his decision to make music his career.
A cultural icon in the DJ world today, DJ Cash Money is best known for his pioneering scratch techniques, lightning speed and fierce musicality on the turntables. Artistic creations such as the Transformer Scratch and the DJ Cash Money Turntable Style Position are just two of his most famous inventions for the DJ world. Over the years, he has revolutionized the technology for DJs and the manufacturing of turntables, which has since earned him the title as the first DJ to be inducted into Technics DJ Hall of Fame. He is also known to be the only DJ to have won all three DJ championships for the New Music Seminar and the DMC DJ Championships.
In the early 90s DJ Cash Money began producing tracks and remixes for several top hip-hop and pop artists such as P.M Dawn, The Roots, Busta Rhymes and Q-Tip. In 2004 he performed at the 2004 Summer Olympics in Greece. In 2007 he received a sneaker deal with Puma that produced the “DJ Cash Money YO-MTV Raps Limited Edition Puma Sneaker”.
DJ Cash Money continues to tour around the world and stays relevant by keeping his ear close to the streets and by studying current trends in music.
Facebook: https://www.facebook.com/pages/DJ-Cash-Money
Twitter: @cashmoney12
Instagram: djcashmoney12
The free entry show is recorded live for global telecast under the MTV World Stage global series to an international audience of more than three-quarters of a billion households in over 160 countries. The show premieres on-air on Saturday, 30 May at 6pm (TH/WIB), 7pm (SG/PH), and 8pm (MY).
MTV Music Evolution 2015 will open its doors at 3pm, with the event commencing at 7pm. MTV Music Evolution 2015 is presented by the Tourism Promotions Board (TPB) of the Philippine Department of Tourism (DOT), co-presented by Nestle® Drumstick® and major sponsors Nestlé® Kit Kat® and Globe, supported by the National Parks Development Committee (NPDC), with media partners Circuit magazine, Gist.PH, Inquirer.net, 99.5 Play FM, Wave 89.1, Oomph! Radio (Cebu, Davao and Zamboanga), WhenInManila.com, PhilippineConcerts.com, Scout Magazine, broadcast partners Cignal and Dolby, ride partner GrabTaxi, hotel partner H2O, post party partner Chaos at City of Dreams and roadshow venue partner, Robinsons Place Manila.
MTV Music Evolution is a live music event that brings to life the evolution of a music genre and enables young people to experience and discover how music styles and sounds have evolved over the years. MTV Music Evolution marks its inauguration 2015 edition with a feature on hip hop, showcasing iconic and contemporary hip hop acts from both international and local music scenes on a single stage, while featuring the best of Philippine music and culture to international youth audiences.
MTV MUSIC EVOLUTION PROGRAMMING
• PROGRAMMING FOR TELECAST ON MTV ASIA:
o MTV HIPHOP EVOLUTION MANILA
A 30-minute show, which has MTV VJs Alan and Hanli explore the history of hip hop through a uniquely Filipino lens, experiencing Manila’s vibrant hip hop scene, as they trace the genre’s American roots to the global phenomenon it is today. Special guests include Abra, LDP, Ron Henley, Pia Magalona (wife of the late Francis M) and more.
- Premieres Saturday, 16 May at 6.00pm (WIB), 7.00pm (PH/SG), 8.00pm (MY) and 11.30pm (TH)
o MTV MUSIC EVOLUTION MANILA HIPHOP (DIGITAL EXCLUSIVE)
Wake up and relive the highlights of Manila’s biggest night of hip hop on www.mtvmusicevo.com, featuring a special early bird viewing of MTV Music Evolution 2015’s best performances.
o MTV MUSIC EVOLUTION MANILA HIPHOP (MAIN SHOW)
This one-hour show features live performances, interviews and behind-the-scenes from MTV Music Evolution Manila 2015.
- Premieres Saturday, 30 May at 6pm (WIB/TH), 7pm (PH/SG), and 8pm (MY)
o MTV MUSIC EVOLUTION MANILA: PINOY SPECIAL (SEA & MTV PINOY AIRING)
Go on a musical journey in this 30-minute breakout special featuring Gloc-9, Apl.de.ap, Abra, Loonie, Ron Henley and more, taking us through the evolution of Pinoy hip hop, from its original sounds to the music of the moment and beyond.
- Premieres Saturday, 6 June at 6pm (WIB), 7pm (PH/SG), and 8pm (MY)
NEWS UPDATES ON SOCIAL MEDIA
Fans can get direct information by following MTV Asia on Facebook, Twitter and Instagram for news updates on MTV Music Evolution 2015.
Facebook: www.facebook.com/mtvasia
Instagram: mtvasia
Twitter: @mtvasia
Hashtag: #mtvmusicevo
Abra Twitter: @abraofficial
Apl.de.ap Twitter: @apldeap
DJ Cash Money Twitter: @djcashmoney12
Gloc-9 Twitter: @glocdash9
Naughty By Nature Twitter: @naughtybynature
YG Twitter: @YG
ARTIST IMAGES ARE AVAILABLE FOR DOWNLOAD AT THE END OF THE NEWS RELEASE.
