2015-05-21



Top 50 WTA Singles Player Kaia Kanepi

Named a Brand Ambassador for Sofibella Life.Style.

Kaia Kanepi a five-time Grand Slam Singles Quarterfinalist;

ranked as high as #15 on the WTA Tour in Singles

Sofibella Life.Style. (www.sofibellawear.com), an athletic women’s apparel company designed and manufactured in the United States, is thrilled to announce today that top 50 WTA Singles Player Kaia Kanepi has been named a new brand ambassador for Sofibella Life.Style.

Currently ranked #49, Kanepi has been ranked as high as #15 in the world in singles and is one of the best professional athletes from the country of Estonia and their greatest professional tennis player in history. Not only the first Estonian to reach a WTA singles event final and later win one (Palermo 2010), Kanepi is also the first Estonian to reach a Grand Slam singles quarterfinal and break into the top 20 in the world on the WTA. To date, Kanepi has won four WTA singles titles and nine singles titles on the ITF tour.

“I’m thrilled to be wearing Sofibella this season,” said Kaia Kanepi. “I love the style of their dresses and they fit great. It’s always good to step out on the court feeling confident in what you are wearing.”

A five-time Grand Slam singles quarterfinalist (including twice at Wimbledon and once at Roland Garros), Kanepi will be seen wearing Sofibella this summer throughout the Grand Slam tennis season starting with Roland Garros.

“We are proud to have a top 50 WTA player like Kaia Kanepi representing Sofibella,” said Franco Forcella, Founder of Sofibella Life.Style. “With the Grand Slam summer season starting next week, we look forward to Kaia wearing Sofibella on and off the court and wish her good luck.”

An innovative new line that combines fashion and technology for the tennis player, runner, yoga enthusiast and overall active woman, all of Sofibella’s seasonal collections offer a wide a variety of items from tennis shorts, skirts and dresses to tank tops, short sleeve and long sleeve tops along with jackets. To compliment this, Sofibella also designs capris, leggings, tunics and sports bras in order to accommodate every active woman’s apparel preference for both on-and-off the tennis court.

With all of the apparel items by Sofibella made from award-winning imported Italian fabrics containing the LYCRA® SPORT and LYCRA® BEAUTY certificates, Sofibella is committed to making the best products in the United States and boasts various key features in their innovative performance fabric including:

o UV-Protection: protects the skin by blocking and absorbing over 98% of harmful UV-Rays.

o Stay-Dry Agent: transfers moisture from the body to the surface of the fabric, keeping the fabric dry and comfortable.

o Anti-Bacterial Properties: includes a permanently bonded anti-microbial barrier that is safe and skin-friendly and protects against odor, staining and fabric deterioration in the wash.

o Comfort and Stretch-Free Fabric: provides a cottony soft touch of Lycra ® and Supplex ® with exceptional recovery power, fit and freedom of movement.

Currently, Sofibella can be found in tennis pro shops, resorts and boutiques nationwide in addition to being available online with various retailers. Along with Sofibella’s seasonal tennis collections, available all year long are cover-ups and accessories including a variety of cardigans, tunics, scarfs, headbands and visors for the everyday active woman.

Sofibella’s 12,000 square-foot manufacturing facility is located in Pompano Beach, Florida, and utilizes state-of-the-art technology to produce sophisticated and elegant fitness apparel that caters to the diligent lifestyles of today’s active women. The brand is devoted to providing high quality products, innovative techniques and unsurpassed efficiency in its manufacturing methods and procedures.

For more information about Sofibella, visit www.sofibellawear.com.

About Sofibella Life.Style.

Sofibella Life.Style. was founded in 2010 and is designed and manufactured predominantly in the U.S. An athletic women’s lifestyle apparel company featuring tennis, yoga and gym-wear, their innovative line combines fashion and technology to provide UV protection, stay dry microfiber material, anti-bacterial/anti-microbial protection and stretch-free fabric. Sofibella is committed to making the best products possible and a percentage of every sale is donated to a non-profit organization that helps children in third world countries. Sofibella can be purchased online or at retailers nationwide.

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