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'''Tumblr''' is a site that allows for photo or art blogs. In practice, it's somewhat similar to Livejournal and DeviantArt, and wouldn't really warrant any interest from the *chans or /tg/ in general if it weren't for the fact that there's a number of artists on tumblr catering to [[PROMOTIONS|some]] [[Warhammer 40,000|of]] [[Hot Chicks|/tg/'s]] [[Monstergirls|many]] [[Slaanesh|interests]], and that it is home to what is, unequivocally, one of the most hostile, toxic, rancid userbases ever encountered on any sub-section of the tubernets ''ever''. [[AnonTalk]] may have been an over-glorified pedophile haven that put out enough spam to shut down multiple chans for days at a time, and sites like [[Evony]] may be infamous for spamming their shitty advertisements to the point of essentially requiring Adblock to avoid them, but Tumblr is somehow, remarkably, ''more hated than most of the above.'' During its fairly brief history with the *chans, Tumblr has successfully managed to piss off every single community on ''all of them'', which is a hell of an accomplishment considering that many boards will have absolutely nothing to do with one another under normal circumstances.
==What is Tumblr?==
Tumblr is a microblogging platform owned and operated by Yahoo! Incorporated. The service allows users to post multimedia and other content to a short-form blog. Users can follow other users' blogs, as well as make their blogs private, if desired. Much of the website's features are accessed from the "dashboard" interface, where the option to post content and posts of followed blogs appear. This enables, in theory, a stream of content even if a given blogger is not able to actively update that often. In practice, Tumblr's ability to reblog individual blogs tends to lead to a lot of flat-out cropped content from other blogs, but that's not what brought it to /tg/'s notice.
==Tumblr and the War Against Everyone==
What has become one of the most hated, bitterly-resented communities on the entire internet has emerged from Tumblr in the last few years: the now-notorious ''Social Justice Warrior''.
It ''must'' be noted: This moniker is something of a misnomer, and many have argued it has lost all meaning (more on that below). At a glance, Social Justice is a ''good'' thing, after all; you'd be hard-pressed to find people who ''don't'' think that basic things like equality, helping the less fortunate, and the right of a fa/tg/uy or ca/tg/irl to [[Jim|to choose the waifu/husbandu of his/her choice]] is a fucking good thing. The tragedy is that this is not what the so-called SJW community actually accomplishes.
Much how a very similar movement on the flip-side of the equation has been largely hijacked by assholes, the SJW movement succumbed to a [[Chaos|cancer from within]]. As time went on, they revealed ''not'' a group of passionate people that want to effect actual change, but rather, a member of good-intentioned but misguided individuals who use social advocacy as a crutch to vent frustration through the Internet. Let's, for example, say someone does something stupid on Facebook (a stretch, I'm aware), and posts something ignorant, but doesn't realize it's offensive. For our example in this little bubble, let's say that someone posted a picture of the Black Baron from [[Anarchy Reigns|Madworld]] as an example of an antagonist that wasn't your average white dude in a [[/v/|videro game]], only to realize, after the fact, that [[Salamanders|the Black Baron is actually a white dude in Blackface]], something easily missed because of the Grindhouse art style. It's an honest mistake, even if it's a stupid one, but for the sake of this argument, let's say that it's latched onto by Tumblr - [[derp|nothing is ever the same]]. The so-called SJWs, as the post goes viral, leap to the attack for the offensiveness of the post. The original poster, realizing his mistake, takes the post down and apologizes - but it's too late - the SJWs continue the assault long past any point of rationality, and vow to hound anyone who helps the poster again, for that person is a racist. And the cycle then repeats.
The problem with this, obviously is that even though these people may have a point on some level, they don't care about context, cause-and-effect, or balance. When they attack someone and the subject of the attack backs off and/or apologizes, it ''never'' ends there. This completely undercuts any positive argument they'd be trying to make, since, as most on /tg/ learned the first time they cracked a copy of [[Rogue Trader]], nobody is born with knowledge. You have to learn how a game is played before able to play it properly, and you have to do something stupid before doing something ''not'' stupid. That's how human learning via causality ''fucking works''.
