There is nothing like a freshly brewed coffee first thing in the morning. The aroma that fills the room, stimulating the senses… I have a love affair with coffee.
I think I’ve tried every single coffee blend available at home with a variety of coffee makers too… but something always seems to be lacking from the flavour you enjoy when out at a café. Lavazza has been known to make the tastiest espresso – but now you can enjoy Lavazza at home in your pyjamas and extra-large mug!
I had the opportunity to try Lavazza’s brand new coffee flavours in such a unique way – with a good morning call right from Italy! This morning, I woke up to a call from Lavazza in Milan just to say Buongiorno Maria and #BuongiornoAmerica! Now imagine waking up to an Italian greeting every morning?!
Buongiorno is more than just a word – it’s a spontaneous way of wishing someone a good day. It is a simple smile first thing in the morning, the Italian way of exchanging a sincere gesture. More importantly, Buongiorno is the Italian greeting!
The new Lavazza coffees come in four blends:
Classico Coffee Medium Roast
Classico’s balanced roast time produces its signature intense aroma of dried fruits along with its rich and full-bodied flavor. Enjoy this blend as part of your everyday morning coffee ritual. This is my personal favourite for my morning coffee – it’s rich in flavor, smooth, not too strong and not bitter.
Gran Selezione Coffee Dark Roast
Gran Selezione comes exclusively from Rainforest Alliance Certified™ coffee farms. Made with Arabica beans, this full-bodied blend features intense flavor and chocolate undertones. Gran Selezione is 100% fine Arabica, 100% sustainably grown. Gran Selezione has a robust, smooth taste Robust and no bitter aftertaste. It has a bold flavour and that hint of chocolate makes it a true favourite.
Gran Aroma Coffee Medium Roast
Gran Aroma is a balanced, highly aromatic blend of 100% Arabica beans with a floral aroma a citrusy flavor profile. This coffee is the ideal for the true coffee connoisseur. It has a well balanced flavour and is delightfully aromatic.
Perfetto Coffee Dark Roast
Perfetto is bold with lingering caramel notes. It is roasted a bit longer to produce a “perfect” and characteristically Italian dark flavor profile. This is the ideal choice for those who love the pure pleasure of espresso roast – I love this blend in the afternoon with a gluten free dessert!
The Lavazza story begins in 1895 in Turin, Italy where Luigi Lavazza opened a boutique grocery shop specializing in roasting coffee. Since then, the four generations of the Lavazza family have been dedicated to – above all – the quality, innovation, creation and sharing of authentically Italian espresso and coffee experiences.
Using Lavazza’s coffee expertise, the four newly introduced K-Cup® Packs – Gran Aroma, Classico, Gran Selezione, and Perfetto – consist of beans from a variety of carefully selected origins, blended and roasted with dedicated processes, to result in a range of flavor intensity and taste profiles.
Buongiorno to you!