2014-04-16

NEW YORK — Online dating service Zoosk is filing for an initial public offering worth as much as $100 million.

The company says its Behavioral Matchmaking engine gathers data about users as they send messages and accept connections. That allows it to offer better connections. Zoosk says its app was the highest-grossing dating app on the iPhone in the U.S. in 2013.

Zoosk did not say how many shares it might sell. The San Francisco company wants to list its shares on the New York Stock Exchange under the symbol “ZSK.”

Zoosk lost $20.7 million in 2012 and pared its deficit to $2.6 million in 2013, while its revenue grew 63 percent to $178.2 million. Subscriptions grew 35 percent to 650,000 last year, and memberships grew about 44 percent to 26 million.

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