For the earlier announcements on MTV Music Evolution:
• YG and DJ Mustard - HERE
• Naughty by Nature, Gloc-9, Abra - HERE
• Apl.de.ap - HERE
FOOTNOTES
*Terms and conditions apply.
**The date for MTV World Stage Malaysia 2015 has not been announced.
###
About MTV
MTV is the world’s premier youth entertainment brand. With a global reach of more than a half-billion households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile. Outside of the United States, MTV is part of Viacom International Media Networks, a division of Viacom Inc. (NYSE: VIA, VIA.B), one of the world’s leading creators of programming and content across all media platforms. For more information about MTV in Asia, visit www.mtvasia.com.
About The Philippine Department of Tourism
The Philippine Department of Tourism (PDOT) is the lead government agency in charge of developing the country’s tourism industry as a major socio-economic activity that generates employment, income, and investment for the benefit of the Filipino people. The agency is committed to adhere to the national development goals through the formulation of policies and implementation of plans and programs that intend to accelerate sustainable development, in addition to positioning the Philippines as a premiere and globally competitive tourist destination for both domestic and foreign tourists. For more information about The Philippine Department of Tourism, visit www.itsmorefuninthephilippines.com
About Tourism Promotions Board Philippines
The Tourism Promotions Board Philippines (TPB PHL) is a corporate body attached to the Philippine Department of Tourism. It is tasked to formulate and implement an integrated domestic and international promotions and marketing program for Philippine tourism. It is responsible for marketing and promoting the Philippines domestically and internationally as a major global tourism destination. Specifically, it shall market the Philippines as a major convention destination in Asia, taking charge of attracting, promoting, facilitating, and servicing large-scale events, international fairs and conventions, sports competitions, expositions and the like. For more information about the Tourism Promotions Board Philippines, visit www.tpb.gov.ph
ABOUT NESTLÉ® DRUMSTICK® PHILIPPINES
NESTLÉ® DRUMSTICK® is an ice cream cone of fun that offers cool bursts of extraordinary excitement in every bite!
From your first bite of its toppings made with premium almond nuts. To the layers and layers of exciting ingredients joined in superb ice cream cone fusion. And the surprising bursts of caramel ripple down to the chunky choco nugget tip! All of these are wrapped in an incredibly crunchy wafer cone. There are 3 premium flavors to choose from!
Choco Almond Vanilla - vanilla ice cream blended with roasted nuts and a layer of chocolate ice cream. Butter Pecan Praline – butter pecan flavored ice cream with caramel ripple at the core, and Pistachio Almond Caramel – pistachio flavored ice cream with caramel ripple at the core.
NESTLÉ® DRUMSTICK® is available in the Philippines nationwide in stores selling NESTLÉ® ICE CREAM.
Like our DRUMSTICK PH Facebook page to find out more about NESTLÉ® DRUMSTICK®.
Nestlé® Kit Kat®
Have a break, have a KIT KAT®. Visit us at www.kitkat.ph
ABOUT GLOBE
Globe is a leading telecommunications company in the Philippines. Our mission is to inspire and enrich lives through communications by way of our vision of having the happiest customers. Through our renewed commitment to "enrich lives through ease and relevance," our goal is to enrich everyday communications by simplifying and removing obstacles in communication technology so that we bring our customers closer to what matters to them most. For more information on Globe Telecom, please visit https://www.globe.com.ph/
About The National Parks Development Committee (NPDC)
The National Parks Development Committee (NPDC) is tasked to develop, administer, and manage the Asia’s 8th best and Philippines’ people’s park, the Rizal Park, in Ermita, Manila, and the historic Paco Park in San Marcelino, Manila. The agency offers venues and facilities for local and international events, and various forms of entertainment such as Concert at the Park (Sunday), Labs Kita Sabado (Saturday), Weeknights@6 (Friday), Cinema in the Open-Air, and Paco Park Presents (Friday). For more information about the National Parks Development Committee, visit the website www.npdc.ph and the official Facebook page www.facebook.com/NPDC.PH.
Media Contacts:
Viacom International Media Networks
Adeline Ong
Senior Director, Corporate & Brand Communications, Asia
t: +65 6420 7240 m: +65 9366 7323
e: adeline.ong@vimn.com
Twitter: @VIMNAsia_PR
Loh Bi Feng
Senior Executive, Communications, Asia
t: +65 6420 7154 m: +65 9002 9607
e: loh.bifeng@vimn.com
EON (Events Organizer Network) Inc. on behalf of Viacom International Media Networks
Teddy Mapa
Senior Account Executive
t: +632 893 5642 loc. 177 m: +63 917 8989357
e: teddy.mapa@eon.com.ph
View full press release