The so-called SJWs are a cancer for genuine social advocacy, because they don't actually advocate anything - it's a politically-convenient excuse for them to succumb to mob mentality and dogpile individuals and organizations they do not like very much. By hijacking the banner of Social Justice, they have robbed ''millions'' of people of bonafide advocates, who are now grouped under the so-called SJW umbrella, their honest-to-god ''useful'' opinions silenced by a group of assholes who want to fight instead of genuinely promoting growth, awareness, or public welfare. In this practice, many have taken to ''not'' calling such users SJWs, and using the much more accurate term ''[[Fags of 4chan|Tumblrfag]]'' and the even-more-accurate ''Fake Justice Warrior''.
It's worth noting, the Fake Justice Warriors are one slice of a bigger and uglier Tumblr [[Shit Twinkie]]. There are similar groups, only interested in mobbing and dogpiling people and dragging legitimate discourse into a sewer all across Tumblr; there are groups just as toxic and loathsome that openly espouse racism, homophobia, totalitarianism, and worse, but use ''the exact same tactics'', marking them forever as part of the same community of [[Furry|retard]]s.
==Tumblr Invades 4chan==
Many have wondered what relevance Tumblr and its toxic communities have to do with /tg/.
The answer is that they've attacked it in the past.
''Incompetently.''
Apparently, in some cave someplace, a shadowy cabal of motherfuckers from [[4chan|/pol/]] decided that it had had enough of Tumblr's shit, and of constant assaults, by dickbags, on people who either didn't know any better or really weren't worthwhile targets. Having finally been pushed past the point of no return, /pol/ sent agents provocateur to incite several of the larger communities to try to attack 4chan. Anyone familiar with previous attempts to attack 4chan (such as [[AnonTalk]]'s) know full well how [[Rocks Fall, Everyone Dies|this tends to end]], but it didn't stop /pol/ from rather brilliantly orchestrating a destruction of something it hated in a fashion that would have made [[Horus]] smile approvingly.
Things began rather simply that morning: [[/tg/]] was doing its time-honored tradition of [[/tg/ gets shit done|getting shit done]], [[/d/]] was hosting its [[Daemonette|usual fare]], being /tg/'s secret waifu, and [[/b/]] was having a fine time in its accursed demesne. And then, like the [[Truly Immovable Rod|Universal Stillpoint Rod]], there it was, smashing into the chans and doing no real damage, but leaving everyone else wondering [[CLANG!|what the fuck just happened]]. Veterans of internet war know that trying to fight any *chan in general is like trying to piss into its [[moot|ocean of piss]] - the denizens of each message board will rally to their homeland's defenses, and there will be a price to pay in digital blood. And though the initial attacks were largely localized to /b/, things got weird - and hilarious - when Tumblr's denizens attempted to bring the fight to /tg/ and then /d/.
Suddenly, there was posts on /tg/ claiming that the entire board was racist and misogynist. This ended about as well as [[Rape|sending a squad of Tau Fire Warriors to fist-fight Kharn]], as /tg/'s platoon of anons/namefags/tripfags manned the defenses and returned fire with open mockery and ridicule. The most potent attack in the arsenal of the Tumblrfag - its ability to ostracize and dog-pile - proved worthless against [[Vindicare|faceless servants of /tg/]], and for the very first time, they met an enemy that, rather than drown them out with numbers, as /b/ had, would meet them head-on, impervious to their bullshit. The forces of Tumblr quickly abandoned the offensive, and discussions resumed over how faggish attempts to [[Stat Me|stat]] [[Ribbon]] may or may not have been.
Meanwhile, on /d/, a landing craft of Tumblr's arrived, and began spamming Social Justice talking points in /d/. Unlike /tg/, which relied on its well-worded rebuttals and take-downs, /d/ responded by saying that unless the respondants were posting more dickgirls/monstergirls/farts/etc, then there was nothing to talk about. As one tripfag put it: ''"It's really hard to argue misogyny in threads where people are posting squid-girls with dicks fucking their husbands up the ass, apparently."'' Attempts by Tumblr to continue the assault persisted for several days, after which threads dedicated to shit like [[Brundlepenis]] scared off the invaders.
The invasion ended without further incident. To this day, periodic incursions from Tumblr's forces occur, but like outbreaks of [[Ork|Feral Ork]]s and certain [[[Necron]] awakenings, these are minor affairs that are largely ignored and periodically used for target practice by the locals.
==Art Blogs and Shit /tg/ Actually Cares About==
''To Be Filled In.''