Royal Media Group, a New York information company, is pleased to announce today that Publicitas, one of the world's leading media companies, has been named the official sales representative for Royal's Air Cargo World magazine in most of Asia.
Air Cargo World is the largest-circulation magazine in the air freight industry. The magazine was acquired by Royal Media last September.
Publicitas will represent Air Cargo World in Hong Kong, Singapore, China, Malaysia, Australia, New Zealand and India. The arrangement goes into effect immediately.
The agreement with Publicitas coincides with a significant revamping of Air Cargo World following the acquisition. In the months since the acquisition, Air Cargo World has been redesigned, its content expanded, its website relaunched and its email newsletter offerings enhanced. Air Cargo World also presents the annual Air Cargo Excellence (ACE) Awards, which recognize achievement in the air freight industry.
"We are thrilled to be working with Publicitas to serve the Asian market, arguably the world's most important air freight market today," said JJ Hornblass, Publisher, Air Cargo World. "We know of no media agency that knows the Asian market better, and we look forward to only improving our service to our Asian advertising clients."
Publicitas will be Air Cargo World's main sales contact in the Publicitas territory. This will be the first time Air Cargo World will have dedicated sales representation for China, where the air freight market is growing particularly rapidly on the back of massive e-commerce growth there.
Advertisers in the Asian market who want to learn more about Air Cargo World should contact Michelle Li of Publicitas as phone: +852 2516 1510 or michelle.li@publicitas.com.
About Air Cargo World & Royal Media
Air Cargo World is the industry’s oldest, most-trusted magazine and it is by far the world’s leading source of information for the industry sector covering air freight logistics. Air Cargo World was acquired by Royal Media in 2014. Royal Media is a leading New York-based information company formed in 1995 and serving the auto finance, banking innovation, and air cargo industries. Its Air Cargo Management Group unit (www.acmg.aero) has published the well-regarded Cargo Facts newsletter (www.cargofacts.com) since 1978 and presents the annual Cargo Facts Symposium and Cargo Facts Asia Symposium. For more information about Royal, please visit www.royalmedia.com, and to find Air Cargo World online, visit www.aircargoworld.com.
About Publicitas
Publicitas is the world’s leading international media sales and services company represented globally in more than 20 countries. Publicitas enables advertisers to efficiently implement effective global strategies, utilising the best research and technologies. Our multimedia solutions include bespoke planning and targeting, reaching premium audiences through our extensive global portfolio of quality; news media, luxury magazines, outdoor spaces, leading television and radio networks, inflight media
and digital platforms that include mobile, video, social and in-house programmatic solutions. Publicitas was founded in 1890. Mediascope Publicitas, Publicitas Publishing, Matrix Media in India & Asia and Adnative in Europe are sister companies. Visit www.publicitas.com.