2017-01-09

Technology has changed the way the events industry used to operate. With more competitive players entering into the domain, many event organizers are looking for innovative ways to streamline their workload and at the same time grow their event’s prestige and overall participant satisfaction. While the growing trend is to take all aspects of event management online with event registration software, many event organizers are still wary that that their participants will be scared away at the thought of submitting their data online.

The rising popularity of the online registration has made it an easy way out to handle the process efficiently. Here are few of the reasons why burgeoning number of event planners have now started making ways for the online registration software:

Quick and Easy registration:

Turning to online registration means an easy and manageable way to store data. Online entry is a fast and seamless experience for a participant linking to the form from your official event website. The online registration form can have the same look and feel as your site so that the registrant feels like he has never left the website. An online registrant can quickly fill out a simple online form that has been custom tailored to only collect the information required of a person entering their category (Adult, Child, 10k, 5k, etc) and submit it to your database within minutes.

Secured online Data submission:

Picking up the software that uses firewalls and encryption to secure the data, you can be rest assured about the details of the participants. The software also allows to keep the personal details and other payment related information confidential.

Easy communication through emails:

Another advantage is the automatic communication through email which provides a great deal of peace of mind to the organizers as well as the participants. The average turn-a-round time from the day a paper entry form is received to when the entrant gets a confirmation of registration can take days or even weeks. Most online registration software will automatically send a follow-up email to the participant notifying them that their payment has been received and space reserved in the event. This instant confirmation will give your participants peace of mind and also reduce the administrative work required to reply to concerned registrants wondering about the status of their entry.

Less dependence on paper:

Another valid point to consider is that choosing the online platform does instantly mean less dependence on paper and eventually go along way in saving the environment.

Real time report for analysis:

An online registration system will offer you the ability to watch your registration data flow into the database in real-time. This means you can get a more accurate count of expected participants and the supplies needed to support them when they show up to the event.

Pull the lever and keep a track of what works in order for you. Learn from your mistakes and be more organized next time. Digital marketing strategies keep growing with changes in technology and evolution of new platforms but the basics remain the same – you need to carve better relationships, be focused and analyst the results of your marketing efforts. When in doubt, do not hesitate to consult a professional at Events BOT, a comprehensive online event management software.

Show more